Viral hits: Demand for industry services will grow as services are increasingly conducted online

Commerce has continually shifted toward the internet over the past decade and, with it, the Web Domain Name Sales industry has grown to support the continual rush of new enterprises and individuals using the internet to pursue new markets. Businesses' mounting demand for internet presence, coupled with individuals' increasing desire for personal web space, has driven revenue growth for web domain registrars over the five years to 2018. Profitability continues to be a challenge for this industry. GoDaddy Operating Company LLC, the industry's largest player, operated at a loss until 2015; since then, the company's profit margins have not surpassed 3.0% of revenue...purchase to read more.

Industry Statistics & Market Size
Annual Growth 13-18
Forecast Growth 18-23
Market Share of Companies

Industry Threats & Opportunities

  • Businesses’ mounting demand for internet presence has driven revenue growth
  • Major players have sacrificed profitability in order to gain market share
  • Recent developments in domain name suffixes will spur industry revenue growth
  • Industry Report - Industry Investment Chapter

    Capital intensity for the Web Domain Name Sales industry is low. For every dollar spent on labor, the average operator dedicates $0.08 to capital purchases. Industry establishments rely on capital expenditures such as computers, software and servers, but the industry's services require a far higher financial commitment toward employees. Labor is necessary for system operations and customer service representatives to perform that basic services provided in this industry, although purchases of computer hardware are depreciable capital expenditures that have increased steadily over the past five years...purchase to read more.

    Additional Insights for the Web Domain Name Sales Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Web Domain Name Sales Industry are

  • Effective quality control
  • Having a cost effective distribution system
  • Ability to alter goods and services produced in favor of market conditions
  • IBISWorld analysts also discuss how external factors such as Demand from internet publishing and broadcasting and Percentage of services conducted online in the Web Domain Name Sales industry impact industry performance..

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    What's in this report

    What is the Web Domain Name Sales Industry?

    This industry sells internet domain names that define an owned collection of resources. Companies in this industry do not provide internet access services.

    Industry Products
  • Domain name sale and registration
  • Domain hosting and management services
  • Other services
  • Industry Activities
  • Selling internet domain names
  • Providing data hosting services
  • Providing e-mail hosting services
  • Providing website designing services
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Demand from internet publishing and broadcasting
  • Percentage of services conducted online
  • Regulation
  • Per capita disposable income

  • Current Performance
  • Proliferation of online services
  • Industry expansion
  • Regulation
  • Chart: Revenue Growth

  • Industry Outlook
  • gTLD sparks a new wave of demand
  • Battle for market share
  • Expansion to slow as competition heats up
  • The consumer side of demand
  • Table: Web Domain Name Sales Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Web Domain Name Sales Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Finance and Insurance
  • Advertising Agencies
  • Administration, Business Support & Waste Management Services
  • Educational Services
  • Arts, Entertainment and Recreation
  • Consumers

  • Key Selling Industries
  • Computer Manufacturing
  • Computer Peripheral Manufacturing
  • IT Consulting
  • Software Publishing
  • Wired Telecommunications Carriers

  • Products & Services
  • Domain name sale and registration
  • Domain hosting and management services
  • Other services
  • Chart: Web Domain Name Sales Industry Products and Services Segmentation

  • Demand Determinants
  • Business sentiment
  • Cost of technology
  • Price of existing services

  • Major Markets
  • Energy sector
  • Consumer product sector
  • Manufacturing sector
  • Services sector
  • Government agencies
  • Financial services sector
  • Chart: Major Market Segmentation for the Web Domain Name Sales Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
    ProfitWagesPurchasesMarketingDepreciationOther costs
  • Chart: Cost Structure Benchmarking – Sector vs Web Domain Name Sales

  • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Web Domain Name Sales Industry

  • Industry Globalization
    GoDaddy Operating Company LLC, Tucows Inc.,
  • Table: GoDaddy Operating Company LLC - financial performance
  • Table: Tucows Inc. - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Web Domain Name Sales Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Web Domain Name Sales Industry
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)
  • Percentage of services conducted online (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
  • The act of registering a domain name with intent to profit from a trademark belonging to another entity.
  • Gtld
  • Generic top-level domain, which refers to the suffix at the end of a domain name, such as .org, .com or .net.
  • Icann
  • Internet Corporation for Assigned Names and Numbers
  • Information Technology (It)
  • The acquisition, processing, storage and dissemination of vocal, pictorial, textual and numerical information by microelectronics-based computing and telecommunications.
  • Internet Service Provider (Isp)
  • A company that provides its subscribers access to the internet.
  • Registrar
  • A company that is authorized to register and sell internet domain names.
  • Web Hosting
  • A web hosting service enables companies and individuals to make their website content available for view and usage on the internet.
  • What Our Customers Say

    Why buy this report?

    The Web Domain Name Sales industry market report contains data and analysis of the most influential current and future trends shaping the industry. IBISWorld’s in-depth industry market research is presented in a logical, user-friendly format, and provides growth and profit forecasts for a five-year outlook period.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Web Domain Name Sales:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Web Domain Name Sales market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Web Domain Name Sales, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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