Mobile Menu

Household Electrical Appliance Manufacturing in China - Market Research Report (2014-2029)

IBISWorld IBISWorld Beijing, China Last Updated: May 2024 3954

Revenue

$54.2bn

2024

$54.2bn

Past 5-Year Growth

Profit

$X.Xbn

Employees

346k

Businesses

1,236

Wages

$X.Xbn

Household Electrical Appliance Manufacturing in China industry analysis

In 2024, revenue for the Household Electrical Appliance Manufacturing industry in China is expected to total $54.2 billion, up by 1.7% from 2023. Industry revenue is expected to decrease at a CAGR of 0.8% over the five years through 2024. Affected by COVID-19 and the slowdown of the real estate industry, the development of house electrical appliances industry slowed down its growth, especially in 2020 and 2022, with industry revenue decreasing by 5.8% and 5.4%, respectively.
Increasing raw material costs, reduced sales volumes due to the outbreak of COVID-19, and greater competition narrowed down profit margins of the industry. Industry profit is expected to account for 4.6% of revenue in 2024.
Investment in research and development (R&D) has increased greatly in recent years, especially in the microwave oven and electric cooker segments. With the market becoming more competitive, innovation has become increasingly important.
Local producers like Robam, Vanward, Vatti, Macro and Midea manufacture most of the products in the domestic market. Foreign enterprises operating in the Chinese household appliance market include Siemens and Panasonic. Over the five years through 2024, the number of operators in the industry is expected to increase at a CAGR of 1.6%. The number of industry employees is expected to increase at a CAGR of 0.6% over the same period.
The industry is forecast to grow at an annualized 1.8% over the five years through 2029, to total $59.2 billion. The further development of high-end products in the industry will drive this growth. In addition, the launch of new favorable policies by the government will stimulate demand for industry products from households.

Trends and Insights

  • Rising disposable income and consumption upgrading drives more demand. Increased disposable income boosts consumers’ demand for household electrical appliance products, and the general consumption upgrading makes the demand more diversified.
  • Products within this industry develop toward high-end. Among the largest products segment, size of integrated stoves have surpassed the traditional gas stoves. Electric cookers are also developing toward middle- and high-end.
  • Guangdong is the largest production base, contributing 60% to industry revenue, and five of the top ten players are located in this region.
  • Fierce competition leads to low concentration. Low barriers to entry and a large number of enterprises results in fierce competition, and the constant enrichment of products type also make the market scattered.

Access hundreds of analysis and data

  • Market estimates from 2014-2029
  • Critical performance data and rankings
  • Detailed analysis of competitive forces and the external environment
  • PDF report or online database with Word, Excel and PowerPoint export options
  • 100% money back guarantee

Industry Statistics and Trends

Market size and recent performance (2014-2029)

Industry revenue has declined at a CAGR of 0.8 % over the past five years, to reach an estimated $54.2bn in 2024.

Trends and Insights

Constant increase of disposable income drive greater demand for household electrical appliance products

  • Increased disposable income boosts the purchasing power of consumers, boosting demand for household electrical appliance products.
  • Additional trends and insights available with purchase
Household Electrical Appliance Manufacturing in China
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Demand for replacement appliances will be a major driver of industry growth

  • The household electrical appliance market is greatly influenced by the real estate sector and the home-ownership rate in first-tier cities has reached 85.0%. As a result, most purchases from this market will be from people replacing or upgrading old appliances.

Biggest companies in the Household Electrical Appliance Manufacturing in China

Company
Market Share (%)
2024
Revenue ($short_0)
2024

There are no companies that hold a large enough market share in the Household Electrical Appliance Manufacturing in China industry for IBISWorld to include in this product.

Products & Services Segmentation

Household Electrical Appliance Manufacturing in China
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Kitchen ranges, Electric cookers and Range hoods. Kitchen ranges is the largest segment of the Household Electrical Appliance Manufacturing in China.

Trends and Insights

Kitchen ranges are the industry's largest product segment

  • Kitchen ranges include microwave oven, induction cooker, electric stove, gas and electric furnace, integrated stove, etc.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

The industry includes companies that manufacture household electrical appliances like cookers, water heaters, steamers, fryers, range hoods, food processors, and cleaning appliances. The manufacturing of industrial stoves and other industrial household appliances are not included in this industry.

What's included in this industry?

Kitchen rangesElectric cookers Range hoods Baking utensils Water dispensers Other household electrical appliances

Companies

Purchase this report to view all major companies in this industry.

Related Terms

TAILLESS ELECTRIC COOKERSINDUCTIONRANGE HOOD

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Rising disposable income and consumption upgrading drives more demand. Increased disposable income boosts consumers’ demand for household electrical appliance products, and t...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Products within this industry develop toward high-end. Among the largest products segment, size of integrated stoves have surpassed the traditional gas stoves. Electric cooke...

In this chapter

  • Products & Services
  • Major Markets
  • International Trade

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level
  • Total imports, level and trend
  • Total exports, level and trend
  • Trade Balance

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024
  • International trade, including imports by country and exports by country

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services
  • Recent trends in import and export volumes, country of origin or destination, and expected future trends

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Guangdong is the largest production base, contributing 60% to industry revenue, and five of the top ten players are located in this region.

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each region in 2024
  • Number and share of revenue each region accounts for in 2024
  • Number and share of wages each region accounts for in 2024
  • Number and share of employees in each region in 2024

Detailed analysis

  • Geographic spread of the industry across Asia Pacific, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Fierce competition leads to low concentration. Low barriers to entry and a large number of enterprises results in fierce competition, and the constant enrichment of products ...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Enterprises attach increasing importance to R&D. Almost all the top major players have established their own R&D centers or platforms.

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024

Detailed analysis

    External Environment

    Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

    Analyst insights

    COVID-19 increased the revenue fluctuation. Affected by COVID-19, consumption of household electrical appliance negatively influenced, and 2020 and 2022 witnessed the revenue...

    In this chapter

    • External Drivers
    • Regulation & Policy
    • Assistance

    Key metrics

    • Regulation & policy level and trend
    • Assistance level and trend

    Charts

    • Regulation & Policy historical data and forecast (2014-2029) 
    • Assistance historical data and forecast (2014-2029) 

    Detailed analysis

    • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
    • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
    • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

    Financial Benchmarks

    View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

    Analyst insights

    Investment in purchases is high. This is driven by the purchases for raw materials and key components like steel, copper, aluminum and plastic.

    In this chapter

    • Cost Structure
    • Financial Ratios
    • Key Ratios

    Key metrics

    • Profit margin, and how it compares to the sector-wide margin
    • Average wages, and how it compares to the sector-wide average wage
    • Largest cost component as a percentage of revenue
    • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

    Charts

    • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
    • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
    • Investment vs. share of economy

    Data tables

    • Cash Flow & Debt Service Ratios (2014-2029)
    • Revenue per Employee (2014-2029)
    • Revenue per Enterprise (2014-2029)
    • Employees per Establishment (2014-2029)
    • Employees per Enterprise (2014-2029)
    • Average Wage (2014-2029)
    • Wages/Revenue (2014-2029)
    • Establishments per Enterprise (2014-2029)
    • IVA/Revenue (2014-2029)
    • Imports/Demand (2014-2029)
    • Exports/Revenue (2014-2029)

    Detailed analysis

    • Trends in the cost component for industry operators and their impact on industry costs and profitability 

    Key Statistics

    Industry Data

    Data Tables

    Including values and annual change:

    • Revenue (2014-2029)
    • IVA (2014-2029)
    • Establishments (2014-2029)
    • Enterprises (2014-2029)
    • Employment (2014-2029)
    • Exports (2014-2029)
    • Imports (2014-2029)
    • Wages (2014-2029)

    Top Questions Answered

    Unlock comprehensive answers and precise data upon purchase. View purchase options.

    What is the market size of the Household Electrical Appliance Manufacturing industry in China in 2024?

    The market size of the Household Electrical Appliance Manufacturing industry in China is $54.2bn in 2024.

    How many businesses are there in the Household Electrical Appliance Manufacturing in China industry in 2024?

    There are 1,236 businesses in the Household Electrical Appliance Manufacturing industry in China, which has grown at a CAGR of 1.6 % between 2019 and 2024.

    Has the Household Electrical Appliance Manufacturing industry in China grown or declined over the past 5 years?

    The market size of the Household Electrical Appliance Manufacturing industry in China has been declining at a CAGR of 0.8 % between 2019 and 2024.

    What is the forecast growth of the Household Electrical Appliance Manufacturing industry in China over the next 5 years?

    Over the next five years, the Household Electrical Appliance Manufacturing industry in China is expected to grow.

    What does the Household Electrical Appliance Manufacturing in China include?

    Kitchen ranges and Electric cookers are part of the Household Electrical Appliance Manufacturing industry.

    How competitive is the Household Electrical Appliance Manufacturing industry in China?

    The level of competition is high and increasing in the Household Electrical Appliance Manufacturing industry in China.

    Related Industries

    Widen your competitive advantage with related industries

    Competitors

    • Household Refrigerator and Freezer Manufacturing in China
    • Air-Conditioner Manufacturing in China

    Complementors

    • TV, DVD & Video Equipment Manufacturing in China
    • Audio Equipment Manufacturing in China
    • Home Appliance Stores in China

    International industries

    • Global Household Cooking & Appliance Manufacturing
    • Vacuum, Fan & Small Household Appliance Manufacturing in the US
    • Major Household Appliance Manufacturing in the US
    • Barbecue & Grill Manufacturing in the US
    • Food Processor & Blender Manufacturing in the US

    View all industries in China

    Methodology

    How are IBISWorld reports created?

    IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

    Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

    IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

    What data sources do IBISWorld analysts use?

    Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

    Key data sources in China include:

    • National Bureau of Statistics China
    • General Administration of Customs
    • People’s Bank of China

    Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

    These sources include:

    • Industry and trade associations
    • Industry federations or regulators
    • Major industry players annual or quarterly filings

    Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

    How does IBISWorld forecast its data?

    IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

    IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

    Learn more about our methodology and data sourcing on the Help Center.