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Illuminated Signs in the US Procurement Price, Data and Insights
Illuminated signs emit light from an internal or external artificial source for the purpose of informing passersby about a business or organization's location. Common types of illuminated signs include light boxes, monuments, and those with neon and channel letters. The typical seller types include full-service and quick-service sign shops, while the key buyers include gas stations, retail stores, restaurants, and office buildings.
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What’s included in this market coverage
IBISWorld's research coverage on the Illuminated Signs procurement and pricing environment in the United States includes market dynamics, buyer power scores, supply chain vendors with pricing trends and forecasts.
About this Market
What’s this procurement report about?
This procurement coverage of the Illuminated Signs market in the United States includes LED Signs, Neon Signs, Channel Letter Signs, Light Box Signs, Monument Signs, Fluorescent Signs, Pylon Signs and Pole Signs. Standard coding in this coverage includes HS-9405-Luminaires And Light Fittings; Including Searchlights, Spotlights And Parts Thereof, N.E.C.; Illuminated Signs, Name-Plates And The Like, Having Permanently Fixed Light Source And Parts Thereof N.E.C, ISIC-279-Manufacture of other electrical equipment, NACE-27.90-Manufacture Of Other Electrical Equipment, NAICS-339950-Sign manufacturing and UNSPSC-55121703-Illuminated signs.
What common market terminology is included?
Common market terminology included in the Illuminated Signs procurement coverage includes Channel Letter Sign (A type of sign comprised of the outlines of letters with sidewalls built in to create depth and within which a light source is put.), Light Box Sign (A type of sign comprised of a cabinet within which internal lighting is placed to illuminate translucent graphics from the back.), Monument Sign (A type of sign that is free standing and which is placed directly on the ground or set on a low base.), Neon Sign (A type of sign that is lit through the use of neon or other gases that are exposed to an electrical current within a gas-discharge tube), Light-Emitting Diode (LED) Sign (A sign which is lit using light-emitting diode (LED) technology. Electrical current is run through a semiconductor diode which can be turned on or off, generating light when it is turned on. LED signs are more energy-efficient than fluorescent or neon signs.), Fluorescent Sign (A sign that is lit using fluorescent light. This involves running an electrical current through mercury vapor within a tube or bulb, which causes the coating on this tube or bulb to glow.), Incandescent Light (A type of light that heats a wire in a glass enclosure to generate light. The incandescent category includes both regular incandescent lights and halogen lights. Many jurisdictions are phasing out the sale of incandescent light bulbs and tubes as a result of energy efficiency regulations.), Protectant (A substance applied to a sign to shield it from being damaged by ultraviolet (UV) rays.) and Color Rendering Index (CRI) (A scale that describes how faithfully a light renders the colors of objects in relation to some benchmark (such as daylight). The CRI of a light can range from 0 to 100.).
What companies are included as top suppliers?
The top companies covered in the Illuminated Signs procurement report as suppliers are Walton Signage Corporation, Coast Sign Incorporated, Takkt Ag, the Jim Pattison Group and Redmont Sign Group, LLC.
Opportunity Assessment
What’s included in the Opportunity Assessment chapter?
The Opportunity Assessment chapter provides a comprehensive market analysis of the Illuminated Signs market in the United States category, including buyer power scoring, market pricing trends, vendor landscape, cost structure, and strategic negotiation levers.
The market pricing trends include the Market Price (2026) per square foot, a five year price forecast and a supply chain risk score. Vendor coverage includes a market share and cost structure breakdown.
Analysis includes a comprehensive SWOT analysis of and recent developments impacting the Illuminated Signs market environment.
Buyer Power Score
What’s included in the Buyer Power Score chapter?
The Buyer Power Score chapter assesses key components impacting Illuminated Signs procurement including the recent price trend, forecast price trend, availability of substitutes, switching costs, product specialization, average vendor risk, market share concentration, supply chain risk, price driver volatility and recent price volatility.
These components generate a Buyer Power Score that ranges from -5 (strongly favoring sellers) to +5 (strongly favoring buyers) plus a recommended strategy for procurement specialists.
Price Environment
What’s included in the Price Environment chapter?
The Price Environment chapter covers detailed pricing analysis and datasets on Illuminated Signs market environment. This includes insights into market pricing Market Price (2026), price forecasts, volatility, specialization, substitutes and switching costs.
Datasets in the Price Environment chapter include vendor cost structure, breakdowns of wage rates by geography and specialty, key external economic and labor drivers impacting the market and market pricing models.
Supply Chain & Vendors
What’s included in the Supply Chain & Vendors chapter?
The Supply Chain & Vendors chapter covers the concentration, risk and diversity of the Illuminated Signs market. This includes datasets on the market’s top suppliers, detailed analysis on the key sourcing risks and supply chain dynamics, with environmental, social and governance (ESG) considerations and scores.
Business Requirements
What’s included in the Business Requirements chapter?
The Business Requirements chapter covers vendor relationships, qualifications, service level agreements and key performance indicators. These inputs provide insight into the planning process through the buying lead time, vendor relationship and vendor qualifications. The sourcing process include key RFP elements like an organizational overview, project budget, selection criteria, project schedule, proposal format, inventory control, cost containment, regulation, quality control, distribution and key contract clauses.
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Frequently Asked Questions
What is the current market price for Illuminated Signs?
The 2026 benchmark market price for Illuminated Signs is $71 per square foot. Prices have increased at a CAGR of 1.68 from 2023-26.
Who are the top vendors in the Illuminated Signs market?
The top vendors in the Illuminated Signs market include Walton Signage Corporation, Coast Sign Incorporated, Takkt Ag, the Jim Pattison Group and Redmont Sign Group, LLC.
What industries supply the Illuminated Signs market?
The top industries supplying the Illuminated Signs market are Electrical Equipment Manufacturing in the US, Iron & Steel Manufacturing in the US, LED Manufacturing in the US, Aluminum Manufacturing in the US, Lighting & Bulb Manufacturing in the US, Glass Product Manufacturing in the US, Plastic & Resin Manufacturing in the US and Petroleum Refining in the US.
What is the supply chain risk for Illuminated Signs?
Highly fragmented market structure benefits buyers by driving price and service competition among suppliers. With low market share concentration in the illuminated signs sector, buyers benefit from a fragmented supplier landscape. This abundance of competitive vendors gives buyers strong leverage to pit suppliers against each other on pricing, customization, and value-added services. Buyers should engage in regular supplier benchmarking and competitive bidding to secure optimal contract terms, foster innovation, and drive down total procurement costs.
What factors affect the price of Illuminated Signs?
Aesthetic and design significantly affect the pricing of illuminated signs, as visually appealing and well-designed signs can enhance brand perception and attract more customers. For instance, custom channel letters with unique typography typically command higher prices compared to standard designs.
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