United States
US 43369743 | Procurement

Catalog Printing Services in the US Procurement Price, Data and Insights

IW
IBISWorld Research Department
Analyst New York
This service involves printing black and white or color booklets that companies sell or distribute for free to end users. Companies use catalogs to promote their brands or list their available products and services. Typical buyers of catalog printing services include advertising agencies, retailers, and colleges and universities. Catalog printing services are available from commercial printers and business service centers.

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What’s included in this market coverage

IBISWorld's research coverage on the Catalog Printing Services procurement and pricing environment in the United States includes market dynamics, buyer power scores, supply chain vendors with pricing trends and forecasts.

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About this Market

What’s this procurement report about?

This procurement coverage of the Catalog Printing Services market in the United States includes Digest Catalogs, Standard Catalogs, Oversize Catalogs, Black and White Catalogs and Full Color Catalogs. Standard coding in this coverage includes ISIC-1811-Printing, NACE-18.12-Other Printing, NAICS-323111-Commercial Printing (except Screen and Books) and UNSPSC-82121505-Promotional or advertising printing.

What common market terminology is included?

Common market terminology included in the Catalog Printing Services procurement coverage includes Wire-o Binding (A type of binding in which a series of metal or plastic loops is inserted into the spine of the catalog to hold the pages together.), Saddle-stitched Binding (A method of binding that uses staples through the spine of the catalog to keep the pages together.), Smartphone (A mobile phone that offers advanced PC-like capabilities.) and Omnichannel (Omnichannel marketing involves using both online and offline channels to attract and engage with customers. It includes radio, television, billboards, printed media, direct mail, social media, mobile apps, websites, online advertising and e-mail marketing. Printed catalogs are part of an omnichannel marketing strategy.).

What companies are included as top suppliers?

The top companies covered in the Catalog Printing Services procurement report as suppliers are Dingley Press, Inc., Deluxe Corporation, Transcontinental Inc., Taylor Corporation and Walsworth Publishing Company Inc..

Opportunity Assessment

What’s included in the Opportunity Assessment chapter?

The Opportunity Assessment chapter provides a comprehensive market analysis of the Catalog Printing Services market in the United States category, including buyer power scoring, market pricing trends, vendor landscape, cost structure, and strategic negotiation levers.

The market pricing trends include the Market Price (2026) per 1,000 catalogs, a five year price forecast and a supply chain risk score. Vendor coverage includes a market share and cost structure breakdown.

Analysis includes a comprehensive SWOT analysis of and recent developments impacting the Catalog Printing Services market environment.

Buyer Power Score

What’s included in the Buyer Power Score chapter?

The Buyer Power Score chapter assesses key components impacting Catalog Printing Services procurement including the recent price trend, forecast price trend, availability of substitutes, switching costs, product specialization, average vendor risk, market share concentration, supply chain risk, price driver volatility and recent price volatility.

These components generate a Buyer Power Score that ranges from -5 (strongly favoring sellers) to +5 (strongly favoring buyers) plus a recommended strategy for procurement specialists.

Price Environment

What’s included in the Price Environment chapter?

The Price Environment chapter covers detailed pricing analysis and datasets on Catalog Printing Services market environment. This includes insights into market pricing Market Price (2026), price forecasts, volatility, specialization, substitutes and switching costs.

Datasets in the Price Environment chapter include vendor cost structure, breakdowns of wage rates by geography and specialty, key external economic and labor drivers impacting the market and market pricing models.

Supply Chain & Vendors

What’s included in the Supply Chain & Vendors chapter?

The Supply Chain & Vendors chapter covers the concentration, risk and diversity of the Catalog Printing Services market. This includes datasets on the market’s top suppliers, detailed analysis on the key sourcing risks and supply chain dynamics, with environmental, social and governance (ESG) considerations and scores.

Business Requirements

What’s included in the Business Requirements chapter?

The Business Requirements chapter covers vendor relationships, qualifications, service level agreements and key performance indicators. These inputs provide insight into the planning process through the buying lead time, vendor relationship and vendor qualifications. The sourcing process include key RFP elements like an organizational overview, project budget, selection criteria, project schedule, proposal format, inventory control, cost containment, regulation, quality control, distribution and key contract clauses.

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Frequently Asked Questions

What is the current market price for Catalog Printing Services?

The 2026 benchmark market price for Catalog Printing Services is $2150 per 1,000 catalogs. Prices have increased at a CAGR of 2.07 from 2023-26.

Who are the top vendors in the Catalog Printing Services market?

The top vendors in the Catalog Printing Services market include Dingley Press, Inc., Deluxe Corporation, Transcontinental Inc., Taylor Corporation and Walsworth Publishing Company Inc..

What industries supply the Catalog Printing Services market?

The top industries supplying the Catalog Printing Services market are Industrial Machinery & Equipment Wholesaling in the US, Printing, Paper, Food, Textile & Other Machinery Manufacturing in the US, Ink Manufacturing in the US, Dye & Pigment Manufacturing in the US, Paper Mills in the US and Wood Pulp Mills in the US.

What is the supply chain risk for Catalog Printing Services?

Intense competition between top providers supports favorable pricing. Although market share concentration is high, with LSC and Quad dominating the market, competition between these two vendors prevents them from raising prices suddenly. Furthermore, these two vendors compete aggressively, making offers and counteroffers to win new clients. Buyers can strengthen their negotiating position by regularly benchmarking vendors against the competition and soliciting bids from multiple vendors for new business.

What factors affect the price of Catalog Printing Services?

Catalogs with larger pages cost more because they require more raw materials.

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