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Breweries in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Breweries Market Research Report | NAICS 31212 | Feb 2015

Changing taste: Rising competition and a saturated specialty beer market will threaten industry growth

IBISWorld’s Breweries market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Revenue
$33bn
Annual Growth 10-15
3.1%
Annual Growth 15-20
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Profit
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Employment
27,864
Businesses
938
Industry Analysis & Industry Trends

During the five years to 2015, the Breweries industry has benefited from consumers opting for a growing variety of craft-style beers made from local microbreweries. Additionally, the industry's international reputation has expanded over the past five years in response to the growing reputation of small-scale US brewers abroad. However, It is unlikely that microbrewery growth will continue over the next five years. As the market for specialty beers becomes saturated with microbreweries throughout the country, industry revenue is projected to plateau over the five years to 2020. Merger and acquisition activity may intensify among microbreweries and major international breweries alike, resulting in much slower employment and establishment growth over the next five years as well... purchase to read more

Industry Report - Industry Analysis Chapter

Changing taste preferences among consumers has led to a shift toward higher-quality beer brands and new styles instead of standard premium brands. This trend has stimulated growth among the industry's craft beer producing establishments, but it has also come at the expense of the sales from the industry's most well-known international beer manufacturers. Additionally, the increasing popularity of wine, spirits and alternative beverages such as hard cider have emerged as significant competitors to breweries. As a result, revenue is expected to grow sporadically at an average annual rate of 3.1% to $32.7 billion over the five-year period to 2015... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Breweries Industry?

The Breweries industry primarily produces alcoholic beverages using malted barley and hops. This industry excludes wine, brandy, cider and distilled beverages such as vodka and rum. Bottling purchased malt beverages and manufacturing purchased malt are also excluded from this industry.

Industry Products
Premium beerSub-premium beerSuper-premium beerCraft beerProgressive adult beveragesMalt liquor
 
Industry Activities
Canned beer productionBottled beer productionDraft beer productionNon-alcoholic beer productionAle, porter, stout, lager and malt liquor production


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