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COMPANY BENCHMARKING • UNITED STATES

Kellogg Company - Company Profile

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Kellogg Company - Overview

Brands
All bran, Austin, Carr's, CheezIt, Coco pops, Corn Flakes, Corn pops, Crunchy nut, Eggo, Fiber Plus, Froot loops, Frosted Flakes, Frosted mini wheats, Gardenburger, Kelloggs, Krave, Morning star farms, Nutri Grain, Parati, Poptarts, Pringles, Rice Krispies, RXBAR, Special K, Town house
Description
Kellogg Company is a public company headquartered in Michigan with an estimated 33,577 employees. In the US, the company has a notable market share in at least six industries: Cereal Production, Cookie, Cracker & Pasta Production, Snack Food Production, Potato Chip Production, Cookie & Wafer Manufacturing, Meat Alternatives Production and Meat Alternatives Production. Their largest market share is in the Cereal Production industry, where they account for an estimated 29.6% of total industry revenue.
Company Details

Registered Name: Kellogg Company

Company Type: Operating

Exchange: NYSE

Headquarters: One Kellogg Square P O Box 3599, Battle Creek, MI 49016-3599

Website: https://www.kelloggcompany.com/en_US/home.html

Employees: 33577

Kellogg Company - Operating Industries and Main Competitors

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Kellogg Company - Products and Services

  • Cereal Production

  • Of the 6 core revenue-generating products and services in the Cereal Production industry, Kellogg Company offers:
    • Hot cereal foods
    • Other ready-to-eat grain breakfast cereals
    • Ready-to-eat corn breakfast cereals
    • Ready-to-eat oat breakfast cereals
    • AAAAAAA - AAAAAAAA Market Share: x.x%
  • Cookie & Wafer Manufacturing

  • Of the 2 core revenue-generating products and services in the Cookie & Wafer Manufacturing industry, Kellogg Company offers:
    • Cookies
    • Wafers
  • Cookie, Cracker & Pasta Production

  • Of the 5 core revenue-generating products and services in the Cookie, Cracker & Pasta Production industry, Kellogg Company offers:
    • Cookies, wafers, ice cream cones
    • Crackers and biscuits
    • Dry pasta
    • Flour mixes and dough
    • AAAAAAA - AAAAAAAA Market Share: x.x%
  • Potato Chip Production

  • Of the 5 core revenue-generating products and services in the Potato Chip Production industry, Kellogg Company offers:
    • Barbecue potato chips
    • Plain potato chips
    • Salt and vinegar potato chips
    • Sour cream and onion potato chips
    • AAAAAAA - AAAAAAAA Market Share: x.x%
error_outline To view Kellogg Company's full products and services, see purchase options.

Kellogg Company - SWOT Analysis

Strengths and weaknesses take into account internal factors, and are based on Kellogg Company's performance in comparison to its competitors. Opportunities and Threats focus on external influences, and are based on trends and demand in the Cereal Production, Cookie & Wafer Manufacturing, Cookie, Cracker & Pasta Production, Potato Chip Production, Meat Alternatives Production, and Snack Food Production industries.
Strengths
Days Receivables: x.x%
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Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Annual Turnover: x.x%
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Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Weaknesses
Credit Risk: x.x%
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Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Revenue per Employee: $xx
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Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Opportunities
  • AAAAA
  • AAAAA
  • AAAAA
Threats
  • AAAAA
  • AAAAA
  • AAAAA

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Kellogg Company - Financial Statements & Ratios

pie_chartKellogg Company Income Statement

BALANCE DATE12/31/201812/31/201912/31/202112/31/202212/31/202212/31/2023
Revenue13,547.013,578.013,770.011,747.012,653.013,122.0
Cost of Revenue000000000000000000000000
Cost of Revenue, Non-Cash000000000000000000000000
Gross Profit000000000000000000000000
Other000000000000000000000000

pie_chartKellogg Company Balance Sheet

BALANCE DATE12/31/201812/31/201912/31/202112/31/202212/31/2023
Cash and Equivalents321.0397.0435.0299.0274.0
Short-Term Investments00000000000000000000
Derivative Assets, Current00000000000000000000
Restricted Cash and Investments00000000000000000000
Other00000000000000000000

pie_chartKellogg Company Cash Flow

BALANCE DATE12/31/201812/31/201912/31/202112/31/202212/31/202212/31/2023
Net Income1,344.0977.01,264.0962.01,495.0964.0
Income (Loss) From Discontinued Operations000000000000000000000000
Depreciation, Depletion and Amortization000000000000000000000000
Amortization of Financing Costs and Discounts000000000000000000000000
Other000000000000000000000000

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