United States
US 20933624 | Procurement

Industrial Truck Rental in the US Procurement Price, Data and Insights

IW
IBISWorld Research Department
Analyst New York
Industrial trucks are nonroad-going vehicles used for material handling and include nonmotorized and motorized equipment, such as carts, dollies, hand trucks, pallet trucks, pushcarts, wheelbarrows, creepers, wagons, tilt trucks, shelf trolleys, power buggies, tuggers, platform trucks, and electric tow tractors. The primary types of renters of industrial trucks are contractors, manufacturers, third-party logistics providers, supermarkets, grocery stores, and wholesalers.

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What’s included in this market coverage

IBISWorld's research coverage on the Industrial Truck Rental procurement and pricing environment in the United States includes market dynamics, buyer power scores, supply chain vendors with pricing trends and forecasts.

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About this Market

What’s this procurement report about?

This procurement coverage of the Industrial Truck Rental market in the United States includes Forklift Rentals, Pallet Jack Rentals, Scissor Lift Rentals, Boom Lift Rentals and Flatbed Truck Rentals. Standard coding in this coverage includes HS-8427-Fork-Lift And Other Works Trucks; Fitted With Lifting Or Handling Equipment, ISIC-773-Renting and leasing of other machinery, equipment and tangible goods, NACE-77.39-Rental And Leasing Of Other Machinery, Equipment And Tangible Goods N.E.C., NAICS-532490-Other commercial and industrial machinery and equipment rental and leasing and UNSPSC-78101805-Tanker truck and trailer rental service.

What common market terminology is included?

Common market terminology included in the Industrial Truck Rental procurement coverage includes Lessee (One that rents products or property from a lessor.), Pallet Truck (A type of industrial truck tool used to lift and move pallets.), Tilt Truck (A wheeled, plastic cart built for collecting, transporting, and dumping bulky materials; also called a hopper truck.) and Telematics (A method of monitoring an asset by using GPS, sensors, and onboard diagnostics.).

What companies are included as top suppliers?

The top companies covered in the Industrial Truck Rental procurement report as suppliers are H&E Equipment Services, Inc., Ahern Rentals Inc., Bigrentz, Inc., Toyota Material Handling Usa Inc. and Herc Holdings Inc..

Opportunity Assessment

What’s included in the Opportunity Assessment chapter?

The Opportunity Assessment chapter provides a comprehensive market analysis of the Industrial Truck Rental market in the United States category, including buyer power scoring, market pricing trends, vendor landscape, cost structure, and strategic negotiation levers.

The market pricing trends include the Market Price (2026) per unit per week, a five year price forecast and a supply chain risk score. Vendor coverage includes a market share and cost structure breakdown.

Analysis includes a comprehensive SWOT analysis of and recent developments impacting the Industrial Truck Rental market environment.

Buyer Power Score

What’s included in the Buyer Power Score chapter?

The Buyer Power Score chapter assesses key components impacting Industrial Truck Rental procurement including the recent price trend, forecast price trend, availability of substitutes, switching costs, product specialization, average vendor risk, market share concentration, supply chain risk, price driver volatility and recent price volatility.

These components generate a Buyer Power Score that ranges from -5 (strongly favoring sellers) to +5 (strongly favoring buyers) plus a recommended strategy for procurement specialists.

Price Environment

What’s included in the Price Environment chapter?

The Price Environment chapter covers detailed pricing analysis and datasets on Industrial Truck Rental market environment. This includes insights into market pricing Market Price (2026), price forecasts, volatility, specialization, substitutes and switching costs.

Datasets in the Price Environment chapter include vendor cost structure, breakdowns of wage rates by geography and specialty, key external economic and labor drivers impacting the market and market pricing models.

Supply Chain & Vendors

What’s included in the Supply Chain & Vendors chapter?

The Supply Chain & Vendors chapter covers the concentration, risk and diversity of the Industrial Truck Rental market. This includes datasets on the market’s top suppliers, detailed analysis on the key sourcing risks and supply chain dynamics, with environmental, social and governance (ESG) considerations and scores.

Business Requirements

What’s included in the Business Requirements chapter?

The Business Requirements chapter covers vendor relationships, qualifications, service level agreements and key performance indicators. These inputs provide insight into the planning process through the buying lead time, vendor relationship and vendor qualifications. The sourcing process include key RFP elements like an organizational overview, project budget, selection criteria, project schedule, proposal format, inventory control, cost containment, regulation, quality control, distribution and key contract clauses.

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Frequently Asked Questions

What is the current market price for Industrial Truck Rental?

The 2026 benchmark market price for Industrial Truck Rental is $920 per unit per week. Prices have increased at a CAGR of 0.66 from 2023-26.

Who are the top vendors in the Industrial Truck Rental market?

The top vendors in the Industrial Truck Rental market include H&E Equipment Services, Inc., Ahern Rentals Inc., Bigrentz, Inc., Toyota Material Handling Usa Inc. and Herc Holdings Inc..

What industries supply the Industrial Truck Rental market?

The top industries supplying the Industrial Truck Rental market are Fuel Dealers in the US, Oil Drilling & Gas Extraction in the US, Industrial Machinery & Equipment Wholesaling in the US, Metal Stamping & Forging in the US, Power Tools & Other General Purpose Machinery Manufacturing in the US, Steel Rolling & Drawing in the US, Truck & Bus Manufacturing in the US and Automobile Engine & Parts Manufacturing in the US.

What is the supply chain risk for Industrial Truck Rental?

High supply chain risk increases the need for contingency planning and supplier diversification. Frequent disruptions in steel and aluminum markets and commodity price swings lead to volatility in the equipment supply chain, ultimately creating availability risks and potential delivery delays. Buyers should mitigate these risks by diversifying their supplier base, building flexible contracts with backup rental providers, and maintaining open communication with vendors to ensure continuity during periods of market stress.

What factors affect the price of Industrial Truck Rental?

Geographic coverage affects pricing in industrial truck rental by determining the availability and accessibility of equipment in different regions, which can lead to price variations based on demand, competition, and local market conditions. Urban areas with higher construction activity may see increased rental prices due to greater demand, while rural areas may have lower prices due to less competition and demand; pricing can be measured by analyzing rental rates across different regions and correlating them with local market dynamics.

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