Industry Description
This industry comprises establishments primarily engaged in retailing merchandise through vending machines that they service.
Cross-References. Establishments primarily engaged in--
Business Examples
Common types of business activities within NAICS 454210 - Vending Machine Operators are:
- Automatic merchandising machine operators
- Vending machine merchandisers, sale of products
IBISWorld Industry Research Report
Vending Machine Operators in the US (45421)
Revenue 2025
$7.7bn
Growth 2025
-1.34%
Key Trends
Decreasing per capita soft drink consumption and changing consumer habits have placed downward pressure on industry revenue
Recent technology advancements have improved supply chain efficiency
Operators unable to contend with the intense competition and rising input costs will be forced to exit the industry
Products and Services
Similar Industries
For some business types, there may be a similar industry to 454210 - Vending Machine Operators that is a better classification match. Establishments primarily engaged in:
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NAICS Cross Reference
Supplying and servicing coin-operated amusement and gambling devices in places of business operated by others--are classified in Subsector 713, Amusement, Gambling, and Recreation Industries.
IBISWorld industry research report
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NAICS Cross Reference
Supplying and servicing coin-operated photobooths, rest rooms, and lockers--are classified in Industry 812990, All Other Personal Services; and
IBISWorld industry research report
NAICS Hierarchy 454210 - Vending Machine Operators
NAICS Code 454210 - Vending Machine Operators sits in the 2-digit Vending Machine Operators sector. NAICS codes can be 2- to 6-digits and the further along the hierarchy, the more detailed and specific the category will be. Learn more about the structure of NAICS codes
2 Digits: 44-45
Sector Title: Retail Trade
3 Digits 4 Digits 5 Digits 6 Digits
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4511 Sporting Goods, Hobby, and Musical Instrument Stores
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45111 Sporting Goods Stores
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45112 Hobby, Toy, and Game Stores
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45113 Sewing, Needlework, and Piece Goods Stores
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45114 Musical Instrument and Supplies Stores
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4512 Book Stores and News Dealers
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45121 Book Stores and News Dealers
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4522 Department Stores
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45221 Department Stores
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4523 General Merchandise Stores, including Warehouse Clubs and Supercenters
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45231 General Merchandise Stores, including Warehouse Clubs and Supercenters
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4531 Florists
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45311 Florists
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4532 Office Supplies, Stationery, and Gift Stores
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45321 Office Supplies and Stationery Stores
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45322 Gift, Novelty, and Souvenir Stores
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4533 Used Merchandise Stores
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45331 Used Merchandise Stores
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4539 Other Miscellaneous Store Retailers
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45391 Pet and Pet Supplies Stores
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45392 Art Dealers
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45393 Manufactured (Mobile) Home Dealers
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45399 All Other Miscellaneous Store Retailers
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4541 Electronic Shopping and Mail-Order Houses
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45411 Electronic Shopping and Mail-Order Houses
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4542 Vending Machine Operators
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45421 Vending Machine Operators
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4543 Direct Selling Establishments
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45431 Fuel Dealers
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45439 Other Direct Selling Establishments
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