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Video Postproduction Services in the US Procurement Price, Data and Insights
Video postproduction services include audio and video editing, refining previously recorded video, adding special effects, and the creation of graphics, animation, and credits. Small, midsize, and large production firms typically provide these video postproduction services, while common buyers include cable networks, television broadcasters, and movie and film production companies.
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What’s included in this market coverage
IBISWorld's research coverage on the Video Postproduction Services procurement and pricing environment in the United States includes market dynamics, buyer power scores, supply chain vendors with pricing trends and forecasts.
About this Market
What’s this procurement report about?
This procurement coverage of the Video Postproduction Services market in the United States includes Video Editing, Color Grading, Sound Design, Visual Effects (VFX), Audio Mixing and Subtitling & Captioning. Standard coding in this coverage includes ISIC-5912-Motion picture, video and television programme post-production activities, NACE-59.12-Motion Picture, Video And Television Programme Post-Production Activities, NAICS-512190-Post-production and other motion picture and video industries and UNSPSC-82131505-Film post production service.
What common market terminology is included?
Common market terminology included in the Video Postproduction Services procurement coverage includes On-Location (An activity carried out at the site where filming will take place.), High-Definition (Enhanced picture or sound quality.) and Pirated Content (Stolen copyrighted material illegally used or distributed.).
What companies are included as top suppliers?
The top companies covered in the Video Postproduction Services procurement report as suppliers are Technicolor, Sparkhouse Inc., Levitate Media, LLC, Lemonlight, Inc. and Framestore Limited.
Opportunity Assessment
What’s included in the Opportunity Assessment chapter?
The Opportunity Assessment chapter provides a comprehensive market analysis of the Video Postproduction Services market in the United States category, including buyer power scoring, market pricing trends, vendor landscape, cost structure, and strategic negotiation levers.
The market pricing trends include the Market Price (2026) per hour, a five year price forecast and a supply chain risk score. Vendor coverage includes a market share and cost structure breakdown.
Analysis includes a comprehensive SWOT analysis of and recent developments impacting the Video Postproduction Services market environment.
Buyer Power Score
What’s included in the Buyer Power Score chapter?
The Buyer Power Score chapter assesses key components impacting Video Postproduction Services procurement including the recent price trend, forecast price trend, availability of substitutes, switching costs, product specialization, average vendor risk, market share concentration, supply chain risk, price driver volatility and recent price volatility.
These components generate a Buyer Power Score that ranges from -5 (strongly favoring sellers) to +5 (strongly favoring buyers) plus a recommended strategy for procurement specialists.
Price Environment
What’s included in the Price Environment chapter?
The Price Environment chapter covers detailed pricing analysis and datasets on Video Postproduction Services market environment. This includes insights into market pricing Market Price (2026), price forecasts, volatility, specialization, substitutes and switching costs.
Datasets in the Price Environment chapter include vendor cost structure, breakdowns of wage rates by geography and specialty, key external economic and labor drivers impacting the market and market pricing models.
Supply Chain & Vendors
What’s included in the Supply Chain & Vendors chapter?
The Supply Chain & Vendors chapter covers the concentration, risk and diversity of the Video Postproduction Services market. This includes datasets on the market’s top suppliers, detailed analysis on the key sourcing risks and supply chain dynamics, with environmental, social and governance (ESG) considerations and scores.
Business Requirements
What’s included in the Business Requirements chapter?
The Business Requirements chapter covers vendor relationships, qualifications, service level agreements and key performance indicators. These inputs provide insight into the planning process through the buying lead time, vendor relationship and vendor qualifications. The sourcing process include key RFP elements like an organizational overview, project budget, selection criteria, project schedule, proposal format, inventory control, cost containment, regulation, quality control, distribution and key contract clauses.
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Frequently Asked Questions
What is the current market price for Video Postproduction Services?
The 2026 benchmark market price for Video Postproduction Services is $139 per hour. Prices have increased at a CAGR of 3.33 from 2023-26.
Who are the top vendors in the Video Postproduction Services market?
The top vendors in the Video Postproduction Services market include Technicolor, Sparkhouse Inc., Levitate Media, LLC, Lemonlight, Inc. and Framestore Limited.
What industries supply the Video Postproduction Services market?
The top industries supplying the Video Postproduction Services market are Computer Peripheral Manufacturing in the US, Semiconductor Machinery Manufacturing in the US, Computer & Packaged Software Wholesaling in the US, Computer Manufacturing in the US, Semiconductor & Circuit Manufacturing in the US, Software Publishing in the US and Data Processing & Hosting Services in the US.
What is the supply chain risk for Video Postproduction Services?
Low market share concentration enhances buyer leverage through heightened competition. The video postproduction market is fragmented, with few dominant players and low barriers to entry. Since most vendors require only digital software, a computer, and technical training, new entrants frequently emerge, enhancing price competition. Buyers benefit from a wide range of sourcing options and can apply greater pressure during negotiations by soliciting competitive bids and shifting work between vendors as needed.
What factors affect the price of Video Postproduction Services?
The application and intended use of video postproduction services significantly affect pricing, as specialized services like animation or special effects command higher rates due to their complexity and expertise required. For instance, a high-budget film may pay a premium for advanced visual effects that enhance storytelling, while a small business might opt for basic video editing at a lower cost, reflecting varying market needs and production scales.
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