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Billboard & Outdoor Advertising in Connecticut

Author.Name IBISWorld United States Last Updated: April 2025 NAICS CT54185

Billboard & Outdoor Advertising in Connecticut industry analysis

The Billboard & Outdoor Advertising industry in Connecticut is expected to decline an annualized -x% to $x.x million over the five years to 2025, while the national industry will likely decline at -x.x% during the same period. Industry establishments increased an annualized x% to xxx locations. Industry employment has decreased an annualized -x.x% to xxx workers, while industry wages have decreased an annualized -x.x% to $x.x million.

Over the five years to 2030, the industry is expected to decline an annualized -x.x% to $x.x million, while the national industry is expected to decline -x.x%. Industry establishments are forecast to grow x.x% to xxx locations. Industry employment is expected to decrease an annualized -x.x% to xxx workers, while industry wages are forecast to decrease -x% to $x.x million.

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About the Billboard & Outdoor Advertising in Connecticut Market Research Report

What’s Included in the Billboard & Outdoor Advertising in Connecticut Market Research Report

Definition of the Billboard & Outdoor Advertising in Connecticut?

This industry is composed of companies that create and design advertising materials for public display, including printed, painted or electronic displays. Operators may place the displays on billboards, panels, within transit vehicles, shopping malls, retail stores and other display structures or sites.

What’s included in the Billboard & Outdoor Advertising in Connecticut?

The Billboard & Outdoor Advertising in Connecticut includes static billboard advertising, digital billboard advertising, mall display advertising, logo signs advertising, street furniture display advertising and transit advertising. Related terms covered in the Billboard & Outdoor Advertising in Connecticut industry report includes the largest standardized form of outdoor advertising, usually measuring 14 feet by 48 feet, the graphic and message of an advertisement, a measure of the worth and cost of a specific marketing campaign, the number of people that see an advertisement daily, the surface on which an advertisement is placed, the standard billboard size, measuring 12 feet by 24 feet and a written offer or bid to contract goods or services at a specified cost or rate.

Industry Performance of the Billboard & Outdoor Advertising industry in Connecticut

Benchmark the Billboard & Outdoor Advertising in Connecticut industry performance with all CT county and national performance.

Billboard & Outdoor Advertising in Connecticut

#31 in Highest Revenue 0.7% of state's GDP
Revenue (2025)
Annual Growth (2020-25)
Annual Growth (2025-30)

Billboard & Outdoor Advertising in the US


Revenue (2024)
Annual Growth (2019-24)
Annual Growth (2024-29)

For the full list of industry drivers, see report purchase options.

Key Drivers of the Billboard & Outdoor Advertising industry in Connecticut

See how key industry drivers, such as population, median houshold income, per capita disposable income, corporate profit, consumer spending and print advertising expenditure are impacting Billboard & Outdoor Advertising in Connecticut

Connecticut Economic Indicators

Population
Median Houshold Income
Per Capita Disposable Income

View more economic information in CT State Economic profile

US Key External Drivers

Corporate profit
Consumer spending
Print advertising expenditure

For the full list of industry drivers, see report purchase options.

County Data of the Billboard & Outdoor Advertising industry in Connecticut

Access proprietary data on county in the Billboard & Outdoor Advertising in Connecticut, such as Fairfield County, Hartford County and New Haven County. Data includes figures on revenue, establishments, employees and wages by counties.

Key Statistics of the Billboard & Outdoor Advertising industry in Connecticut

Download 18 years of historical data and 5 years of projected performance.

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Top Questions Answered in this Report

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What is the market size of the Billboard & Outdoor Advertising industry in Connecticut in 2025?

The market size of the Billboard & Outdoor Advertising industry in Connecticut is $61.1m in 2025.

How many businesses are there in the Billboard & Outdoor Advertising industry in Connecticut in 2025?

There are 147 businesses in the Billboard & Outdoor Advertising industry in Connecticut, which has been growing at an average annual rate of 6.0% from 2020 to 2025.

Has the Billboard & Outdoor Advertising industry in Connecticut grown or declined over the past 5 years?

The market size of the Billboard & Outdoor Advertising industry in Connecticut has been declining at an average annual rate of -1.0% from 2020 to 2025.

How many employees in the Billboard & Outdoor Advertising industry in Connecticut in 2025?

There are 204 employees in the Billboard & Outdoor Advertising industry in Connecticut, which has been declining at an average annual rate of -4.1% from 2020 to 2025.