Double dip: Salsa demand will rise with an expanding market and greater consumer spending

The Pre-Made Salsa Production industry market report contains data and analysis of the most influential current and future trends shaping the industry. IBISWorld’s in-depth industry market research is presented in a logical, user-friendly format, and provides growth and profit forecasts for a five-year outlook period.


Industry Threats & Opportunities

  • Product diversification and a growing core market are driving demand for salsa
  • Marketing and the development of new products have helped major companies expand their market share
  • Demand for all snacks and discretionary food will rise as consumers have more disposable income
  • Industry Analysis & Industry Trends

    The Pre-Made Salsa Production industry produces refrigerated or shelf-stable salsas purchased by wholesalers, grocery stores and other food service outlets and then sold to consumers. Over the past five years, the industry has experienced increasing revenue as per capita disposable income and consumer demand for Hispanic cuisine has risen. To the benefit of the industry, the nation's Hispanic population is rising and Americans of all ethnicities are expanding their tastes to include cuisines from all over the world. Exports of pre-made salsa from domestic manufacturers are also on the rise, suggesting the United States is now a hub for the global production and distribution of salsa. Looking forward, industry prospects are optimistic.

    Industry Report - Industry Locations Chapter

    The largest area for pre-made salsa production is in the Western region of the United States, accounting for 24.2% of establishments. California is home to a significant share of industry establishments (15.7%), and, according to the US Department of Agriculture, it is also the top tomato-farming state in the country. For similar reasons, Florida has 4.2% of establishments as well. Because preserved tomatoes are the most important input for salsa, industry companies will be able to keep supply shipping costs low by locating near these farmers.

    With the inclusion of Florida, the Southeast region accounts for 19.9% of industry establishments. The Southeast is characterized by cuisine that uses salsa extensively in its recipes. Als

    Additional Insights for the Pre-Made Salsa Production Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Pre-Made Salsa Production Industry are

  • Having a high profile in the market
  • Having a loyal customer base
  • Having an extensive distribution/collection network
  • IBISWorld analysts also discuss how external factors such as Per capita disposable income and Price of vegetables in the Pre-Made Salsa Production industry impact industry performance..

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    Industry Products

    What is the Pre-Made Salsa Production Industry?

    The industry produces pre-made tomato-based Mexican-style dips that are purchased by grocery wholesalers and supermarkets and then sold to consumers and food service outlets. This salsa may be refrigerated or shelf-stable. The industry excludes dairy-based and other dips like hummus and guacamole. The industry also does not include dry mix salsa flavoring or Italian-style sauces.

    Industry Products
    Mild salsa
    Medium salsa
    Hot salsa
    Other salsa
    Industry Activities
    Producing salsa
    Distributing salsa
    Developing salsa

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Per capita disposable income
  • Price of vegetables
  • Number of immigrants
  • Trade-weighted index

  • Current Performance
  • Rise of salsa
  • Appealing to consumers
  • Stagnant profit
  • Chart: Revenue Growth

  • Industry Outlook
  • Strengthening economic conditions
  • Salsa competition
  • Table: Pre-Made Salsa Production Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Pre-Made Salsa Production Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • Supermarkets & Grocery Stores
  • Specialty Food Stores
  • Chain Restaurants
  • Single Location Full-Service Restaurants
  • Food Service Contractors
  • Fast Food Restaurants
  • Consumers

  • Key Selling Industries
  • Fruit & Vegetable Wholesaling
  • Glass Product Manufacturing
  • Industrial Machinery & Equipment Wholesaling
  • Syrup & Flavoring Production
  • Vegetable Farming

  • Products & Services
  • Medium salsa
  • Hot salsa
  • Mild salsa
  • Other salsa
  • Chart: Pre-Made Salsa Production Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Grocery wholesalers
  • Supermarkets and grocery stores
  • Food service establishments
  • Food manufacturers
  • Exports
  • Chart: Major Market Segmentation for the Pre-Made Salsa Production Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Other
  • Chart: Cost Structure Benchmarking – Sector vs Pre-Made Salsa Production

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Pre-Made Salsa Production Industry

  • Industry Globalization
    Major Companies
    PepsiCo Inc.Campbell Soup Company
  • Table: PepsiCo Inc. - financial performance
  • Table: Campbell Soup Company - financial performance

  • Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Pre-Made Salsa Production Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Pre-Made Salsa Production Industry
  • Industry Revenue (2007-2021)
  • Industry Gross Product (2007-2021)
  • Establishments (2007-2021)
  • Businesses (2007-2021)
  • Employment (2007-2021)
  • Exports (2007-2021)
  • Imports (2007-2021)
  • Wages (2007-2021)
  • Per capita disposable income (2007-2021)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
  • A substance added to alter or improve the quality or counteract undesirable properties.
  • Canning
  • The act of preserving cooked food by sealing it in cans or jars.
  • Economies Of Scale
  • The increase in efficiency of production as the number of goods being produced increases.
  • Leadership In Energy & Environmental Design (Leed)
  • An environmental building certificate program that was established under the US Green Building Council and certifies buildings that meet energy-efficiency and green requirements.
  • Premium
  • When producers charge consumers a price for their product that is more than its nominal value.
  • Preservative
  • A chemical substance used to preserve foods or other organic materials from decomposition or fermentation.
  • Wholesale Bypass
  • A popular trend within retail and manufacturing industries where producers supply goods directly to stores, eliminating the middleman.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
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    This report on Pre-Made Salsa Production:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Pre-Made Salsa Production market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

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