Fresh coat: The improving housing construction market will widen demand for painting services

IBISWorld’s House Painting & Decorating Contractors Industry Research Report offers insight into the market at the national level. Our analysis highlights macro trends in the overall sector and the micro trends faced by companies that do business in the House Painting & Decorating Contractors industry. Our five-year outlook forecasts explain how the market is set to change and the product segments that will drive growth.


Market Share of Companies
There are no companies with a dominant market share in this industry
Industry Statistics & Market Size
Annual Growth
Annual Growth

Industry Threats & Opportunities

  • Industry operators have benefited from rebounding US construction markets
  • The improving labor market and economy supported increased spending by homeowners
  • The single-family housing sector will continue to be the largest contributor to industry revenue
  • Industry Analysis & Industry Trends

    Like many construction-related fields, the House Painting and Decorating Contractors industry has recovered and expanded over the past five years. The recovery of the US economy, along with increased housing demand, caused a rise in demand for industry services across residential construction markets. The single-family housing sector, a key source of industry revenue, was especially supportive. In the coming years, rising demand and a healthy expansion in housing construction activity are expected to be the main growth drivers for industry revenue over the next five years. Lower unemployment, along with higher disposable income levels, will increase demand for industry services.

    Industry Report - Industry Key Buyers Chapter

    The House Painting and Decorating Contractors industry has a very low level of market share concentration, with the three largest companies' revenue combined accounting for just 5.0% of the industry total. The industry has many small contractors that operate in narrow, regional markets. Although larger players and franchises, such as CertaPro Painters and Fresh Coat Painters, participate in the industry, these operators face high competition from smaller competitors and non-employers. Furthermore, most contracts involve painting the interior of a single home or apartment building complex, allowing for easy substitution. As a result, these players do not generate enough industry-specific revenue to absorb a significant portion of the house painting and decorating market.

    Additional Insights for the House Painting & Decorating Contractors Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the House Painting & Decorating Contractors Industry are

  • Having a good reputation
  • Having a loyal customer base
  • Ability to expand and curtail operations rapidly in line with market demand
  • IBISWorld analysts also discuss how external factors such as Housing starts and Private spending on home improvements in the House Painting & Decorating Contractors industry impact industry performance..

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    Industry Products

    What is the House Painting & Decorating Contractors Industry?

    This industry provides interior and exterior painting services for homes and apartment buildings. Industry operators also provide wall covering services. Contractors may perform new work, additions, alterations, maintenance and repairs.

    Industry Products
    Painting and decorating for newly constructed homes
    Painting and decorating for additions and alterations
    Painting and decorating for maintenance and repair
    Industry Activities
    Residential building painting
    Wallpaper services
    Wallpaper removal
    Whitewash contracting
    Paint removal

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Housing starts
  • Private spending on home improvements
  • Value of residential construction
  • year conventional mortgage rate
  • National unemployment rate

  • Current Performance
    Housing construction breaks new groundGrowing US economy lifts industry demandJobs and enterprises recover while profit rises
  • Chart: Revenue Growth

  • Industry Outlook
    Residential construction expansionProfit and industry structure
  • Table: House Painting & Decorating Contractors Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - House Painting & Decorating Contractors Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • Home Builders
  • Apartment & Condominium Construction
  • Real Estate and Rental and Leasing
  • Apartment Rental
  • Consumers

  • Key Selling Industries
  • Manufactured Home Wholesaling
  • Paint Manufacturing
  • Paint Wholesaling
  • Tool & Hardware Wholesaling

  • Products & Services
  • Painting and decorating for maintenance and repair
  • Painting and decorating for newly constructed homes
  • Painting and decorating for additions and alterations
  • Chart: House Painting & Decorating Contractors Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Single-family detached houses
  • Apartment buildings
  • Single-family attached houses
  • Dormitories or barracks
  • Chart: Major Market Segmentation for the House Painting & Decorating Contractors Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
    ProfitPurchasesWagesOther Costs
  • Chart: Cost Structure Benchmarking – Sector vs House Painting & Decorating Contractors

  • Basis of Competition
    Internal competitionExternal competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the House Painting & Decorating Contractors Industry

  • Industry Globalization
    Major Companies
    There are no major players in this industry
    Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the House Painting & Decorating Contractors Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the House Painting & Decorating Contractors Industry
  • Industry Revenue (2007-2021)
  • Industry Gross Product (2007-2021)
  • Establishments (2007-2021)
  • Businesses (2007-2021)
  • Employment (2007-2021)
  • Wages (2007-2021)
  • Housing Starts (2007-2021)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
    Do-It-Yourself (Diy)
  • A category of customers who complete tasks and projects on their own that would generally be outsourced to a business or service provider, for example, home renovations and wedding planning.
  • Tarpaulin
  • Material, such as waterproofed canvas, used to cover and protect a surface.
  • Thinner
  • A substance used to reduce paint thickness. Water is the thinner used in acrylic (latex) paints. Turpentine is the thinner for enamel or oil-based paints.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on House Painting & Decorating Contractors:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The House Painting & Decorating Contractors market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on House Painting & Decorating Contractors, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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