Good eats: The industry will rise as the economy improves and consumers spend on eating out

The Pizza Restaurants industry has risen slowly over the past five years while battling anemic consumer spending and changing preferences. Intense external competition from a variety of new food-services concepts and an increase in health consciousness among consumers have also worked against the industry. Despite these obstacles, many operators have performed well, adapting their menus and investing in advanced technology, including sophisticated web-based ordering systems, to boost efficiency and improve profit margins. In the coming years, the industry will continue to rise over the next five years as the economy improves and consumers spend more on eating out...read more.

Industry Statistics & Market Size
Revenue
$45bn
Annual Growth 11-16
1.9%
Forecast Growth 16-21
Profit
Employment
1.0m
Businesses
91,760
What Our Customers Say

Industry Threats & Opportunities

  • Changing consumer preferences have forced pizza restaurants to adapt or change strategy
  • Technology has infiltrated the industry in a big way over the past five years
  • Pizza chains catering to lower incomes are competing in a very saturated marketplace
  • Industry Report - Industry SWOT Analysis Chapter

    The Pizza Restaurants industry is currently in a long-term, low growth phase, indicating the industry is in the mature phase of its life cycle. The number of pizza restaurants within a city or town that can be supported by its population have been reached in many areas. This limits the ability of existing operators to open new stores, or of new pizza restaurant operators to enter the industry, making an increase in sales per store (rather than new store openings) the most important driver of industry revenue. For this reason, many operators are introducing menu items with higher price points or complementary foods, such as chicken and salads. The market share of the large chains is increasing as small independent operators struggle to keep pace with the increased competition. Ove...purchase to read more.

    Additional Insights for the Pizza Restaurants Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Pizza Restaurants Industry are

  • Proximity to key markets
  • Ability to control stock on hand
  • Adoption of a commercial focus
  • IBISWorld analysts also discuss how external factors such as Consumer spending and Consumer Confidence Index in the Pizza Restaurants industry impact industry performance..

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    What is the Pizza Restaurants Industry?

    This industry is composed of establishments that prepare and serve pizza and other related items. The industry includes both full-service restaurants and quick-service establishments.

    Industry Products
  • Sit-down service
  • Takeout and delivery
  • Catering
  • Industry Activities
  • Providing pizza delivery services
  • Providing pizza carry-out services
  • Providing sit-down restaurant services
  • Providing pizza catering and food-truck pizza sales
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Consumer spending
  • Consumer Confidence Index
  • Healthy eating index
  • World price of wheat
  • Households earning more than $100,000

  • Current Performance
  • On the menu
  • Ingredients for profit
  • Consolidation
  • Chart: Revenue Growth

  • Industry Outlook
  • Peppered with challenges
  • Pizza toppings and size
  • Table: Pizza Restaurants Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Pizza Restaurants Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Consumers

  • Key Selling Industries
  • Beef & Pork Wholesaling
  • Dairy Wholesaling
  • Egg & Poultry Wholesaling
  • Frozen Food Wholesaling
  • Fruit & Vegetable Wholesaling
  • Soft Drink, Baked Goods & Other Grocery Wholesaling

  • Products & Services
  • Takeout and delivery
  • Sit-down service
  • Catering
  • Chart: Pizza Restaurants Industry Products and Services Segmentation

  • Demand Determinants
  • Consumer sentiment
  • Demographics
  • Health and lifestyle

  • Major Markets
  • Consumers aged 25 to 44
  • Consumers aged 45 to 65
  • Consumers under 25 years
  • Consumers 65 and older
  • Chart: Major Market Segmentation for the Pizza Restaurants Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
    ProfitPurchasesWagesOther costs
  • Chart: Cost Structure Benchmarking – Sector vs Pizza Restaurants

  • Basis of Competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Pizza Restaurants Industry

  • Industry Globalization
    Pizza Hut Inc.Domino's IncLittle Ceasar'sPapa John's International Inc.
  • Table: Pizza Hut Inc. - financial performance
  • Table: Domino's Inc - financial performance
  • Table: Little Ceasar's - financial performance
  • Table: Papa John's International Inc. - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Pizza Restaurants Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Pizza Restaurants Industry
    Includes:
  • Industry Revenue (2007-2021)
  • Industry Gross Product (2007-2021)
  • Establishments (2007-2021)
  • Businesses (2007-2021)
  • Employment (2007-2021)
  • Wages (2007-2021)
  • Consumer Spending (2007-2021)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Food And Drug Administration (Fda)
  • A federal agency responsible for protecting public health through regulation and oversight of food and other consumable products.
  • Par-Baked
  • Bread or dough that is partially baked and then frozen for storage.
  • Quick-Service Restaurant
  • A restaurant that offers either carryout or delivery services as opposed to sit-down service.
  • Same-Store Sales
  • A retail measure used to assess the true performance of retail outlets by taking out the effect of new store openings and only looking at sales growth of existing stores.
  • Why buy this report?

    The Pizza Restaurants Industry Research Report measures market size, analyses current and future trends, and provides an indication of market share for the industry’s largest companies. IBISWorld’s collection of industry market research reports gives you insightful, up-to-date information on the supply chains, economic drivers, and key buyers and markets for hundreds of industries.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Pizza Restaurants:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Pizza Restaurants market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Pizza Restaurants, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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