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Passenger Vehicles in the US Procurement Price, Data and Insights
Passenger vehicles are automobiles that are used to transport small groups of passengers. Key buyers include consumers, government agencies, and rental and security service providers.
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What’s included in this market coverage
IBISWorld's research coverage on the Passenger Vehicles procurement and pricing environment in the United States includes market dynamics, buyer power scores, supply chain vendors with pricing trends and forecasts.
About this Market
What’s this procurement report about?
This procurement coverage of the Passenger Vehicles market in the United States includes Sport-Utility Vehicles (SUVs), Sedans, Electric Vehicles, Passenger Trucks & Automobiles and Light Trucks. Standard coding in this coverage includes HS-8703-Motor Cars And Other Motor Vehicles; Principally Designed For The Transport Of Persons (Other Than Those Of Heading No. 8702), Including Station Wagons And Racing Cars, ISIC-291-Manufacture of motor vehicles, NACE-29.10-Manufacture Of Motor Vehicles, NAICS-336110-Automobile and Light Duty Motor Vehicle Manufacturing and UNSPSC-25101503-Automobiles or cars.
What common market terminology is included?
Common market terminology included in the Passenger Vehicles procurement coverage includes Captive Financing (When a vendor's own finance company arranges the financing for buyers instead of sourcing a third-party lender.), Manufacturer Suggested Retail Price (MSRP) (Also known as the sticker price, the MSRP is a recommended selling price that automakers assign to new vehicles.), Chassis (The frame of a motor vehicle, often supplied to vehicle manufacturers through a third party.) and Upfitting (The addition of parts and equipment to a conventional vehicle to make it more specialized.).
What companies are included as top suppliers?
The top companies covered in the Passenger Vehicles procurement report as suppliers are Volkswagen AG, Mazda Motor Corp, Hyundai Motor Group, Honda Motor Co Ltd and Nissan Motor Co. Ltd..
Opportunity Assessment
What’s included in the Opportunity Assessment chapter?
The Opportunity Assessment chapter provides a comprehensive market analysis of the Passenger Vehicles market in the United States category, including buyer power scoring, market pricing trends, vendor landscape, cost structure, and strategic negotiation levers.
The market pricing trends include the Market Price (2026) per vehicle, a five year price forecast and a supply chain risk score. Vendor coverage includes a market share and cost structure breakdown.
Analysis includes a comprehensive SWOT analysis of and recent developments impacting the Passenger Vehicles market environment.
Buyer Power Score
What’s included in the Buyer Power Score chapter?
The Buyer Power Score chapter assesses key components impacting Passenger Vehicles procurement including the recent price trend, forecast price trend, availability of substitutes, switching costs, product specialization, average vendor risk, market share concentration, supply chain risk, price driver volatility and recent price volatility.
These components generate a Buyer Power Score that ranges from -5 (strongly favoring sellers) to +5 (strongly favoring buyers) plus a recommended strategy for procurement specialists.
Price Environment
What’s included in the Price Environment chapter?
The Price Environment chapter covers detailed pricing analysis and datasets on Passenger Vehicles market environment. This includes insights into market pricing Market Price (2026), price forecasts, volatility, specialization, substitutes and switching costs.
Datasets in the Price Environment chapter include vendor cost structure, breakdowns of wage rates by geography and specialty, key external economic and labor drivers impacting the market and market pricing models.
Supply Chain & Vendors
What’s included in the Supply Chain & Vendors chapter?
The Supply Chain & Vendors chapter covers the concentration, risk and diversity of the Passenger Vehicles market. This includes datasets on the market’s top suppliers, detailed analysis on the key sourcing risks and supply chain dynamics, with environmental, social and governance (ESG) considerations and scores.
Business Requirements
What’s included in the Business Requirements chapter?
The Business Requirements chapter covers vendor relationships, qualifications, service level agreements and key performance indicators. These inputs provide insight into the planning process through the buying lead time, vendor relationship and vendor qualifications. The sourcing process include key RFP elements like an organizational overview, project budget, selection criteria, project schedule, proposal format, inventory control, cost containment, regulation, quality control, distribution and key contract clauses.
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Frequently Asked Questions
What is the current market price for Passenger Vehicles?
The 2026 benchmark market price for Passenger Vehicles is $50970 per vehicle. Prices have increased at a CAGR of 0.8 from 2023-26.
Who are the top vendors in the Passenger Vehicles market?
The top vendors in the Passenger Vehicles market include Volkswagen AG, Mazda Motor Corp, Hyundai Motor Group, Honda Motor Co Ltd and Nissan Motor Co. Ltd..
What industries supply the Passenger Vehicles market?
The top industries supplying the Passenger Vehicles market are Automobile Engine & Parts Manufacturing in the US, Iron & Steel Manufacturing in the US, Battery Manufacturing in the US, Chemical Product Manufacturing in the US, Electrical Equipment Wholesaling in the US, Electrical Equipment Manufacturing in the US, Semiconductor & Circuit Manufacturing in the US, Metal Stamping & Forging in the US and Aluminum Manufacturing in the US.
What is the supply chain risk for Passenger Vehicles?
High market share concentration limits buyer leverage and sustains upward price pressure . With a few top manufacturers dominating the passenger vehicle market, suppliers maintain significant pricing power even as they compete on innovation and fuel efficiency. Buyers have limited ability to negotiate on large-scale fleet deals or drive significant price concessions. Strategic procurement requires rigorous benchmarking across brands and proactive timing to capitalize on promotional cycles or end-of-year inventory shifts.
What factors affect the price of Passenger Vehicles?
Aesthetic and design influence vehicle prices since consumers pay premiums for visual appeal and innovation. Luxury and electric vehicles often use design to justify higher prices by attracting specific buyer segments.
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