Mobile Menu

Hotels & Holiday Accommodation in Romania - Market Size, Industry Analysis, Trends and Forecasts (2024-2029)

RO-I551 April 2024 Factsheet

Revenue

€1.6bn

2019-2024 6.0 %
2024-2029 X.X %

Employees

39,875

2019-2024 2.5 %
2024-2029 X.X %

Businesses

6,853

2019-2024 6.6 %
2024-2029 X.X %

Wages

€XXX.Xm

2019-2024 X.X %
2024-2029 X.X %

Hotels & Holiday Accommodation in Romania market size outlook

Total value and annual change from from 2014-2029. Includes 5-year outlook.

Access the 5-year outlook with purchase. View purchase options

National industry coverage with a European twist

  • Market estimates from 2014 - 2029
  • Data-rich reports comparing industry performance, threats, opportunities and country rankings
  • PDF report or online database with Word, Excel and PowerPoint export options
  • 100% money back guarantee
Purchase options Download sample

About Factsheets

Industry Statistics and Rankings

How does this industry perform in Romania compared to Europe?

Country Benchmarking

Industry Data Romania

Ranking are out of 37 European countries for which IBISWorld provides country-level factsheets.

Revenue
#20 In Europe
Business
#14 In Europe
Employees
#15 In Europe
Wages
#18 In Europe

View industry report for Europe

Hotels and short-term accommodation providers in Europe enjoy strong demand due to the continent’s well-developed tourism sector and significant number of holiday destinations that cater to various consumer needs. European residents often holiday domestically or go on trips to other European countries due to how quick and easy it is to travel to them. Rising domestic and international tourism fuelled accommodation demand prior to the COVID-19 outbreak, but travel restrictions then decimated revenue. Revenue is slated to contract at a compound annual rate of 9.5% over the five years through 2024 to €187.9 billion, including an expected 3.2% drop in 2024.

Unlock more insights on Romania and the most comparable countries in Europe with purchase. View purchase options.

Enterprises
Number of businesses in 2024

Biggest companies in the Hotels & Holiday Accommodation in Romania

Company
Market Share (%)
2024
Revenue (€m)
2024
Profit (€m)
2024
Profit Margin (%)
2024
Accor SA
5,211.4
655.7
12.6
Whitbread plc
3,561.6
661.0
18.6
Marriott International Inc
23,741.1
4,284.5
18.0

Access statistics and analysis on all 10 companies with purchase. View purchase options.

Top Questions Answered in this Report

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Hotels & Holiday Accommodation industry in Romania in 2024?

The market size of the Hotels & Holiday Accommodation industry in Romania is €1.6bn in 2024. 

How many businesses are there in the Hotels & Holiday Accommodation in Romania industry in 2024?

There are 6,853 businesses in the Hotels & Holiday Accommodation industry in Romania, which has grown at a CAGR of 6.6 % between 2019 and 2024.

Has the Hotels & Holiday Accommodation industry in Romania grown or declined over the past 5 years?

The market size of the Hotels & Holiday Accommodation industry in Romania has been declining at a CAGR of 6.6 % between 2019 and 2024. 

What is the forecast growth of the Hotels & Holiday Accommodation industry in Romania over the next 5 years?

Over the next five years, the Hotels & Holiday Accommodation industry in Romania is expected to decline.

What are the biggest companies in the Hotels & Holiday Accommodation market in Romania?

The biggest companies operating in the Hotels & Holiday Accommodation market in Romania are Accor SA, Whitbread plc and Marriott International Inc

What does the Hotels & Holiday Accommodation in Romania include?

Economy hotels and Midscale hotels are part of the Hotels & Holiday Accommodation industry.

Which companies have the highest market share in the Hotels & Holiday Accommodation in Romania?

The company holding the most market share in Romania is Accor SA.

How competitive is the Hotels & Holiday Accommodation industry in Romania?

The level of competition is moderate and steady in the Hotels & Holiday Accommodation industry in Romania.

Related Industries

This industry is covered in 37 countries

Explore full Europe Collection

Unlock Holistic European coverage

Members get access to 450+ industries across Europe, including comparative data for 37 countries.

View purchase options

Or contact us for multi-user and corporate license options

Table of Contents

About this industry

Industry definition

provide daily cleaning, bed-making and other extras, including laundry, parking and food and drink services. The industry also includes short-term holiday accommodation (e.g. holiday villages, vacation homes, hostels and cottages), which provide minimal complementary services, if any. It doesn’t include serviced apartments or apartments for more permanent use. Campgrounds and caravan parks are also excluded.

Related Terms

REVPARAIRBNBHOSTELHOLIDAY VILLAGEONLINE TRAVEL AGENT (OTA)STAYCATION

What's included in this industry?

Economy hotelsMidscale hotelsUpscale hotelsLuxury hotelsVacation homes and apartmentsHoliday villagesHostels, cottages and guesthouses

Companies

Accor SAWhitbread plcMarriott International Inc

Industry Code

ISIC 2006

551 - Short term accommodation activities in Romania

View up to 10 companies with purchase. View purchase options.

Performance

Revenue Highlights

Trends
  • Revenue
  • 2024 Revenue CAGR
  • Revenue Volatility

Employment Highlights

Trends
  • Employees
  • Employees per Business
  • Revenue per Employee

Business Highlights

Trends
  • Businesses
  • Employees per Business
  • Revenue per Business

Profit Highlights

Trends
  • Total Profit
  • Profit Margin
  • Profit per Business

Current Performance

Charts
  • Revenue
  • Employees
  • Business
  • Profit
Analysis

What's driving current industry performance in the Hotels & Holiday Accommodation in Romania industry?


Outlook

Analysis

What's driving the Hotels & Holiday Accommodation in Romania industry outlook?


Volatility

Analysis

What influences volatility in the Hotels & Holiday Accommodation in Romania industry?

Charts
  • Industry Volatility vs. Revenue Growth Matrix

Life Cycle

Analysis

What determines the industry life cycle stage in the Hotels & Holiday Accommodation in Romania industry?

Charts
  • Industry Life Cycle Matrix

Products and Markets

Highlights

Trends
  • Largest Market
  • Product Innovation

Key Takeaways

Increasingly value-conscious consumers support economy hotels. Low consumer confidence and tightening purse strings are boosting demand for budget hotels and other low-cost short-term holiday accommodation like hostels and vacation homes.

View more insights with purchase. View purchase options.

Products and Services

Charts
  • Products and Services Segmentation
Analysis

How are the Hotels & Holiday Accommodation in Romania industry's products and services performing?

Analysis

What are innovations in the Hotels & Holiday Accommodation in Romania industry's products and services?


Major Markets

Charts
  • Major Market Segmentation
Analysis

What influences demand in the Hotels & Holiday Accommodation in Romania industry?


International Trade

Highlights

  • Total Imports into Romania
  • Total Exports into Romania
Heat maps
  • Industry Concentration of Imports by Country
  • Industry Concentration of Exports by Country
Data Tables

Value and annual change (%) included

  • Number of Imports and Exports by European Country (2024)

Competitive Forces

Highlights

Trends
  • Concentration
  • Competition
  • Barriers to Entry
  • Substitutes
  • Buyer Power
  • Supplier Power

Key Takeaways

Branded chains expand at the expense of independent businesses. Larger hotel companies, like Accor, Marriot and Hilton, boast significant brand recognition, which helps to attract guests and drive up their market share.

View more insights with purchase. View purchase options.

Supply Chain

Charts

Buyer and supply industries

Geographic Breakdown

Business Locations

Heat maps
  • Share of Total Industry Establishments by Region (2024)
Data Tables
  • Number of Establishments by Region (2024)
Charts
  • Share of Establishments vs. Population of Each Region
Analysis

What regions are businesses in the Hotels & Holiday Accommodation in Romania located?

Companies

Data Tables

Top 10 companies by market share:

  • Market share (2024)
  • Revenue (2024)
  • Profit (2024)
  • Profit margin (2024)

External Environment

Highlights

Trends
  • Regulation & Policy
  • Assistance

Key Takeaways

Hotels and holiday accommodation providers must adhere to various regulations. Health and safety rules and laws on serving food and beverages contribute to a moderate level of regulation.

View more insights with purchase. View purchase options.

External Drivers

Analysis

What demographic and macroeconomic factors impact the Hotels & Holiday Accommodation in Romania industry?

Financial Benchmarks

Highlights

Trends
  • Profit Margin
  • Average Wage
  • Largest Cost

Key Takeaways

COVID-19 cuts into profit. Restrictions imposed during the COVID-19 pandemic left accommodation providers unable to generate much revenue, meaning operating costs, like wages and debt, weighed on their returns.

View more insights with purchase. View purchase options.

Cost Structure

Charts
  • Share of Economy vs. Investment Matrix
  • Industry Cost Structure Benchmarks:
    • Marketing
    • Depreciation
    • Profit
    • Purchases
    • Wages
    • Rent
    • Utilities
    • Other
Analysis

What trends impact cost in the Hotels & Holiday Accommodation in Romania industry?


Key Ratios

Data tables
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)
  • Revenue per Employee (2014-2029)
  • Wages/Revenue (2014-2029)
  • Employees per Establishment (2014-2029)
  • Average Wage (2014-2029)

Country Benchmarks

European Leaders & Laggards

Data Tables

Top and boottom five countries listed for each:

  • Revenue Growth (2024)
  • Business Growth (2024)
  • Job Growth (2024)

European Country Performance

Data Tables

Rankings available for 37 countries. Statistics ranked include:

  • IVA/Revenue (2024)
  • Imports/Demand (2024)
  • Exports/Revenue (2024)
  • Revenue per Employee (2024)
  • Wages/Revenue (2024)
  • Employees per Establishment (2024)
  • Average Wage (2024)

Structural Comparison

Data Tables

Trends in 37 countries benchmarked against trends in Europe

  • Concentration
  • Competition
  • Barriers to Entry
  • Buyer Power
  • Supplier Power
  • Volatility
  • Capital Intensity
  • Innovation
  • Life Cycle

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Methodology

Where does IBISWorld source its data?

IBISWorld is a world-leading provider of business information, with reports on 5,000+ industries in Australia, New Zealand, North America, Europe and China. Our expert industry analysts start with official, verified and publicly available sources of data to build an accurate picture of each industry.

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and IBISWorld's proprietary database of statistics and analysis to provide balanced, independent and accurate insights. 

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools.

To learn more about specific data sources used by IBISWorld's analysts globally, including how industry data forecasts are produced, visit our Help Center.