Furniture, Lighting & Homeware Retailers in Germany - Market Research Report (2014-2029)
Frankfurt, Germany
Last Updated: July 2024
WZ G47.59DERevenue
€XX.Xbn
Past 5-Year Growth
Profit
€XXX.Xm
Employees
XX,XXX
Businesses
X,XXX
Wages
€XX.Xbn
Furniture, Lighting & Homeware Retailers in Germany industry analysis
In total, industry turnover has fallen by an average of 0.4% per year since 2019. In addition to problems with the availability of goods, rising purchase prices for materials, transport and services have been the biggest challenge over the past two years. The higher costs were passed on to consumers through price increases. The industry was able to benefit from this price increase in the form of sales growth. In 2023, however, customers reacted with greater consumer restraint as a result of the high furniture prices and the market saturation achieved during the coronavirus pandemic. In addition to market saturation, a minimised consumer budget led to a decline in sales in 2023. At the same time, rising rental and personnel costs and high electricity prices have weighed on earnings in recent years.In terms of sales, furniture retailers were able to hold their own against online retailers last year. Although online furniture retailers have recorded a high increase in sales in recent years, favoured by the coronavirus pandemic, consumers have increasingly turned to bricks-and-mortar furniture retailers once the pandemic has subsided.Decreasing inflation and an expected turnaround in interest rates should boost private consumption again in the current year and provide a positive stimulus for demand. Nevertheless, the industry is expected to see a decline in turnover of 1.5% to 37.9 billion euros in the current year. The industry is facing increasing competition from cheaper goods from China. Due to declining purchasing power, customers are increasingly turning to these products, while retailers in the EU must adhere to strict regulations. Furniture retailers are constantly being confronted with new bureaucratic hurdles such as the Supply Chain Duty of Care Act, the regulation on deforestation-free supply chains, the right to repair, the digital product passport and the Packaging Ordinance. This results in numerous reporting obligations and risk assessments. Implementation costs money and reduces the capital available for investment in innovation and the expansion of value creation.In the next five years, the industry will probably have to accept further declines in turnover. Industry turnover is expected to fall by an average of 0.2% to 37.4 billion euros by 2029. This is due not least to the current slump in new residential construction and strong competition from online retailers. The boom in mail order and online retail is forcing industry players to take measures to consolidate their market position. For example, some companies are trying to use omnichannel concepts to sell their products locally, from a catalogue or via teleshopping as well as online.
Trends and Insights
- The environmental compatibility of products is becoming increasingly important for consumers. Focussing on more sustainable goods holds sales potential for retailers.
- The office furniture segment recorded sales growth during the pandemic. This is due in particular to the trend towards working from home.
- The number of inhabitants, the housing stock and the purchasing power of the respective region are the most important factors for setting up a business. Accordingly, most companies in the sector can be found in the central and southern regions.
- The large companies in the sector have been able to increase their market share in recent years. Smaller players, on the other hand, have increasingly had to leave the market or have been taken over by competitors. In order to hold their own on the market, small companies are forming purchasing associations to increase their market power.
Industry Overview
Market size and recent performance (2014-2029)
Industry revenue has grown at a CAGR of XX.X% over the past five years, to reach an estimated €XX.Xbn in 2024.
Trends and Insights
The general conditions in the construction industry have deteriorated in 2023 and are clouding the business expectations of furniture retailers
- The purchase prices for building materials have risen rapidly since autumn 2020, leading to skyrocketing prices in residential construction.
- Additional trends and insights available with purchase
Source: IBISWorld
Industry outlook (2024-2029)
Market size is projected to grow over the next five years.
Trends and Insights
Increasing competitive pressure from online retailers is accelerating digitalisation
- In the coming years, a growing number of retailers will enter the market that specialise exclusively in online sales channels. Entering the market is relatively inexpensive for them, as they do not need sales space, only storage space. This gives them a cost advantage over brick-and-mortar retailers.
Biggest companies in the Furniture, Lighting & Homeware Retailers in Germany
| Company | Market Share (%)
2024 | Revenue (€m)
2024 |
|---|---|---|
Ikea Deutschland GmbH & Co. KG | 5,040.5 | |
BDSK Handels GmbH & Co. KG | 3,303.0 | |
Höffner Möbelgesellschaft GmbH & Co. KG | 2,175.4 |
To view the market share and analysis for all 6 top companies in this industry, view purchase options.
Products & Services Segmentation
Source: IBISWorld
Industry revenue is measured across several distinct product and services lines, including Kitchen furniture, Upholstered furniture and Living room and dining room furniture. Kitchen furniture is the largest segment of the Furniture, Lighting & Homeware Retailers in Germany.
Trends and Insights
The booming residential construction sector has supported the market position of the kitchen furniture trade in recent years
- Kitchen furniture retail includes the sale of mini and pantry kitchens, kitchen units, kitchen cabinets and bar stools. The trend is towards small, functional kitchens with as much storage space as possible in order to make the best use of the small living space.
- More insights available in the full report
Widen you competitive advantage with related industries
Competitors
- Antique & Second-Hand Goods Retailers in Germany
- E-Commerce & Online Auctions in Germany
- Furniture & Home Furnishings Repair in Germany
Complementors
- Other Furniture Manufacturing in Germany
- Furniture, Carpet & Lighting Wholesaling in Germany
- Carpet, Rug & Curtain Retailers in Germany
International industries
- Furniture Stores in the US
- Furniture Stores in Canada
- Mattress and Bedroom Furniture Retailing in Australia
- Furniture Retailing in New Zealand
- Furniture, Lighting & Homeware Retailers in the UK
Table of Contents
About this industry
Industry definition
The sector includes the stationary trade in home furnishings, kitchens, furnishing and household articles as well as ceramic products, glassware, lamps and lighting. This does not include the retail of musical instruments and electrical household appliances. The pure online trade in furniture also does not fall under the industry definition.
What's included in this industry?
Kitchen furnitureUpholstered furnitureLiving room and dining room furnitureBedroom furnitureOffice furnitureCompanies
Ikea Deutschland GmbH & Co. KGBDSK Handels GmbH & Co. KGHöffner Möbelgesellschaft GmbH & Co. KGPurchase this report to view all 6 major companies in this industry.
Related Terms
AUGMENTED REALITY/VIRTUAL REALITYAREA PRODUCTIVITYOMNICHANNELLOCK-IN EFFECTMETAVERSEIndustry Code
WZ 47.59 - Furniture, Lighting & Homeware Retailers in Germany
Performance
Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
Analyst insights
The environmental compatibility of products is becoming increasingly important for consumers. Focussing on more sustainable goods holds sales potential for retailers.
In this chapter (4)
- Current Performance
- Outlook
- Volatility
- Life Cycle
Key metrics
- Annual Revenue, Recent Growth, Forecast, Revenue Volatility
- Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
- Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
- Total Profit, Profit Margin, Profit per Business
Charts
- Revenue, including historical (2014-2023) and forecast (2024-2029)
- Employees, including historical (2014-2023) and forecast (2024-2029)
- Businesses, including historical (2014-2023) and forecast (2024-2029)
- Profit, including historical (2014-2024)
- Industry Volatility vs. Revenue Growth
- Industry Life Cycle
Detailed analysis
- Trends in supply, demand and current events that are driving current industry performance
- Expected trends, economic factors and ongoing events that drive the industry's outlook
- Key success factors for businesses to overcome volatility
- How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.
Products and Markets
Learn about an industry's products and services, markets and trends in international trade.
Analyst insight
The office furniture segment recorded sales growth during the pandemic. This is due in particular to the trend towards working from home.
In this chapter
- Products & Services
- Major Markets
Key metrics
- Largest market segment and value in 2024
- Product innovation level
Charts
- Products & services segmentation in 2024
- Major market segmentation in 2024
Detailed analysis
- Trends impacting the recent performance of the industry's various segments
- Innovations in the industry's product or service offering, specialization or delivery method
- Key factors that successful businesses consider in their offerings
- Buying segments and key trends influencing demand for industry products and services
Geographic Breakdown
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
Analyst insights
The number of inhabitants, the housing stock and the purchasing power of the respective region are the most important factors for setting up a business. Accordingly, most com...
In this chapter (1)
- Business Locations
Charts
- Share of revenue, establishment, wages and employment in each region
- Share of population compared to establishments in each region in 2024
Tables
- Number and share of establishments in each region in 2024
- Number and share of revenue each region accounts for in 2024
- Number and share of wages each region accounts for in 2024
- Number and share of employees in each region in 2024
Detailed analysis
- Geographic spread of the industry across Europe, and trends associated with changes in the business landscape
- Key success factors for businesses to use location to their advantage
Competitive Forces
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
Analyst insights
The large companies in the sector have been able to increase their market share in recent years. Smaller players, on the other hand, have increasingly had to leave the market...
In this chapter (4)
- Concentration
- Barriers to Entry
- Substitutes
- Buyer & Supplier Analysis
Key metrics
- Industry concentration level
- Industry competition level and trend
- Barriers to entry level and trend
- Substitutes level and trend
- Buyer power level and trend
- Supplier power level and trend
Charts
- Market share concentration among the top 4 suppliers from 2019-2024
- Supply chain including upstream supplying industries and downstream buying industries, flow chart
Detailed analysis
- Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
- Key success factors for businesses to manage the competitive environment of the industry.
- Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
- Key success factors for potential entrants to overcome barriers to entry.
- Competitive threats from potential substitutes for the industry’s own products and services.
- Key success factors for how successful businesses can compete with substitutes.
- Advantages that buyers have to keep favorable purchasing conditions.
- Advantages that suppliers have to maintain favorable selling conditions.
- Key success factors for how businesses can navigate buyer and supplier power.
Companies
Learn about the performance of the top companies in the industry.
Analyst insights
The companies are pushing ahead with the expansion of their online business. Ikea now generates around a quarter of its total sales online. XXXLutz is also expanding its onli...
In this chapter
- Market Share Concentration
- Companies
- Company Spotlights
Charts
- Industry market share by company in 2020 through 2024
- Major companies in the industry, including market share, revenue, profit and profit margin in 2024
- Overview of Ikea Deutschland GmbH & Co. KG's performance by revenue, market share and profit margin from 2018 through 2024
- Overview of BDSK Handels GmbH & Co. KG's performance by revenue, market share and profit margin from 2018 through 2024
- Overview of Höffner Möbelgesellschaft GmbH & Co. KG's performance by revenue, market share and profit margin from 2018 through 2024
- Overview of revenue, market share and profit margin trend for 3 additional companies
Detailed analysis
- Description and key data for Ikea Deutschland GmbH & Co. KG, and factors influencing its performance in the industry
- Description and key data for BDSK Handels GmbH & Co. KG, and factors influencing its performance in the industry
- Description and key data for Höffner Möbelgesellschaft GmbH & Co. KG, and factors influencing its performance in the industry
- Description, key data and performance trends for 3 additional companies
External Environment
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.
Analyst insights
The German Supply Chain Act, which came into force in 2023, serves to protect human rights and the environment along the supply and value chains. The law is accompanied by va...
In this chapter
- External Drivers
- Regulation & Policy
- Assistance
Key metrics
- Regulation & policy level and trend
- Assistance level and trend
Charts
- Regulation & Policy historical data and forecast (2014-2029)
- Assistance historical data and forecast (2014-2029)
Detailed analysis
- Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
- Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
- Key governmental and non-governmental groups or policies that may provide some relief for industry operators.
Financial Benchmarks
View average costs for industry operators and compare financial data against an industry's financial benchmarks over time.
Analyst insights
Minimum wage increases and higher wage demands from employees in times of inflation have led to an increase in personnel expenses. In the future, self-service checkouts and d...
In this chapter
- Cost Structure
- Financial Ratios
- Key Ratios
Key metrics
- Profit margin, and how it compares to the sector-wide margin
- Average wages, and how it compares to the sector-wide average wage
- Largest cost component as a percentage of revenue
- Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio
Charts
- Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
- Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
- Investment vs. share of economy
Data tables
- Cash Flow & Debt Service Ratios (2014-2029)
- Revenue per Employee (2014-2029)
- Revenue per Enterprise (2014-2029)
- Employees per Establishment (2014-2029)
- Employees per Enterprise (2014-2029)
- Average Wage (2014-2029)
- Wages/Revenue (2014-2029)
- Establishments per Enterprise (2014-2029)
- IVA/Revenue (2014-2029)
- Imports/Demand (2014-2029)
- Exports/Revenue (2014-2029)
Detailed analysis
- Trends in the cost component for industry operators and their impact on industry costs and profitability
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2014-2029)
- IVA (2014-2029)
- Establishments (2014-2029)
- Enterprises (2014-2029)
- Employment (2014-2029)
- Exports (2014-2029)
- Imports (2014-2029)
- Wages (2014-2029)
Methodology
How are IBISWorld reports created?
IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.
Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.
IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.
What data sources do IBISWorld analysts use?
Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.
Key data sources in Germany include:
- German Federal Statistics Office (Destatis)
- European Statistics Office (Eurostat)
- United Nations Comtrade
Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.
These sources include:
- Industry and trade associations
- Industry federations or regulators
- Major industry players annual or quarterly filings
Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.
How does IBISWorld forecast its data?
IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.
IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.
Learn more about our methodology and data sourcing on the Help Center.
Frequently Asked Questions
Unlock comprehensive answers and precise data upon purchase. View purchase options.
What is the market size of the Furniture, Lighting & Homeware Retailers industry in Germany in 2024?
The market size of the Furniture, Lighting & Homeware Retailers industry in Germany is €XX.Xbn in 2024.
How many businesses are there in the Furniture, Lighting & Homeware Retailers in Germany industry in 2024?
There are €XX.Xbn businesses in the Furniture, Lighting & Homeware Retailers industry in Germany, which has declined at a CAGR of XX.X% between 2019 and 2024.
Has the Furniture, Lighting & Homeware Retailers industry in Germany grown or declined over the past 5 years?
The market size of the Furniture, Lighting & Homeware Retailers industry in Germany has been stable at a CAGR of XX.X% between 2019 and 2024.
What is the forecast growth of the Furniture, Lighting & Homeware Retailers industry in Germany over the next 5 years?
Over the next five years, the Furniture, Lighting & Homeware Retailers industry in Germany is expected to remain static.
What are the biggest companies in the Furniture, Lighting & Homeware Retailers market in Germany?
The biggest companies operating in the Furniture, Lighting & Homeware Retailers market in Germany are Ikea Deutschland GmbH & Co. KG, BDSK Handels GmbH & Co. KG and Höffner Möbelgesellschaft GmbH & Co. KG
What does the Furniture, Lighting & Homeware Retailers in Germany include?
Kitchen furniture and Upholstered furniture are part of the Furniture, Lighting & Homeware Retailers industry.
Which companies have the highest market share in the Furniture, Lighting & Homeware Retailers in Germany?
The company holding the most market share in Germany is Ikea Deutschland GmbH & Co. KG.
How competitive is the Furniture, Lighting & Homeware Retailers industry in Germany?
The level of competition is high and steady in the Furniture, Lighting & Homeware Retailers industry in Germany.
