Sales Planning

IBISWorld research can tell you whether an industry is growing or shrinking, outsourcing, experiencing technology change or trying to open new markets. We also clearly explain industry jargon to educate your sales team and help them engage with clients and prospects as credible peers. This information will help direct sales and marketing to the industries that will be receptive to your outreach. You can even integrate our database into your own CI and CRM systems, connecting the information via the industry NAICS code.

Boost Sales Support

Don’t get frustrated looking for a needle in an online haystack or relying on one-sided, incomplete or out-of-date sources—use IBISWorld’s complete and unbiased data and analysis instead. Each industry report provides key information and includes sections like Key Statistics, Key Success Factors, Markets and Products, Geographic Spread, Cost Structure and Performance Forecast. An iExpert version of each report is available and includes conversation-starter Q&As and bite-sized sections with industry key trends and benchmarks to create pitches.

Work More Efficiently

Because IBISWorld’s 1,300+ industry reports are housed online, they are available to sales and business development staff any time from any device. And, because each report follows a consistent format, users can efficiently find answers, easily compare and benchmark industry data and analysis and incorporate our data into their reports and presentations.

IBISWorld provides a one-stop shop for business development departments. From executives at the strategic planning stage all the way to front line staff who are looking for conversation starters or negotiation-situation intelligence, our reports will save time and increase call quality with “cut-through” intelligence.

Additional Products

In addition to our unmatched breadth of selection of US industry reports, we have a growing international collection, with Global, Australia, Canada, UK and China Industry Reports and research on 300 economic, demographic and consumer variables that affect businesses. We also offer IBISWorld’s Risk Rating Reports, which provide a numerical score that helps you immediately understand the opportunities or threats relevant to an industry. All reports are structured in the same user-friendly format as our US industry reports.

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More Info

Download a PDF summary, which outlines how IBISWorld industry research supports all levels of sales and business development teams and assists with sales planning to save time and money.

Industry Insider

The IBISWorld Industry Insider is your go-to resource for timely and relevant industry news. Dive deeper with topical analyst insights, infographics, top 10 lists and other information to help you identify opportunities and make smarter business decisions. Also, check out our Client Q&As to find out how others in your industry are using IBISWorld research reports.

From Our Clients
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"IBISWorld gives us a basis for making strategic decisions on our prospecting list. It allows us to say 'yes, this is a good industry to target' and more importantly, 'this is why you should.'"

- COACT Associates