$3.5bn
$XX.Xm
5,824
325
$XXX.Xm
Over the past five years, the Cereal, Pasta and Baking Mix Manufacturing industry has faced a series of challenges. Manufacturers have been caught in the crossfire of international turbulence stemming from the Russia-Ukraine conflict, which has affected global wheat and coarse grain supply, two major components in cereal and pasta production. These disruptions have skyrocketed domestic wheat and coarse grain prices, straining manufacturers' profitability as they grapple with soaring purchase costs. The industry has also contended with intense price-based competition. Competition has been fuelled by supermarkets, like Coles and Woolworths, that have prioritised low-cost private-label products, as well as households who have looked to cut costs as high periods of inflation tighten their budgets. However, consumers’ shifting preference for niche products, driven by increasing health consciousness and boosted demand for convenience, have introduced growth opportunities. These opportunities are particularly benefiting smaller-scale manufacturers focused on whole grains and nutritious snacks. Industry revenue is expected to have climbed at an annualised 0.6% over the five years through 2023-24, to $3.5 billion. This includes an anticipated fall of 5.7% in 2023-24.
Industry revenue has grown at a CAGR of 0.6 % over the past five years, to reach an estimated $3.5bn in 2023.
Market size is projected to grow over the next five years.
Company | Market Share (%)
2024 | Revenue ($m)
2024 |
---|---|---|
Kellogg's Australia | 457.4 | |
San Remo | 340.1 | |
Sanitarium Health Food Company | 248.4 |
To view the market share and analysis for all 7 top companies in this industry, view purchase options.
Industry revenue is measured across several distinct product and services lines, including Breakfast products, Pasta and noodle products and Baking mixes. Breakfast products is the largest segment of the Cereal, Pasta and Baking Mix Manufacturing in Australia.
Consumers prefer locally manufactured cereals over high-sugar imports
Industry producers manufacture prepared cereal and breakfast foods (including oatmeal), fresh and dried pasta and baking mixes.
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ANZSIC 1162 - Cereal, Pasta and Baking Mix Manufacturing in Australia
Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
The Russia-Ukraine conflict hiked manufacturers input costs, as tightened Australian budgets have intensified competition from low-cost, private-label products. However, grow...
Learn about an industry's products and services, markets and trends in international trade.
Health-conscious consumers prefer locally manufactured, low-sugar cereals, which protects the breakfast products segment from import competition. Baking mix sales have fallen...
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
Victoria has a long manufacturing history and high population, providing an ample labour supply for businesses. Although Victoria produces just 12.0% of Australia's wheat, it...
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
New entrants must navigate regulations, considerable start-up costs and the need for product differentiation. Economies of scale and innovative technology benefit established...
Learn about the performance of the top companies in the industry.
Major cereal, pasta and baking mix manufacturers operate in various market segments, making them highly competitive. To maintain their market share, major companies have offe...
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.
The industry faces moderate regulations, which are mostly policies regarding food safety and standards. Financial support for businesses in the industry mainly comes in the f...
View average costs for industry operators and compare financial data against an industry's financial benchmarks over time.
Rising production input prices, like for wheat and coarse grains, driven by uncontrollable shocks to the global market, have raised industry purchase costs. This has eaten in...
Including values and annual change:
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Key data sources in Australia include:
Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.
These sources include:
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IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.
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The market size of the Cereal, Pasta and Baking Mix Manufacturing industry in Australia is $3.5bn in 2024.
There are 325 businesses in the Cereal, Pasta and Baking Mix Manufacturing industry in Australia, which has grown at a CAGR of 3.9 % between 2018 and 2023.
The market size of the Cereal, Pasta and Baking Mix Manufacturing industry in Australia has been growing at a CAGR of 0.6 % between 2018 and 2023.
Over the next five years, the Cereal, Pasta and Baking Mix Manufacturing industry in Australia is expected to grow.
The biggest companies operating in the Cereal, Pasta and Baking Mix Manufacturing market in Australia are Kellogg's Australia, San Remo and Sanitarium Health Food Company
Cereal and breakfast product manufacturing and Pasta and noodle product manufacturing are part of the Cereal, Pasta and Baking Mix Manufacturing industry.
The company holding the most market share in Australia is Kellogg's Australia.
The level of competition is moderate and increasing in the Cereal, Pasta and Baking Mix Manufacturing industry in Australia.