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Video Editing Software in the US Procurement Price, Data and Insights
Buyers use video editing software to import videos and perform compositing or montage editing or crop and trim videos without transcoding. Users can use the software to create a timeline or storyboard, add effects and transitions, edit and mix audio, edit images, design menus and chapters, create subtitles and add digital effects. The common buyers include film and television production agencies and advertising agencies.
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What’s included in this market coverage
IBISWorld's research coverage on the Video Editing Software procurement and pricing environment in the United States includes market dynamics, buyer power scores, supply chain vendors with pricing trends and forecasts.
About this Market
What’s this procurement report about?
This procurement coverage of the Video Editing Software market in the United States includes Entry-Level Editor, Mid-Tier Editor, Creative Pro Suite, Professional Editor, Broadcast Studio Suite, Cloud-Based Platform and All-in-One Post Suite. Standard coding in this coverage includes ISIC-582-Software publishing, NACE-58.29-Other Software Publishing, NAICS-513210-Software Publishers and UNSPSC-43232103-Video creation and editing software.
What common market terminology is included?
Common market terminology included in the Video Editing Software procurement coverage includes Software as a Service (SaaS) (A software delivery model in which the software is hosted on the supplier's servers and accessed by users over an internet connection. Access is sold on a subscription basis.), Software as a Product (SaaP) (A software delivery model in which the software is installed on the users' servers. Licenses are generally sold on a permanent basis.), Video Correction (A high-end editing software feature that automatically fixes problematic footage using functions such as color correction and video stabilization.), Luma Fade (A type of transition used in video editing that focuses on the use of highlights and shadows to create a gradient through which one video clip fades into the next.) and Whip Pan (A type of transition used in video editing wherein one clip speeds up (either by moving the camera faster or increasing the clip's speed through editing) until it blurs into the next clip, the latter of which must be shot with a moving camera.).
What companies are included as top suppliers?
The top companies covered in the Video Editing Software procurement report as suppliers are CyberLink Corp., Nch Software Pty. Ltd., Fxhome Ltd., EditShare LLC and Avid Technology Inc..
Opportunity Assessment
What’s included in the Opportunity Assessment chapter?
The Opportunity Assessment chapter provides a comprehensive market analysis of the Video Editing Software market in the United States category, including buyer power scoring, market pricing trends, vendor landscape, cost structure, and strategic negotiation levers.
The market pricing trends include the Market Price (2026) per annual license, a five year price forecast and a supply chain risk score. Vendor coverage includes a market share and cost structure breakdown.
Analysis includes a comprehensive SWOT analysis of and recent developments impacting the Video Editing Software market environment.
Buyer Power Score
What’s included in the Buyer Power Score chapter?
The Buyer Power Score chapter assesses key components impacting Video Editing Software procurement including the recent price trend, forecast price trend, availability of substitutes, switching costs, product specialization, average vendor risk, market share concentration, supply chain risk, price driver volatility and recent price volatility.
These components generate a Buyer Power Score that ranges from -5 (strongly favoring sellers) to +5 (strongly favoring buyers) plus a recommended strategy for procurement specialists.
Price Environment
What’s included in the Price Environment chapter?
The Price Environment chapter covers detailed pricing analysis and datasets on Video Editing Software market environment. This includes insights into market pricing Market Price (2026), price forecasts, volatility, specialization, substitutes and switching costs.
Datasets in the Price Environment chapter include vendor cost structure, breakdowns of wage rates by geography and specialty, key external economic and labor drivers impacting the market and market pricing models.
Supply Chain & Vendors
What’s included in the Supply Chain & Vendors chapter?
The Supply Chain & Vendors chapter covers the concentration, risk and diversity of the Video Editing Software market. This includes datasets on the market’s top suppliers, detailed analysis on the key sourcing risks and supply chain dynamics, with environmental, social and governance (ESG) considerations and scores.
Business Requirements
What’s included in the Business Requirements chapter?
The Business Requirements chapter covers vendor relationships, qualifications, service level agreements and key performance indicators. These inputs provide insight into the planning process through the buying lead time, vendor relationship and vendor qualifications. The sourcing process include key RFP elements like an organizational overview, project budget, selection criteria, project schedule, proposal format, inventory control, cost containment, regulation, quality control, distribution and key contract clauses.
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Frequently Asked Questions
What is the current market price for Video Editing Software?
The 2026 benchmark market price for Video Editing Software is $354 per annual license. Prices have increased at a CAGR of 1.65 from 2023-26.
Who are the top vendors in the Video Editing Software market?
The top vendors in the Video Editing Software market include CyberLink Corp., Nch Software Pty. Ltd., Fxhome Ltd., EditShare LLC and Avid Technology Inc..
What industries supply the Video Editing Software market?
The top industries supplying the Video Editing Software market are Computer Manufacturing in the US, Semiconductor Machinery Manufacturing in the US, Intellectual Property Licensing in the US, Law Firms in the US, IT Consulting in the US and Computer & Packaged Software Wholesaling in the US.
What is the supply chain risk for Video Editing Software?
High market share concentration limits competition and weakens buyer pricing leverage. The market is dominated by a few large providers, which restricts competitive pressure and reduces buyers' ability to negotiate favorable terms. This concentration can also result in limited product differentiation and higher reliance on entrenched vendors. Buyers should mitigate these risks by conducting rigorous contract reviews, leveraging volume-based discounts, and exploring niche or emerging providers where possible. Building long-term partnerships may provide stability, but buyers must balance this with safeguards to preserve flexibility.
What factors affect the price of Video Editing Software?
Software with advanced features like motion tracking, 3D compositing, and AI-assisted editing commands higher prices. Pricing increases based on the inclusion of tools for color grading, multi-camera support, and advanced audio engineering.
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