Market size and recent performance (2014-2029)
Industry revenue has declined at a CAGR of -1.0% over the past five years, to reach an estimated €7,4Mrd. in 2024.
Trends and Insights
- Das zunehmende Gesundheits- und Umweltbewusstsein der Verbraucher dürfte das Speisenangebot der Imbissstuben immer stärker beeinflussen. Bereits in den vergangenen Jahren haben sich einige Premiumbetriebe am Markt etabliert, die aus besonders hochwertigen Zutaten zubereitete Gerichte zu vergleichsweise hohen Preisen anbieten.
- Additional trends and insights available with purchase
Biggest companies in the Imbissstuben
| Company
2024 | Market Share (%)
2024 | Revenue ($m)
2024 | Profit ($m)
2024 | Profit Margin (%)
2024 |
|---|---|---|---|---|
Schlemmerland Schnellgastronomie GmbH | ||||
Wurstteufel GmbH | ||||
Rainer Hertel Verwaltungs GmbH |
To view the market share and analysis for all 4 top companies in this industry, view purchase options.
Products & Services Segmentation
Industry revenue is measured across several distinct product and services lines, including Stationäre Dönerbuden, Andere stationäre Imbissbetriebe and Imbisswagen. Stationäre Dönerbuden is the largest segment of the Imbissstuben.
Trends and Insights
<LI>Die meisten Dönerbuden bieten neben Dönerprodukten auch Gerichte wie Currywurst, Pizzen oder halbe Hähnchen zum Verzehr an.</LI><LI>Ursprünglich kommt das sich drehende Fleisch am Spieß aus Anatolien.
- Durch die Einwanderung türkischer Gastarbeiter nach Deutschland, vor allem in den 1960er und 1970er Jahren, kam diese Esstradition dann auch nach Deutschland. Insbesondere der in einer Teigtasche servierte Döner, der Döner Kebab, hat sich seit den frühen 1970er Jahren stark in Deutschland durchgesetzt.</LI><LI>Das Speiseangebot variiert zumeist mit der Größe des Ladenlokals.</LI><LI>Der Umsatzanteil der stationären Dönerbuden ist in den vergangenen Jahren etwas zurückgegangen.</LI>
- More insights available in the full report
Table of Contents
About this industry
Industry definition
Vor der Pandemie hat sich der Umsatz der Imbissstuben sehr positiv entwickelt, da das Haushaltsnettoeinkommen gestiegen ist, während die Zeitknappheit der Verbraucher zugenommen hat. 2020 hat die Pandemie einen erheblichen Umsatzrückgang verursacht, von dem sich die Branche wieder erholt. Zwar hält der Trend des Arbeitens von zu Hause, wodurch die Anzahl der Mittagsgäste in Imbissstuben reduziert wird, teilweise noch immer an, dennoch konnte die Branche in den letzten Jahren wieder ein deutliches Umsatzwachstum verzeichnen. Für 2024 ist mit einem Umsatzwachstum um 0,8 % auf 7,4 Milliarden Euro zu rechnen, womit der Branchenumsatz im Zeitraum von 2019 bis 2024 durchschnittlich um 1 % pro Jahr gesunken ist.
What's included in this industry?
Stationäre DönerbudenAndere stationäre ImbissbetriebeImbisswagenStationäre DönerbudenAndere stationäre ImbissbetriebeImbisswagenCompanies
Schlemmerland Schnellgastronomie GmbHWurstteufel GmbHRainer Hertel Verwaltungs GmbHPurchase this report to view all 4 major companies in this industry.
Related Terms
FRANCHISESCHNELLRESTAURANTSPOINT-OF-SERVICE-SYSTEMIndustry Code
WZ I56.13DE - Imbissstuben
Performance
Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
Analyst insights
Monatliches Haushaltsnettoeinkommen. Steigt das monatliche Haushaltsnettoeinkommen an, so steht den Verbrauchern in der Regel auch ein höheres Budget für den Besuch einer Imbi...
In this chapter (4)
- Current Performance
- Outlook
- Volatility
- Life Cycle
Key metrics
- Annual Revenue, Recent Growth, Forecast, Revenue Volatility
- Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
- Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
- Total Profit, Profit Margin, Profit per Business
Charts
- Revenue, including historical (2014-2023) and forecast (2024-2029)
- Employees, including historical (2014-2023) and forecast (2024-2029)
- Businesses, including historical (2014-2023) and forecast (2024-2029)
- Profit, including historical (2014-2024)
- Industry Volatility vs. Revenue Growth
- Industry Life Cycle
Detailed analysis
- Trends in supply, demand and current events that are driving current industry performance
- Expected trends, economic factors and ongoing events that drive the industry's outlook
- Key success factors for businesses to overcome volatility
- How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.
Products and Markets
Learn about an industry's products and services, markets and trends in international trade.
Analyst insight
<B>Stationäre Dönerbuden bieten eine immer größere Auswahl an Speisen an</B>. <LI>Die meisten Dönerbuden bieten neben Dönerprodukten auch Gerichte wie Currywurst, Pizzen oder ...
In this chapter
- Products & Services
- Major Markets
- International Trade
Key metrics
- Largest market segment and value in 2024
- Product innovation level
- Total imports, level and trend
- Total exports, level and trend
- Trade Balance
Charts
- Products & services segmentation in 2024
- Major market segmentation in 2024
- International trade, including imports by country and exports by country
Detailed analysis
- Trends impacting the recent performance of the industry's various segments
- Innovations in the industry's product or service offering, specialization or delivery method
- Key factors that successful businesses consider in their offerings
- Buying segments and key trends influencing demand for industry products and services
- Recent trends in import and export volumes, country of origin or destination, and expected future trends
Geographic Breakdown
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
Analyst insights
<B>In der Region Mitte haben Imbissstuben Tradition</B>. <LI>Die Region Mitte kann den höchsten Anteil an Betrieben der Imbissstubenbranche vorweisen. Dies ist vor allem darau...
In this chapter (1)
- Business Locations
Charts
- Share of revenue, establishment, wages and employment in each region
- Share of population compared to establishments in each region in 2024
Tables
- Number and share of establishments in each region in 2024
- Number and share of revenue each region accounts for in 2024
- Number and share of wages each region accounts for in 2024
- Number and share of employees in each region in 2024
Detailed analysis
- Geographic spread of the industry across Europe, and trends associated with changes in the business landscape
- Key success factors for businesses to use location to their advantage
Competitive Forces
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
Analyst insights
Anpassung des Produkt- und Dienstleistungsangebots an Marktbedingungen . Die Imbissstuben müssen sich und ihr Angebot den lokalen Gegebenheiten und Konsumgewohnheiten der jewe...
In this chapter (4)
- Concentration
- Barriers to Entry
- Substitutes
- Buyer & Supplier Analysis
Key metrics
- Industry concentration level
- Industry competition level and trend
- Barriers to entry level and trend
- Substitutes level and trend
- Buyer power level and trend
- Supplier power level and trend
Charts
- Market share concentration among the top 4 suppliers from 2019-2024
- Supply chain including upstream supplying industries and downstream buying industries, flow chart
Detailed analysis
- Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
- Key success factors for businesses to manage the competitive environment of the industry.
- Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
- Key success factors for potential entrants to overcome barriers to entry.
- Competitive threats from potential substitutes for the industry’s own products and services.
- Key success factors for how successful businesses can compete with substitutes.
- Advantages that buyers have to keep favorable purchasing conditions.
- Advantages that suppliers have to maintain favorable selling conditions.
- Key success factors for how businesses can navigate buyer and supplier power.
Companies
Learn about the performance of the top companies in the industry.
Analyst insights
In this chapter
- Market Share Concentration
- Companies
- Company Spotlights
Charts
- Industry market share by company in 2020 through 2024
- Major companies in the industry, including market share, revenue, profit and profit margin in 2024
- Overview of Schlemmerland Schnellgastronomie GmbH's performance by revenue, market share and profit margin from 2018 through 2024
- Overview of Wurstteufel GmbH's performance by revenue, market share and profit margin from 2018 through 2024
- Overview of Rainer Hertel Verwaltungs GmbH's performance by revenue, market share and profit margin from 2018 through 2024
- Overview of revenue, market share and profit margin trend for one additional company
Detailed analysis
- Description and key data for Schlemmerland Schnellgastronomie GmbH, and factors influencing its performance in the industry
- Description and key data for Wurstteufel GmbH, and factors influencing its performance in the industry
- Description and key data for Rainer Hertel Verwaltungs GmbH, and factors influencing its performance in the industry
- Description, key data and performance trends for one additional company
External Environment
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.
Analyst insights
<B>EG-Verordnung 852/2004 über Lebensmittelhygiene</B>. <LI>Imbissstuben müssen sich wie alle im Bereich Lebensmittel tätigen Unternehmen an die EG-Verordnung 852/2004 über Le...
In this chapter
- External Drivers
- Regulation & Policy
- Assistance
Key metrics
- Regulation & policy level and trend
- Assistance level and trend
Charts
Detailed analysis
- Demographic and macroeconomic factors influencing the industry
- Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
- Key governmental and non-governmental groups or policies that may provide some relief for industry operators.
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2014-2029)
- IVA (2014-2029)
- Establishments (2014-2029)
- Enterprises (2014-2029)
- Employment (2014-2029)
- Exports (2014-2029)
- Imports (2014-2029)
- Wages (2014-2029)
Top Questions Answered
Unlock comprehensive answers and precise data upon purchase. View purchase options.
What is the estimated market size of the Imbissstuben industry in Germany in 2024?
The market size of the Imbissstuben industry in Germany is €7,4Mrd. in 2024.
How many businesses are there in the Imbissstuben industry in 2024?
There are 35.025 businesses in the Imbissstuben industry in Germany, which has declined at a CAGR of -0.4% between 2019 and 2024.
Has the Imbissstuben industry in Germany grown or declined over the past 5 years?
The market size of the Imbissstuben industry in Germany has been at a CAGR of -1.0% between 2019 and 2024.
What is the forecast growth of the Imbissstuben industry in Germany over the next 5 years?
The Imbissstuben in Germany market is forecast to over the five years from 2024 to 2029
What are the biggest companies in the Imbissstuben market in Germany?
The biggest companies operating in the Imbissstuben market in Germany are Schlemmerland Schnellgastronomie GmbH, Wurstteufel GmbH and Rainer Hertel Verwaltungs GmbH
What does the Imbissstuben in Germany include?
Stationäre Dönerbuden and Andere stationäre Imbissbetriebe are part of the Imbissstuben industry.
Which companies have the highest market share in the Imbissstuben in Germany?
The company holding the most market share in Germany is Schlemmerland Schnellgastronomie GmbH.
How many people are/were employed in the Imbissstuben in Germany in 2024?
There are 162k employed in the Imbissstuben industry in Germany 2024.
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Methodology
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Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.
IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.
What data sources do IBISWorld analysts use?
Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.
Key data sources in Germany include:
- German Federal Statistics Office (Destatis)
- European Statistics Office (Eurostat)
- United Nations Comtrade
Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.
These sources include:
- Industry and trade associations
- Industry federations or regulators
- Major industry players annual or quarterly filings
Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.
How does IBISWorld forecast its data?
IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.
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