Industry Statistics and Rankings
How does this industry perform in Serbia compared to Europe?
Country Benchmarking
Industry Data Serbia
Ranking are out of 37 European countries for which IBISWorld provides country-level factsheets.
Revenue
#27 In EuropeBusiness
#25 In EuropeEmployees
#27 In EuropeWages
#27 In EuropeThe Web Portal Operation in Serbia ranks 27 in Europe with regards to its 2024 revenue (€10.4m). Revenue received by operators in Serbia has been low in volatility over the past five-year period, with the average annual change in revenue (13.1 %) most comparable to...
Enterprises
Number of businesses in 2024
Revenue per Enterprise
Value (€ Million) in 2024
Top Questions Answered in this Report
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What is the market size of the Web Portal Operation industry in Serbia in 2024?
The market size of the Web Portal Operation industry in Serbia is €10.4m in 2024.
How many businesses are there in the Web Portal Operation in Serbia industry in 2024?
There are 191 businesses in the Web Portal Operation industry in Serbia, which has grown at a CAGR of 6.4 % between 2019 and 2024.
Has the Web Portal Operation industry in Serbia grown or declined over the past 5 years?
The market size of the Web Portal Operation industry in Serbia has been declining at a CAGR of 13.1 % between 2019 and 2024.
What is the forecast growth of the Web Portal Operation industry in Serbia over the next 5 years?
Over the next five years, the Web Portal Operation industry in Serbia is expected to grow.
What does the Web Portal Operation in Serbia include?
Search ads and Display ads are part of the Web Portal Operation industry.
How competitive is the Web Portal Operation industry in Serbia?
The level of competition is high and increasing in the Web Portal Operation industry in Serbia.
Related Industries
This industry is covered in 37 countries
Domestic industries
Competitors
- Advertising Agencies in Serbia
Complementors
- E-Commerce in Serbia
- Wireless Telecommunications Services in Serbia
Table of Contents
About this industry
Industry definition
This industry covers the operation of search engines and other websites that act as portals to the internet. Typically, these platforms allow users to search through and filter the information available on the internet. Businesses generate revenue by selling advertising space or sponsoring search results presented to portal users.
What's included in this industry?
Search adsDisplay adsLicensingSubscriptionIndustry Code
6312 - Web portals in Serbia
Performance
Revenue Highlights
Trends
- Revenue
- 2024 Revenue CAGR
- Revenue Volatility
Employment Highlights
Trends
- Employees
- Employees per Business
- Revenue per Employee
Business Highlights
Trends
- Businesses
- Employees per Business
- Revenue per Business
Current Performance
Charts
- Revenue in the Web Portal Operation in Serbia
- Employees in the Web Portal Operation in Serbia
- Business in the Web Portal Operation in Serbia
- Profit in the Web Portal Operation in Serbia
Current Performance
Analysis
How does this country's performance compare to Europe?
Life Cycle
Charts
- Industry Life Cycle Matrix
Products and Markets
Highlights
Trends
- Largest Market
- Product Innovation
International Trade
Heat maps
- Industry Concentration of Imports by Country
- Industry Concentration of Exports by Country
Competitive Forces
Highlights
Trends
- Concentration
- Competition
- Barriers to Entry
- Substitutes
- Buyer Power
- Supplier Power
ANALYSIS
What is the competitive landscape in Europe?
External Environment
Highlights
Trends
- Regulation & Policy
- Assistance
Key Takeaways
Regulations specific to computer web portals relate to legislation. This refers to financial reporting and accounting standards, patents, copyright, data protection, intellectual property laws, trademark licensing, and General Data Protection Regulation adherence.
External Drivers
Analysis
What demographic and macroeconomic factors impact the Web Portal Operation in Serbia industry?
Financial Benchmarks
Highlights
Trends
- Profit Margin
- Average Wage
- Largest Cost
Key Takeaways
Search engines display impressive post-pandemic recovery. Dominated primarily by tech titans Google and Microsoft, profitability initially contracted but has since demonstrated a strong resurgence and encouraging growth trajectory in the industry.
Cost Structure
Charts
- Share of Economy vs. Investment Matrix
-
Industry Cost Structure Benchmarks:
- Marketing
- Depreciation
- Profit
- Purchases
- Wages
- Rent
- Utilities
- Other
Analysis
What trends impact cost in the Web Portal Operation in Serbia industry?
Key Ratios
Data tables
- IVA/Revenue (2014-2029)
- Imports/Demand (2014-2029)
- Exports/Revenue (2014-2029)
- Revenue per Employee (2014-2029)
- Wages/Revenue (2014-2029)
- Employees per Establishment (2014-2029)
- Average Wage (2014-2029)
Country Benchmarks
European Leaders & Laggards
Data Tables
Top and boottom five countries listed for each:
- Revenue Growth (2024)
- Business Growth (2024)
- Job Growth (2024)
European Country Performance
Data Tables
Rankings available for 37 countries. Statistics ranked include:
- IVA/Revenue (2024)
- Imports/Demand (2024)
- Exports/Revenue (2024)
- Revenue per Employee (2024)
- Wages/Revenue (2024)
- Employees per Establishment (2024)
- Average Wage (2024)
Structural Comparison
Data Tables
Trends in 37 countries benchmarked against trends in Europe
- Concentration
- Competition
- Barriers to Entry
- Buyer Power
- Supplier Power
- Volatility
- Capital Intensity
- Innovation
- Life Cycle
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2014-2029)
- IVA (2014-2029)
- Establishments (2014-2029)
- Enterprises (2014-2029)
- Employment (2014-2029)
- Exports (2014-2029)
- Imports (2014-2029)
- Wages (2014-2029)
Methodology
Where does IBISWorld source its data?
IBISWorld is a world-leading provider of business information, with reports on 5,000+ industries in Australia, New Zealand, North America, Europe and China. Our expert industry analysts start with official, verified and publicly available sources of data to build an accurate picture of each industry.
Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and IBISWorld's proprietary database of statistics and analysis to provide balanced, independent and accurate insights.
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