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Electric Vehicle Manufacturing in Germany - Market Research Report (2014-2029)

Robert Maier Robert Maier Frankfurt, Germany Last Updated: August 2024 WZ C29.11DE

Revenue

€57.8bn

2024

€57.8bn

Past 5-Year Growth

Profit

€X.Xbn

Employees

74,021

Businesses

23

Wages

€X.Xbn

Electric Vehicle Manufacturing in Germany industry analysis

The production of electrified vehicles by domestic car manufacturers has picked up noticeably in the last five years. With the introduction of new vehicle models and the technological improvement of alternative drive technologies, the sales and turnover figures of industry participants rose extremely dynamically, especially in the second half of the last five-year period. This development was strongly supported by the tightening of emission limits for manufacturer fleets and generous purchase incentives for low- or zero-emission vehicles in the leading sales markets of North America, China and Europe. As a result, industry sales have grown at an average rate of 34.9% per year over the past five years.At the same time, the earnings situation for industry players remained strained throughout the past five years due to high development and production costs and the still lower unit volumes compared to the production of conventionally powered cars. The current year is also likely to be characterised by light and shade. On the one hand, consumer interest in alternative drive systems is likely to increase further, while on the other hand, the government purchase incentive, the environmental bonus, which expires in December 2023, is likely to make electric vehicles less attractive in terms of price in the short term. The turnover of electric vehicle manufacturers is expected to increase to 57.8 billion euros in the current year. This corresponds to an increase of 8.5% compared to the previous year. The increase in the current year is primarily due to the stable export business.Over the next five years, IBISWorld expects an average annual increase in turnover of 9.6% and industry turnover of 91.2 billion euros by 2029. The industry will continue to grow dynamically in the coming years, and the earnings situation should also improve due to rising unit sales. Further developments in vehicle software and battery technology as well as cost reductions in the area of battery production should also contribute to an increase in profit margins.

Trends and Insights

  • The manufacturers of electric vehicles are still dependent on government funding. The high manufacturing costs are currently resulting in significantly lower profit margins than for vehicles with combustion engines. Price parity between electric vehicles and conventional cars is not expected until the middle of the decade.
  • A few years ago, the largest share of sales was still generated by cars with plug-in hybrid drives. However, the expiring subsidies for this type of vehicle and the constant technological improvements in purely electric vehicles are reducing the importance of this product segment.
  • Southern Germany is home to several of the world's leading car manufacturers in the premium segment. The region benefits from the good availability of highly qualified labour and access to an innovative technology infrastructure.
  • The industry is dominated by a few established manufacturers in the automotive industry. The large corporations have the necessary resources to be able to carry out cost-intensive research and development despite the still low profit margins in electric vehicle production.

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Industry Statistics and Trends

Market size and recent performance (2014-2029)

Industry revenue has grown at a CAGR of 34.9 % over the past five years, to reach an estimated €57.8bn in 2024.

Trends and Insights

A larger selection allows different customer segments to be addressed

  • Between 2019 and 2024, the range of electrified passenger car models offered by German car manufacturers more than doubled, meaning that there is now an electrified model in every vehicle class.
  • Additional trends and insights available with purchase
Electric Vehicle Manufacturing in Germany
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Germany will remain the centre of European electric vehicle construction

  • In recent years, Germany has not only become the largest European market for electric cars, but also the largest European producer of vehicles with alternative drive systems.

Biggest companies in the Electric Vehicle Manufacturing in Germany

Company
Market Share (%)
2024
Revenue (€m)
2024
Volkswagen AG
21,574.0
Bayerische Motoren Werke AG
10,258.0
Mercedes-Benz Group AG
8,349.0

To view the market share and analysis for all 5 top companies in this industry, view purchase options.

Products & Services Segmentation

Electric Vehicle Manufacturing in Germany
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Cars with battery electric drive, Cars with plug-in hybrid drive and Electronic commercial vehicles. Cars with battery electric drive is the largest segment of the Electric Vehicle Manufacturing in Germany.

Trends and Insights

Range improvements contribute to increased sales of passenger cars with battery-electric drive systems

  • Pure electric cars are powered by electric motors that draw their energy from a battery. If required, this is charged via the power grid using a charging cable.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

The electric vehicle manufacturing industry comprises the production of passenger cars and commercial vehicles that are either significantly or fully powered by an electric motor. In addition to battery electric vehicles, this also includes fuel cell vehicles and vehicles with plug-in hybrid drives that can be charged electrically from the outside.

What's included in this industry?

Cars with plug-in hybrid driveCars with battery electric driveElectronic commercial vehiclesCars with fuel cell drive

Companies

Volkswagen AGBayerische Motoren Werke AGMercedes-Benz Group AG

Purchase this report to view all 5 major companies in this industry.

Related Terms

HYBRIDSUVWLTP

Industry Code

WZ 2008

WZ 29.10 - Electric Vehicle Manufacturing in Germany

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

The manufacturers of electric vehicles are still dependent on government funding. The high manufacturing costs are currently resulting in significantly lower profit margins t...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

A few years ago, the largest share of sales was still generated by cars with plug-in hybrid drives. However, the expiring subsidies for this type of vehicle and the constant ...

In this chapter

  • Products & Services
  • Major Markets
  • International Trade

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level
  • Total imports, level and trend
  • Total exports, level and trend
  • Trade Balance

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024
  • International trade, including imports by country and exports by country

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services
  • Recent trends in import and export volumes, country of origin or destination, and expected future trends

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Southern Germany is home to several of the world's leading car manufacturers in the premium segment. The region benefits from the good availability of highly qualified labour...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each region in 2024
  • Number and share of revenue each region accounts for in 2024
  • Number and share of wages each region accounts for in 2024
  • Number and share of employees in each region in 2024

Detailed analysis

  • Geographic spread of the industry across Europe, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

The industry is dominated by a few established manufacturers in the automotive industry. The large corporations have the necessary resources to be able to carry out cost-inte...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

The companies are pursuing different strategies in the development of their vehicle platforms. Volkswagen, for example, wants to save development costs by introducing a stand...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of Volkswagen AG's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Bayerische Motoren Werke AG's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Mercedes-Benz Group AG's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of revenue, market share and profit margin trend for 2 additional companies

Detailed analysis

  • Description and key data for Volkswagen AG, and factors influencing its performance in the industry
  • Description and key data for Bayerische Motoren Werke AG, and factors influencing its performance in the industry
  • Description and key data for Mercedes-Benz Group AG, and factors influencing its performance in the industry
  • Description, key data and performance trends for 2 additional companies

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

The industry is benefiting from the population's growing environmental awareness. The more pronounced the environmental awareness, the more the state tends to promote the pro...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

The profit margin is low due to high conversion and development costs at established car manufacturers. The still weak economies of scope and scale, supply bottlenecks for mi...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Electric Vehicle Manufacturing industry in Germany in 2024?

The market size of the Electric Vehicle Manufacturing industry in Germany is €57.8bn in 2024.

How many businesses are there in the Electric Vehicle Manufacturing in Germany industry in 2024?

There are 23 businesses in the Electric Vehicle Manufacturing industry in Germany, which has grown at a CAGR of 2.8 % between 2019 and 2024.

Has the Electric Vehicle Manufacturing industry in Germany grown or declined over the past 5 years?

The market size of the Electric Vehicle Manufacturing industry in Germany has been growing at a CAGR of 34.9 % between 2019 and 2024.

What is the forecast growth of the Electric Vehicle Manufacturing industry in Germany over the next 5 years?

Over the next five years, the Electric Vehicle Manufacturing industry in Germany is expected to grow.

What are the biggest companies in the Electric Vehicle Manufacturing market in Germany?

The biggest companies operating in the Electric Vehicle Manufacturing market in Germany are Volkswagen AG, Bayerische Motoren Werke AG and Mercedes-Benz Group AG

What does the Electric Vehicle Manufacturing in Germany include?

Cars with plug-in hybrid drive and Cars with battery electric drive are part of the Electric Vehicle Manufacturing industry.

Which companies have the highest market share in the Electric Vehicle Manufacturing in Germany?

The company holding the most market share in Germany is Volkswagen AG.

How competitive is the Electric Vehicle Manufacturing industry in Germany?

The level of competition is high and steady in the Electric Vehicle Manufacturing industry in Germany.

Related Industries

Widen your competitive advantage with related industries

Competitors

  • Motor Vehicle Manufacturing in Germany

Complementors

  • Electric Motor, Generator & Transformer Manufacturing in Germany
  • Battery & Accumulator Manufacturing in Germany
  • Motor Vehicle Parts & Accessories Manufacturing in Germany

International industries

  • Hybrid & Electric Vehicle Manufacturing in the US
  • Alternatively Fuelled Vehicle Manufacturing in the UK
  • Alternative-Fuel Car & Automobile Manufacturing in China

View all industries in Germany

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in Germany include:

  • German Federal Statistics Office (Destatis)
  • European Statistics Office (Eurostat)
  • United Nations Comtrade

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.