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Other Health Services in New Zealand - Market Research Report (2013-2028)

Katherine Tweedie Katherine Tweedie Melbourne, Australia Last Updated: May 2023 ANZSIC Q8539NZ

Revenue

$4.7bn

2023-24

$4.7bn

Past 5-Year Growth

Profit

$XXX.Xm

Employees

37,417

Businesses

6,903

Wages

$X.Xbn

Other Health Services in New Zealand industry analysis

Beneficial trends have fuelled growth in the Other Health Services industry over the past few years. The population aged over 50 has been growing. Since many industry services like podiatry and home care nursing are primarily used by older individuals, this trend has benefited revenue growth. Revenue is expected to climb at an annualised 2.8% to $4.7 billion over the five years through 2023-24. This trend includes a drop of 1.2% in 2023-24, on the back of lower public health expenditure in 2022-23; but the industry is set to make a rapid recovery.Lockdowns and Alert Level 3 and 4 restrictions associated with the COVID-19 pandemic temporarily interrupted operations. Health providers could no longer provide in-person services, causing delays and cancellations among many patients. However, most patients rebooked after lockdowns ended, meaning that lockdowns didn't influence overall industry trends in the long term. Online telehealth services also dampened the pandemic's effects on performance. Telehealth services meant that people could access psychological and other services remotely, which has benefited people with disabilities or those in remote areas who cannot easily travel to see other health service providers in-person.The ageing population is set to fuel continued growth in revenue and participation in the coming years. Consumers are also likely to become more accepting of alternative health services as COVID-19-related pressures ease, including acupuncture, homeopathy, hypnotherapy, massage therapy and naturopathy. While these treatments mainly appealed to niche groups in the past, more organisations will be accepting their perceived benefits and encouraging their use as substitutes or complementary services to mainstream health care. More health insurance companies are therefore set to cover these services in their higher-tier plans, encouraging more demand. Alternative health therapies also tend to be associated with higher prices, helping to keep profit margins on the rise. Overall, revenue is forecast to climb at an annualised 1.1% to $5.0 billion over the five years through 2028-29, as demand continues to ramp up for alternative health therapies and services popular among older individuals – like home care nurses, podiatry and hearing aid dispensing.

Trends and Insights

  • New Zealand’s population is ageing, with an expanding population of individuals aged over 50. Since many industry services are mainly used by older individuals, the trend has fuelled demand and revenue growth.
  • Some organisations discouraged uptake of alternative health therapies after the COVID-19 outbreak. This trend dampened demand from this segment, while encouraging demand for more regulated services like podiatry.
  • Providers tend to locate themselves in populous areas. Since Auckland is New Zealand’s largest city, this area attracts more activity and entices businesses to set up shop.
  • Health service providers tend to compete on price, service quality, location and eligibility for private health insurance. Since many services don’t receive funding, service prices are crucial.
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Everything you need in one report

  • Reliable market estimates from 2013-2028
  • Competitive analysis, industry segmentation, financial benchmarks
  • Powerful SWOT, Porter’s Five Forces and risk management frameworks
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Industry Overview

Market size and recent performance (2013-2028)

Industry revenue has grown at a CAGR of 2.8 % over the past five years, to reach an estimated $4.7bn in 2023.

Trends and Insights

COVID-19 had some influence on industry operating conditions

  • The COVID-19 outbreak disrupted the industry in the short term. Most providers had to adhere to social distancing restrictions, causing a shift towards online telehealth services over in-person appointments during Alert Levels 3 and 4.
  • Additional trends and insights available with purchase
Other Health Services in New Zealand
Revenue (2013-2028)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Demographic changes are set to support modest growth

  • The median age of New Zealand's population will keep rising in the coming years. The population aged 50 and older is also expanding – these individuals will be demanding the industry's health services, especially podiatry and audiology, which will elevate demand and fuel modest revenue growth.

Biggest companies in the Other Health Services in New Zealand

Company
Market Share (%)
2024
Revenue ($short_0)
2024

There are no companies that hold a large enough market share in the Other Health Services in New Zealand industry for IBISWorld to include in this product.

Products & Services Segmentation

Other Health Services in New Zealand
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Allied health services , Alternative health therapies and Audiology . Allied health services is the largest segment of the Other Health Services in New Zealand.

Trends and Insights

Allied health services' revenue share has shrunk because of slower growth relative to other segments

  • Allied health services account for the largest share of revenue. Allied health services include diagnostic, therapeutic and technical services that are distinct from medical, nursing and pharmacy services.
  • More insights available in the full report

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Competitors

  • Specialist Medical Services in New Zealand
  • Physiotherapy Services in New Zealand
  • Pharmaceutical, Cosmetic and Toiletry Goods Retailing in New Zealand

Complementors

  • Hospitals in New Zealand

International industries

  • Health Stores in the US
  • Psychologists, Social Workers & Marriage Counselors in the US
  • Podiatrists in the US
  • Alternative Healthcare Providers in the US
  • Medical & Recreational Marijuana Stores in the US

View all industries in New Zealand

Table of Contents

About this industry

Industry definition

Industry players mainly provide allied and other health services, like alternative health therapy, audiology, dietitian, drug referral, family planning, midwifery, nursing, occupational therapy, podiatry, psychology and other health services. While the industry includes contractors working in hospitals, services that hospitals conduct internally are excluded. All chiropractic, osteopathic and physiological services are also excluded.

What's included in this industry?

Allied health servicesAlternative health therapiesPodiatryAudiologyNutritional servicesOccupational therapy Psychological servicesSpeech therapy

Companies

Purchase this report to view all major companies in this industry.

Related Terms

HOMEOPATHYHYDROTHERAPYHYPNOTHERAPYKINESIOLOGYNATUROPATHYREFLEXOLOGYPODIATRY

Industry Code

ANZSIC 2006

ANZSIC 8539 - Other Health Services in New Zealand

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

New Zealand’s population is ageing, with an expanding population of individuals aged over 50. Since many industry services are mainly used by older individuals, the trend has...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2013-2022) and forecast (2023-2028)
  • Employees, including historical (2013-2022) and forecast (2023-2028)
  • Businesses, including historical (2013-2022) and forecast (2023-2028)
  • Profit, including historical (2013-2023)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Some organisations discouraged uptake of alternative health therapies after the COVID-19 outbreak. This trend dampened demand from this segment, while encouraging demand for ...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2023
  • Product innovation level

Charts

  • Products & services segmentation in 2023
  • Major market segmentation in 2023

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Providers tend to locate themselves in populous areas. Since Auckland is New Zealand’s largest city, this area attracts more activity and entices businesses to set up shop.

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2023

Tables

  • Number and share of establishments in each region in 2023
  • Number and share of revenue each region accounts for in 2023
  • Number and share of wages each region accounts for in 2023
  • Number and share of employees in each region in 2023

Detailed analysis

  • Geographic spread of the industry across Asia Pacific, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Health service providers tend to compete on price, service quality, location and eligibility for private health insurance. Since many services don’t receive funding, service ...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2018-2023
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

The Other Health Services industry does not have any major players. The industry is highly fragmented, which means that providers can find it difficult to achieve economies o...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2019 through 2023
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2023

Detailed analysis

    External Environment

    Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

    Analyst insights

    Some other health services have relevant regulatory boards. Podiatrists need to be registered with the Podiatrists Board of New Zealand, which adheres to a specific regulator...

    In this chapter

    • External Drivers
    • Regulation & Policy
    • Assistance

    Key metrics

    • Regulation & policy level and trend
    • Assistance level and trend

    Charts

    • Regulation & Policy historical data and forecast (2013-2028) 
    • Assistance historical data and forecast (2013-2028) 

    Detailed analysis

    • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
    • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
    • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

    Financial Benchmarks

    View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

    Analyst insights

    Rising prices and public health expenditure in most years have benefited profit margins. While only some services are subsidised by the government, some of them – like podiat...

    In this chapter

    • Cost Structure
    • Financial Ratios
    • Key Ratios

    Key metrics

    • Profit margin, and how it compares to the sector-wide margin
    • Average wages, and how it compares to the sector-wide average wage
    • Largest cost component as a percentage of revenue
    • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

    Charts

    • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2023
    • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2023
    • Investment vs. share of economy

    Data tables

    • Cash Flow & Debt Service Ratios (2013-2028)
    • Revenue per Employee (2013-2028)
    • Revenue per Enterprise (2013-2028)
    • Employees per Establishment (2013-2028)
    • Employees per Enterprise (2013-2028)
    • Average Wage (2013-2028)
    • Wages/Revenue (2013-2028)
    • Establishments per Enterprise (2013-2028)
    • IVA/Revenue (2013-2028)
    • Imports/Demand (2013-2028)
    • Exports/Revenue (2013-2028)

    Detailed analysis

    • Trends in the cost component for industry operators and their impact on industry costs and profitability 

    Key Statistics

    Industry Data

    Data Tables

    Including values and annual change:

    • Revenue (2013-2028)
    • IVA (2013-2028)
    • Establishments (2013-2028)
    • Enterprises (2013-2028)
    • Employment (2013-2028)
    • Exports (2013-2028)
    • Imports (2013-2028)
    • Wages (2013-2028)

    Methodology

    How are IBISWorld reports created?

    IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

    Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

    IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

    What data sources do IBISWorld analysts use?

    Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

    Key data sources in New Zealand include:

    • Statistics New Zealand
    • New Zealand Company Register
    • Ministry of Business, Innovation & Employment

    Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

    These sources include:

    • Industry and trade associations
    • Industry federations or regulators
    • Major industry players annual or quarterly filings

    Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

    How does IBISWorld forecast its data?

    IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

    IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

    Learn more about our methodology and data sourcing on the Help Center.

    Frequently Asked Questions

    Unlock comprehensive answers and precise data upon purchase. View purchase options.

    What is the market size of the Other Health Services industry in New Zealand in 2024?

    The market size of the Other Health Services industry in New Zealand is $4.7bn in 2024.

    How many businesses are there in the Other Health Services in New Zealand industry in 2023?

    There are 6,903 businesses in the Other Health Services industry in New Zealand, which has grown at a CAGR of 5.2 % between 2018 and 2023.

    Has the Other Health Services industry in New Zealand grown or declined over the past 5 years?

    The market size of the Other Health Services industry in New Zealand has been growing at a CAGR of 2.8 % between 2018 and 2023.

    What is the forecast growth of the Other Health Services industry in New Zealand over the next 5 years?

    Over the next five years, the Other Health Services industry in New Zealand is expected to grow.

    What does the Other Health Services in New Zealand include?

    Allied health services and Alternative health therapies are part of the Other Health Services industry.

    How competitive is the Other Health Services industry in New Zealand?

    The level of competition is moderate and increasing in the Other Health Services industry in New Zealand.