The Global Tourism industry has experienced steady growth over the five years to 2018. International tourist arrivals continue to grow, as global per capita income increases and consumer sentiment improves. In the coming years, the industry is expected to continue growing, as the global economy continues to strengthen. Despite some distressed areas due to conflicts or regional economic problems, several factors, such as growing per capita disposable income and improving consumer sentiment, point toward strong tourism growth...purchase to read more.

Industry Statistics & Market Size
Annual Growth 13-18
Forecast Growth 18-23
Market Share of Companies
There are no companies with a dominant market share in this industry

Industry Report - Starting a New Business Chapter

Barriers to entry outlines the factors that prevent or limit a new enterprise from entering the Global Tourism industry. Key factors used to assess the barriers to entry include economies of scale, capital intensity, product/service differentiation and licenses.Economies of scaleThe Global Tourism industry has a low level of concentration, with the top four players estimated to account for 7.6% of available market share. Many segments within the industry are dominated by small owner-operators businesses, making entry for a new participant relatively easy. However, the economies of scale vary between industry segments, particularly for major operators in the hotels segment and international passenger airline segment. In ...purchase to read more.

Additional Insights for the Global Tourism Industry

IBISWorld identifies 250 Key Success Factors for a business.The most important for the Global Tourism Industry are

  • Ability to adopt new technology quickly
  • Proximity to key markets
  • Access to multiskilled and flexible workforce
  • IBISWorld analysts also discuss how external factors such as Global tourist arrivals and Global per capita income in the Global Tourism industry impact industry performance..

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    What's in this report

    What is the Global Tourism Industry?

    Tourism is defined as international visitors spending during across national borders travel primarily for business, convention or conference travel, government business, and the more familiar tourism for leisure, vacation or to visit friends and relatives. Major industries that benefit from tourism expenditure include domestic and international air transportation, accommodation services, food services, drinking places, automotive rental and travel agencies.

    Industry Products
  • Traveler accommodations
  • Air transportation
  • Travel arrangement and reservations
  • Food and beverage establishments
  • Other transport, including car rental
  • Gasoline
  • Recreation and entertainment
  • Other retail activities
  • Industry Activities
  • Traveler accommodation services
  • Airline operation
  • Providing hospitality services to international tourists
  • Automotive rental
  • Travel agent and tour arrangement services
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Global tourist arrivals
  • Global per capita income
  • World price of crude oil
  • Global consumer sentiment index
  • Global damage caused by natural disasters

  • Current Performance
    Industry structureVolatility tempersEmerging economiesProfit buckles amid rising competition
  • Chart: Revenue Growth

  • Industry Outlook
    Rising travelChanging landscapeImproving efficiencyFuture developments
  • Table: Global Tourism Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Global Tourism Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Global Consumers

  • Key Selling Industries
  • Global Airlines
  • Global Airport Operation
  • Global Casinos & Online Gambling
  • Global Higher Education
  • Global Hotels & Resorts
  • Global Logistics - Rail Transport
  • Global Marine & Container Terminal Operation

  • Products & Services
  • Other retail activities
  • Traveler accommodations
  • Food and beverage establishments
  • Air transportation
  • Recreation and entertainment
  • Gasoline
  • Travel arrangement and reservations
  • Other transport, including car rental
  • Chart: Global Tourism Industry Products and Services Segmentation

  • Demand Determinants
  • Incomes
  • Exchange rates
  • Natural disasters and geopolitical tensions
  • Technology

  • Major Markets
  • Leisure, recreation and holiday travelers
  • VFR, health and religious travelers
  • Business and professional travelers
  • Other
  • Chart: Major Market Segmentation for the Global Tourism Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Wages
  • Purchases
  • Depreciation
  • Other
  • Chart: Cost Structure Benchmarking – Sector vs Global Tourism

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Global Tourism Industry

  • Industry Globalization
    There are no major players in this industry. This report includes analysis of other companies.
    Capital Intensity
  • Chart: Level of Capital Intensity for the Global Tourism Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Global Tourism Industry
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)
  • Global Arrivals (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
  • Average daily room rate.
  • International Travel
  • International travel by definition must cross an international border, whether on a day trip or overnight trip.
  • International Travel Mode
  • The method of travel used, including by plane, ship, bus, car, rail or other means, across international borders.
  • Revpar
  • Revenue per occupied room, or actual room tariff revenue received.
  • What Our Customers Say

    Why buy this report?

    The global economy presents its own set of opportunities and threats for businesses in a range of industries. IBISWorld’s Global Tourism global market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies globally and offers strategic industry analysis of the key factors influencing the market.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Global Tourism:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Global Tourism market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Global Tourism, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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