Industry Statistics and Rankings
How does this industry perform in Poland compared to Europe?
Country Benchmarking
Industry Data Poland
Ranking are out of 37 European countries for which IBISWorld provides country-level factsheets.
Revenue
#6 In EuropeBusiness
#11 In EuropeEmployees
#7 In EuropeWages
#8 In EuropeThe Television Programming & Broadcasting in Poland ranks 6 in Europe with regards to its 2024 revenue (€3.4bn). Revenue received by operators in Poland has been low in volatility over the past five-year period, with the average annual change in revenue (3.0 %) most comparable to...
Enterprises
Number of businesses in 2024
Revenue per Enterprise
Value (€ Million) in 2024
Top Questions Answered in this Report
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What is the market size of the Television Programming & Broadcasting industry in Poland in 2024?
The market size of the Television Programming & Broadcasting industry in Poland is €3.4bn in 2024.
How many businesses are there in the Television Programming & Broadcasting in Poland industry in 2024?
There are 185 businesses in the Television Programming & Broadcasting industry in Poland, which has declined at a CAGR of 7.0 % between 2019 and 2024.
Has the Television Programming & Broadcasting industry in Poland grown or declined over the past 5 years?
The market size of the Television Programming & Broadcasting industry in Poland has been declining at a CAGR of 3.0 % between 2019 and 2024.
What is the forecast growth of the Television Programming & Broadcasting industry in Poland over the next 5 years?
Over the next five years, the Television Programming & Broadcasting industry in Poland is expected to grow.
What are the biggest companies in the Television Programming & Broadcasting market in Poland?
The biggest companies operating in the Television Programming & Broadcasting market in Poland are Groupe Canal+ SA, British Broadcasting Corporation and Warner Bros Discovery Inc
What does the Television Programming & Broadcasting in Poland include?
Public broadcasts and Free-to-air broadcasts are part of the Television Programming & Broadcasting industry.
Which companies have the highest market share in the Television Programming & Broadcasting in Poland?
The company holding the most market share in Poland is Groupe Canal+ SA.
How competitive is the Television Programming & Broadcasting industry in Poland?
The level of competition is moderate and steady in the Television Programming & Broadcasting industry in Poland.
Related Industries
This industry is covered in 37 countries
Domestic industries
Competitors
- Cinemas in Poland
- Radio Broadcasting in Poland
Complementors
- Film, Video & Television Programme Production in Poland
- Film, Video & Television Programme Post-Production in Poland
- Film, Video & Television Programme Distribution in Poland
- Wired Telecommunications Services in Poland
- Satelitte Telecommunications Services in Poland
Table of Contents
About this industry
Industry definition
This industry involves the creation and broadcasting of TV channel programmes, using either purchased or self-produced components. It could be broadcast by the producer or a third party, such as cable or satellite provider. Programming for related video-on-demand channels is included.
What's included in this industry?
Public broadcasts Free-to-air broadcastsPay-tv broadcastsPlatformsIndustry Code
602 - Television programming and broadcasting activities in Poland
Performance
Revenue Highlights
Trends
- Revenue
- 2024 Revenue Growth
- Revenue Volatility
Employment Highlights
Trends
- Employees
- Employees per Business
- Revenue per Employee
Business Highlights
Trends
- Businesses
- Employees per Business
- Revenue per Business
Current Performance
Charts
- Revenue in the Television Programming & Broadcasting in Poland
- Employees in the Television Programming & Broadcasting in Poland
- Business in the Television Programming & Broadcasting in Poland
- Profit in the Television Programming & Broadcasting in Poland
Current Performance
Analysis
How does this country's performance compare to Europe?
Life Cycle
Charts
- Industry Life Cycle Matrix
Products and Markets
Highlights
Trends
- Largest Market
- Product Innovation
International Trade
Heat maps
- Industry Concentration of Imports by Country
- Industry Concentration of Exports by Country
Competitive Forces
Highlights
Trends
- Concentration
- Competition
- Barriers to Entry
- Substitutes
- Buyer Power
- Supplier Power
ANALYSIS
What is the competitive landscape in Europe?
External Environment
Highlights
Trends
- Regulation & Policy
- Assistance
Key Takeaways
National licenses are needed to broadcast TV. In order to launch a television channel, a broadcaster needs to get a license from national regulators. Licenses can be revoked if a channel breaks content rules.
External Drivers
Analysis
What demographic and macroeconomic factors impact the Television Programming & Broadcasting in Poland industry?
Financial Benchmarks
Highlights
Trends
- Profit Margin
- Average Wage
- Largest Cost
Key Takeaways
Rising competition erodes broadcasters’ profitability. As audiences shift to online platforms, traditional broadcasters grapple with falling ad revenues, lower subscription rates and diminished public funding, gravely impacting their bottom line.
Cost Structure
Charts
- Share of Economy vs. Investment Matrix
-
Industry Cost Structure Benchmarks:
- Marketing
- Depreciation
- Profit
- Purchases
- Wages
- Rent
- Utilities
- Other
Analysis
What trends impact cost in the Television Programming & Broadcasting in Poland industry?
Key Ratios
Data tables
- IVA/Revenue (2014-2029)
- Imports/Demand (2014-2029)
- Exports/Revenue (2014-2029)
- Revenue per Employee (2014-2029)
- Wages/Revenue (2014-2029)
- Employees per Establishment (2014-2029)
- Average Wage (2014-2029)
Country Benchmarks
European Leaders & Laggards
Data Tables
Top and boottom five countries listed for each:
- Revenue Growth (2024)
- Business Growth (2024)
- Job Growth (2024)
European Country Performance
Data Tables
Rankings available for 37 countries. Statistics ranked include:
- IVA/Revenue (2024)
- Imports/Demand (2024)
- Exports/Revenue (2024)
- Revenue per Employee (2024)
- Wages/Revenue (2024)
- Employees per Establishment (2024)
- Average Wage (2024)
Structural Comparison
Data Tables
Trends in 37 countries benchmarked against trends in Europe
- Concentration
- Competition
- Barriers to Entry
- Buyer Power
- Supplier Power
- Volatility
- Capital Intensity
- Innovation
- Life Cycle
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2014-2029)
- IVA (2014-2029)
- Establishments (2014-2029)
- Enterprises (2014-2029)
- Employment (2014-2029)
- Exports (2014-2029)
- Imports (2014-2029)
- Wages (2014-2029)
Methodology
Where does IBISWorld source its data?
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