Industry Statistics and Rankings
Country Benchmarking
Industry Performance Rankings
This report accounts for 33 number of countries where the industry is active.
The Mail Order, Online & Direct Retailing in Europe has a market size of €330.6bn in 2024. Revenue volatility is low, and revenue has grown at a CAGR of 1.5 % from 2019-2024. The average number of employees is 1m in 2024 a number that has grown at a CAGR of 4.7 % over the past five years. One of the most prominent threats to the industry is...
European High and Lows
Top Questions Answered in this Report
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What is the market size of the Mail Order, Online & Direct Retailing industry in Europe in 2024?
The market size of the Mail Order, Online & Direct Retailing industry in Europe is €330.6bn in 2024.
How many businesses are there in the Mail Order, Online & Direct Retailing in Europe industry in 2024?
There are 673k businesses in the Mail Order, Online & Direct Retailing industry in Europe, which has grown at a CAGR of 4.5 % between 2019 and 2024.
Has the Mail Order, Online & Direct Retailing industry in Europe grown or declined over the past 5 years?
The market size of the Mail Order, Online & Direct Retailing industry in Europe has been declining at a CAGR of 1.5 % between 2019 and 2024.
What is the forecast growth of the Mail Order, Online & Direct Retailing industry in Europe over the next 5 years?
Over the next five years, the Mail Order, Online & Direct Retailing industry in Europe is expected to grow.
What does the Mail Order, Online & Direct Retailing in Europe include?
Apparel and Fashion and Electronics and Gadgets are part of the Mail Order, Online & Direct Retailing industry.
Which countries have the most businesses in the Mail Order, Online & Direct Retailing industry in Europe?
The European country with the most businesses in the Mail Order, Online & Direct Retailing industry is France.
How competitive is the Mail Order, Online & Direct Retailing industry in Europe?
The level of competition is moderate and steady in the Mail Order, Online & Direct Retailing industry in Europe.
Related Industries
This industry is covered in 37 countries
- Mail Order, Online & Direct Retailing in Greece
- Mail Order, Online & Direct Retailing in Romania
- Mail Order, Online & Direct Retailing in Norway
- Mail Order, Online & Direct Retailing in Poland
- Mail Order, Online & Direct Retailing in Cyprus
- Mail Order, Online & Direct Retailing in Estonia
- Mail Order, Online & Direct Retailing in Iceland
- Mail Order, Online & Direct Retailing in Europe
- Mail Order, Online & Direct Retailing in Luxembourg
- Mail Order, Online & Direct Retailing in Russia
- Mail Order, Online & Direct Retailing in Slovakia
- Mail Order, Online & Direct Retailing in Italy
- Mail Order, Online & Direct Retailing in Sweden
- Mail Order, Online & Direct Retailing in Turkey
- Mail Order, Online & Direct Retailing in Latvia
- Mail Order, Online & Direct Retailing in Bosnia and Herzegovina
- Mail Order, Online & Direct Retailing in Austria
- Mail Order, Online & Direct Retailing in France
- Mail Order, Online & Direct Retailing in Lithuania
- Mail Order, Online & Direct Retailing in the Netherlands
- Mail Order, Online & Direct Retailing in Switzerland
- Mail Order, Online & Direct Retailing in Finland
- Mail Order, Online & Direct Retailing in Slovenia
- Mail Order, Online & Direct Retailing in Bulgaria
- Mail Order, Online & Direct Retailing in Spain
- Mail Order, Online & Direct Retailing in Portugal
- Mail Order, Online & Direct Retailing in Serbia
- Mail Order, Online & Direct Retailing in Belgium
- Mail Order, Online & Direct Retailing in Hungary
- Mail Order, Online & Direct Retailing in Czechia
- Mail Order, Online & Direct Retailing in Denmark
- Mail Order, Online & Direct Retailing in Malta
- Mail Order, Online & Direct Retailing in Croatia
Table of Contents
About this industry
Industry definition
This industry encompasses retail sales conducted through mail order houses or online. Buyers select products based on advertisements, catalogues, or website information and place orders via mail, phone, or online. Purchased products may be digitally downloaded or physically delivered to the customer's location.
What's included in this industry?
Apparel and FashionElectronics and GadgetsBooks and MediaHome and GardenHealth and BeautyGames, toys, recreational and sporting goodsOtherIndustry Code
479 - Retail trade not in stores, stalls or markets in Europe
Performance
Revenue Highlights
Trends
- Revenue
- 2024 Revenue Growth
- Revenue Volatility
Employment Highlights
Trends
- Employees
- Employees per Business
- Revenue per Employee
Business Highlights
Trends
- Businesses
- Employees per Business
- Revenue per Business
Performance Snapshot
Charts
- Revenue in the Mail Order, Online & Direct Retailing in Europe
- Employees in the Mail Order, Online & Direct Retailing in Europe
- Business in the Mail Order, Online & Direct Retailing in Europe
- Profit in the Mail Order, Online & Direct Retailing in Europe
Life Cycle
Charts
- Industry Life Cycle Matrix
Products and Markets
Highlights
Trends
- Largest Market
- Product Innovation
International Trade
Heat maps
- Industry Concentration of Imports by Country
- Industry Concentration of Exports by Country
Geographic Breakdown
Business Locations
Heat maps
- Share of Total Industry Revenue by Region (2024)
- Share of Total Industry Enterprises by Region (2024)
- Share of Total Industry Employment by Region (2024)
- Share of Total Industry Wages by Region (2024)
Data Tables
Values and annual change provided for 37 European countries:
- Revenue by Region (2024)
- IVA by Region (2024)
- Enterprises by Region (2024)
- Employment by Region (2024)
- Exports by Region (2024)
- Imports by Region (2024)
Competitive Forces
Highlights
Trends
- Concentration
- Competition
- Barriers to Entry
- Substitutes
- Buyer Power
- Supplier Power
ANALYSIS
What is the competitive landscape in Europe?
External Environment
Highlights
Trends
- Regulation & Policy
- Assistance
Key Takeaways
External Drivers
Analysis
What demographic and macroeconomic factors impact the Mail Order, Online & Direct Retailing in Europe industry?
Financial Benchmarks
Highlights
Trends
- Profit Margin
- Average Wage
- Largest Cost
Key Takeaways
Cost Structure
Charts
- Share of Economy vs. Investment Matrix
-
Industry Cost Structure Benchmarks:
- Marketing
- Depreciation
- Profit
- Purchases
- Wages
- Rent
- Utilities
- Other
Analysis
What trends impact cost in the Mail Order, Online & Direct Retailing in Europe industry?
Key Ratios
Data tables
- IVA/Revenue (2014-2029)
- Imports/Demand (2014-2029)
- Exports/Revenue (2014-2029)
- Revenue per Employee (2014-2029)
- Wages/Revenue (2014-2029)
- Employees per Establishment (2014-2029)
- Average Wage (2014-2029)
Country Benchmarks
European Leaders & Laggards
Data Tables
Top and boottom five countries listed for each:
- Revenue Growth (2024)
- Business Growth (2024)
- Job Growth (2024)
European Country Performance
Data Tables
Rankings available for 37 countries. Statistics ranked include:
- IVA/Revenue (2024)
- Imports/Demand (2024)
- Exports/Revenue (2024)
- Revenue per Employee (2024)
- Wages/Revenue (2024)
- Employees per Establishment (2024)
- Average Wage (2024)
Structural Comparison
Data Tables
Trends in 37 countries benchmarked against trends in Europe
- Concentration
- Competition
- Barriers to Entry
- Buyer Power
- Supplier Power
- Volatility
- Capital Intensity
- Innovation
- Life Cycle
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2014-2029)
- IVA (2014-2029)
- Establishments (2014-2029)
- Enterprises (2014-2029)
- Employment (2014-2029)
- Exports (2014-2029)
- Imports (2014-2029)
- Wages (2014-2029)
Methodology
Where does IBISWorld source its data?
IBISWorld is a world-leading provider of business information, with reports on 5,000+ industries in Australia, New Zealand, North America, Europe and China. Our expert industry analysts start with official, verified and publicly available sources of data to build an accurate picture of each industry.
Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and IBISWorld's proprietary database of statistics and analysis to provide balanced, independent and accurate insights.
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