United States
US 31276612 | Procurement

Authentication Software in the US Procurement Price, Data and Insights

IW
IBISWorld Research Department
Analyst New York
This report is intended to assist buyers of authentication software. Authentication software is used to verify the identity of a person accessing company data. Authentication software prevents unauthorized access from outside parties. Common buyers include financial institutions, healthcare providers and government agencies.

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What’s included in this market coverage

IBISWorld's research coverage on the Authentication Software procurement and pricing environment in the United States includes market dynamics, buyer power scores, supply chain vendors with pricing trends and forecasts.

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About this Market

What’s this procurement report about?

This procurement coverage of the Authentication Software market in the United States includes Password-Based Authentication, Multi-Factor Authentication, Biometric Authentication, Token Authentication and Single Sign-On (SSO). Standard coding in this coverage includes ISIC-582-Software publishing, NACE-58.29-Other Software Publishing, NAICS-513210-Software Publishers and UNSPSC-43233201-Authentication server software.

What common market terminology is included?

Common market terminology included in the Authentication Software procurement coverage includes Token (An item used to verify the identity of the end user. Tokens include smart cards, USB drives and number generators. They are used in possession-factor authentication.), Multifactor Authentication (Authentication solutions that require the end user to provide multiple methods of verification.), Knowledge-Factor Authentication (Authentication solutions that involve something the end user knows. This usually involves providing a username and password or answering a security question.), Possession-Factor Authentication (Authentication solutions that require something the end user has. Examples include providing a smart card or USB drive.) and Inherence-Factor Authentication (Authentication solutions that involve the physical characteristics of a person. Examples include fingerprint scanning and voice recognition.).

What companies are included as top suppliers?

The top companies covered in the Authentication Software procurement report as suppliers are Thales, Cisco Systems, Inc., Ping Identity Holding Corp., Early Warning Services Llc and Nortonlifelock Inc..

Opportunity Assessment

What’s included in the Opportunity Assessment chapter?

The Opportunity Assessment chapter provides a comprehensive market analysis of the Authentication Software market in the United States category, including buyer power scoring, market pricing trends, vendor landscape, cost structure, and strategic negotiation levers.

The market pricing trends include the Market Price (2026) per user per month, a five year price forecast and a supply chain risk score. Vendor coverage includes a market share and cost structure breakdown.

Analysis includes a comprehensive SWOT analysis of and recent developments impacting the Authentication Software market environment.

Buyer Power Score

What’s included in the Buyer Power Score chapter?

The Buyer Power Score chapter assesses key components impacting Authentication Software procurement including the recent price trend, forecast price trend, availability of substitutes, switching costs, product specialization, average vendor risk, market share concentration, supply chain risk, price driver volatility and recent price volatility.

These components generate a Buyer Power Score that ranges from -5 (strongly favoring sellers) to +5 (strongly favoring buyers) plus a recommended strategy for procurement specialists.

Price Environment

What’s included in the Price Environment chapter?

The Price Environment chapter covers detailed pricing analysis and datasets on Authentication Software market environment. This includes insights into market pricing Market Price (2026), price forecasts, volatility, specialization, substitutes and switching costs.

Datasets in the Price Environment chapter include vendor cost structure, breakdowns of wage rates by geography and specialty, key external economic and labor drivers impacting the market and market pricing models.

Supply Chain & Vendors

What’s included in the Supply Chain & Vendors chapter?

The Supply Chain & Vendors chapter covers the concentration, risk and diversity of the Authentication Software market. This includes datasets on the market’s top suppliers, detailed analysis on the key sourcing risks and supply chain dynamics, with environmental, social and governance (ESG) considerations and scores.

Business Requirements

What’s included in the Business Requirements chapter?

The Business Requirements chapter covers vendor relationships, qualifications, service level agreements and key performance indicators. These inputs provide insight into the planning process through the buying lead time, vendor relationship and vendor qualifications. The sourcing process include key RFP elements like an organizational overview, project budget, selection criteria, project schedule, proposal format, inventory control, cost containment, regulation, quality control, distribution and key contract clauses.

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Frequently Asked Questions

What is the current market price for Authentication Software?

The 2026 benchmark market price for Authentication Software is $4.82 per user per month. Prices have increased at a CAGR of 0.49 from 2023-26.

Who are the top vendors in the Authentication Software market?

The top vendors in the Authentication Software market include Thales, Cisco Systems, Inc., Ping Identity Holding Corp., Early Warning Services Llc and Nortonlifelock Inc..

What industries supply the Authentication Software market?

The top industries supplying the Authentication Software market are Computer & Packaged Software Wholesaling in the US, Computer Manufacturing in the US, Intellectual Property Licensing in the US, Software Publishing in the US, Internet Hosting Services in the US and Semiconductor Machinery Manufacturing in the US.

What is the supply chain risk for Authentication Software?

High market concentration strengthens incumbent vendors and reduces buyer negotiating leverage. The authentication software market is highly concentrated, with a limited number of established cybersecurity providers controlling a significant share of enterprise deployments. Vendor risk is low due to strong recurring revenue models, mission-critical positioning, and stable customer retention. However, this concentration limits pricing competition and increases vendor influence over contract structures and product roadmaps. Buyers should negotiate multi-year pricing protections, regularly benchmark alternatives, and avoid excessive reliance on a single provider ecosystem.

What factors affect the price of Authentication Software?

The number of users directly affects the pricing of authentication software, as vendors often implement tiered pricing models based on user counts. For example, a financial institution with 1,000 users may receive a lower per-user rate compared to a smaller healthcare provider with only 100 users, incentivizing bulk purchases and accommodating varying organizational sizes.

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