Building muscle: Demand will continue to grow as public health concerns mount

The Personal Trainers industry has enjoyed steady growth over the past five years, fueled by rising demand for weight-loss services and greater interest in customized workout regimes. However, consumers have increasingly preferred inexpensive do-it-yourself exercise methods to industry services. Consequently, industry revenue growth has been subdued in recent years. Rising disposable income over the next five years will enable a greater share of consumers to spend on higher-priced personal training sessions. Moreover, the percentage of Americans who are overweight or obese is expected to increase over the five years to 2021, fostering greater demand for industry services...read more.

Industry Statistics & Market Size
Revenue
$9bn
Annual Growth 11-16
3.2%
Forecast Growth 16-21
Profit
Employment
954,081
Businesses
573,096
Market Share of Companies
There are no companies with a dominant market share in this industry
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Industry Threats & Opportunities

  • Rising incomes and demand for exercise will foster growth, despite heightened competition
  • Personal trainers are targeting new customers, including children and baby boomers
  • Higher disposable income will foster growth, but limited free time may slightly hinder the industry
  • Industry Report - Industry SWOT Analysis Chapter

    The Personal Trainers industry is in the mature stage of its industry life cycle. Industry value added, which measures an industry's contribution to the overall economy, is estimated to rise at an annualized rate of 3.2% over the 10 years to 2021. Comparatively, GDP is forecast to increase an annualized 2.1% over the same period of time. Consequently, the industry is maintaining its share of the overall economy, which is a key indicator of an industry in the mature stage of its life cycle...purchase to read more.

    Additional Insights for the Personal Trainers Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Personal Trainers Industry are

  • Ability to effectively communicate and negotiate
  • Receiving the benefits of word of mouth recommendations
  • Easy access for clients
  • IBISWorld analysts also discuss how external factors such as Per capita disposable income and Time spent on leisure and sports in the Personal Trainers industry impact industry performance..

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    What is the Personal Trainers Industry?

    This industry includes individuals who offer one-on-one and small-group fitness training. Personal trainers may also provide personalized diet programs. Personal trainers are typically employed by gyms, fitness studios and hospitals, or they are self-employed. Large-group instructors and professional athletic trainers are not included as part of this industry.

    Industry Products
  • Fitness center services
  • In-home (self-employed) services
  • Industry Activities
  • Exercise instruction
  • Exercise demonstration
  • Diet instruction
  • Fitness consultation
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Per capita disposable income
  • Time spent on leisure and sports
  • Number of adults aged 20 to 64
  • Participation in sports
  • Healthy eating index

  • Current Performance
  • Health and wealth
  • Shifting landscape
  • Chart: Revenue Growth

  • Industry Outlook
  • Making a niche
  • Industry landscape
  • Table: Personal Trainers Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Personal Trainers Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Hospitals
  • Gym, Health & Fitness Clubs
  • Consumers

  • Key Selling Industries
  • Athletic & Sporting Goods Manufacturing
  • Gym & Exercise Equipment Manufacturing

  • Products & Services
  • Fitness center services
  • Other
  • In-home (self-employed) services
  • Chart: Personal Trainers Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Individuals aged 35 to 44
  • Individuals aged 45 to 54
  • Individuals aged 18 to 34
  • Individuals aged 55 to 64
  • Individuals aged 65 and older
  • Individuals under the age of 18
  • Chart: Major Market Segmentation for the Personal Trainers Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Wages
  • Purchases
  • Depreciation
  • Other
  • Chart: Cost Structure Benchmarking – Sector vs Personal Trainers

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Personal Trainers Industry

  • Industry Globalization
    There are no major players in this industry. This report includes analysis of other companies.
    Capital Intensity
  • Chart: Level of Capital Intensity for the Personal Trainers Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Personal Trainers Industry
    Includes:
  • Industry Revenue (2007-2021)
  • Industry Gross Product (2007-2021)
  • Establishments (2007-2021)
  • Businesses (2007-2021)
  • Employment (2007-2021)
  • Wages (2007-2021)
  • Per Capita Disposable Income (2007-2021)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Body Mass Index (Bmi)
  • A measure of body weight based on a person's weight and height, which is used to estimate a healthy body weight based on a person's height.
  • Resistance Training
  • Exercises that aim to increase muscle strength and endurance by doing repetitive exercises with weights, weight machines, or resistance bands.
  • Retention Rate
  • The percentage of the total number of customers who continued their services compared to the number of clients who cancelled.
  • Why buy this report?

    IBISWorld’s Industry Market Report on Personal Trainers is a comprehensive guide to market size and growth prospects. Ensure due diligence in your research with our strategic analysis of the factors influencing companies, including new product developments; economic, lifestyle and demographic influences; distribution and supply chain factors; and pricing issues.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Personal Trainers:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Personal Trainers market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Personal Trainers, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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