Industry Statistics and Trends
Market size and recent performance (2015-2030)
Industry revenue has grown at a CAGR of 4.2 % over the past five years, to reach an estimated $8.8bn in 2025.
Trends and Insights
Swimming pool cleaners capitalize on leisure demand with tailored services
- Swimming pools became increasingly popular during the pandemic, with demand for new pool installations surging as homeowners sought ways to create personal retreats at home. Stay-at-home orders, travel restrictions and a growing preference for backyard leisure led to a surge in time spent in swimming pools, resulting in a corresponding increase in spending on cleaning services.
- Additional trends and insights available with purchase
Source: IBISWorld
Industry outlook (2025-2030)
Market size is projected to grow over the next five years.
Trends and Insights
Pool cleaning will surge as the housing shortage widens
- Construction of new homes will support swimming pool cleaning services by increasing the number of pools in the US. The ongoing housing shortage, at 4.7 million units according to Freddie Mac, will push homebuilding momentum and will expand the client base, especially in less urbanized areas where buyers will seek affordability and space.
Biggest companies in the Swimming Pool Cleaning Services in the US
| Company | Market Share (%)
2025 | Revenue
2025 | Profit
2025 | Profit Margin (%)
2025 |
|---|
There are no companies that hold a market share exceeding 5% in the Swimming Pool Cleaning Services in the US industry.
Products & Services Segmentation
Source: IBISWorld
Industry revenue is measured across several distinct product and services lines, including General cleaning services, Equipment cleaning and maintenance and Chemical adjustments. General cleaning services is the largest segment of the Swimming Pool Cleaning Services in the US.
Trends and Insights
General pool cleaning services secure loyal customers, while DIY options remain competitive
- This segment covers pool cleaning services that schedule recurring maintenance visits, typically on a weekly or monthly basis, for both residential and commercial clients. By offering subscription plans or discounted rates for ongoing service, providers secure steady revenue and a predictable workload. Commercial clients are especially likely to subscribe to maintain compliance, safety and operational standards.
- More insights available in the full report
Table of Contents
About this industry
Industry definition
Companies in this industry provide cleaning services for swimming and wading pools. Industry operators may also offer cleaning services for spas, hot tubs, whirlpools and saunas. Services include surface cleaning and maintenance work for pumps, heaters, filters and other related equipment.
What's included in this industry?
Products and services covered in the Swimming Pool Cleaning Services industry in the United States include Swimming pool and spa pool cleaning, Swimming pool and spa equipment maintenance and repair, Swimming pool and spa chemical adjustment services, Opening and closing swimming pool services and Swimming pool inspections.Companies
Companies covered in the Swimming Pool Cleaning Services industry in the United States include .Purchase this report to view all major companies in this industry.
Related Terms
Related terms covered in the Swimming Pool Cleaning Services industry in the United States include diy, ph balance, hydrochloric acid and winterizing.Industry Code
NAICS 561790 - Swimming Pool Cleaning Services in the US
Performance
Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
Analyst insights
Automation is shaking up the pool cleaning business. Robotic cleaners are making maintenance more efficient, but they are also pushing some consumers to handle cleaning chore...
In this chapter (4)
- Current Performance
- Outlook
- Volatility
- Life Cycle
Key metrics
- Annual Revenue, Recent Growth, Forecast, Revenue Volatility
- Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
- Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
- Total Profit, Profit Margin, Profit per Business
Charts
- Revenue, including historical (2015-2024) and forecast (2025-2030)
- Employees, including historical (2015-2024) and forecast (2025-2030)
- Businesses, including historical (2015-2024) and forecast (2025-2030)
- Profit, including historical (2015-2025)
- Industry Volatility vs. Revenue Growth
- Industry Life Cycle
Detailed analysis
- Trends in supply, demand and current events that are driving current industry performance
- Expected trends, economic factors and ongoing events that drive the industry's outlook
- Key success factors for businesses to overcome volatility
- How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.
Products and Markets
Learn about an industry's products and services, markets and trends in international trade.
Analyst insight
Routine cleanings ensure repeat business. Pool cleaning services can create a stable revenue stream by offering discounted rates via contracts despite many commercial clients...
In this chapter
- Products & Services
- Major Markets
Key metrics
- Largest market segment and value in 2025
- Product innovation level
Charts
- Products & services segmentation in 2025
- Major market segmentation in 2025
Detailed analysis
- Trends impacting the recent performance of the industry's various segments
- Innovations in the industry's product or service offering, specialization or delivery method
- Key factors that successful businesses consider in their offerings
- Buying segments and key trends influencing demand for industry products and services
Geographic Breakdown
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
Analyst insights
Climate has shaped the distribution of swimming pools, with warmer regions having the highest concentration of pools. Florida leads the nation in pool cleaning services, than...
In this chapter (1)
- Business Locations
Charts
- Share of revenue, establishment, wages and employment in each state
- Share of population compared to establishments in each region in 2025
Tables
- Number and share of establishments in each state in 2025
- Number and share of revenue each state accounts for in 2025
- Number and share of wages each state accounts for in 2025
- Number and share of employees in each state in 2025
Detailed analysis
- Geographic spread of the industry across North America, and trends associated with changes in the business landscape
- Key success factors for businesses to use location to their advantage
Competitive Forces
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
Analyst insights
Consumers have readily accessible substitutes. While cleaning a pool with a DIY kit takes more time and effort, many will opt out of calling a professional service to save mo...
In this chapter (4)
- Concentration
- Barriers to Entry
- Substitutes
- Buyer & Supplier Analysis
Key metrics
- Industry concentration level
- Industry competition level and trend
- Barriers to entry level and trend
- Substitutes level and trend
- Buyer power level and trend
- Supplier power level and trend
Charts
- Market share concentration among the top 4 suppliers from 2020-2025
- Supply chain including upstream supplying industries and downstream buying industries, flow chart
Detailed analysis
- Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
- Key success factors for businesses to manage the competitive environment of the industry.
- Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
- Key success factors for potential entrants to overcome barriers to entry.
- Competitive threats from potential substitutes for the industry’s own products and services.
- Key success factors for how successful businesses can compete with substitutes.
- Advantages that buyers have to keep favorable purchasing conditions.
- Advantages that suppliers have to maintain favorable selling conditions.
- Key success factors for how businesses can navigate buyer and supplier power.
Companies
There are no companies that hold a market share exceeding 5% in the Swimming Pool Cleaning Services in the US industry.
Analyst insights
Nonemployers dominate the industry. Pool cleaning services are localized, leaving little room for economies of scale and significant companies.
External Environment
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.
Analyst insights
Pool cleaning services use regulated chemicals. The handling, storage and disposal of these essential materials must be monitored, meaning pool cleaning service providers nee...
In this chapter
- External Drivers
- Regulation & Policy
- Assistance
Key metrics
- Regulation & policy level and trend
- Assistance level and trend
Charts
- Regulation & Policy historical data and forecast (2015-2030)
- Assistance historical data and forecast (2015-2030)
Detailed analysis
- Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
- Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
- Key governmental and non-governmental groups or policies that may provide some relief for industry operators.
Financial Benchmarks
View average costs for industry operators and compare financial data against an industry's financial benchmarks over time.
Analyst insights
Profit has been volatile. A chlorine shortage and inflationary environment have pushed purchasing costs higher than pool cleaning services can offset with price hikes.
In this chapter
- Cost Structure
- Financial Ratios
- Key Ratios
Key metrics
- Profit margin, and how it compares to the sector-wide margin
- Average wages, and how it compares to the sector-wide average wage
- Largest cost component as a percentage of revenue
- Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio
Charts
- Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2025
- Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2025
- Investment vs. share of economy
Data tables
- Industry Multiples (2018-2023)
- Industry Tax Structure (2018-2023)
- Income Statement (2018-2023)
- Balance Sheet (2018-2023)
- Liquidity Ratios (2018-2023)
- Coverage Ratios (2018-2023)
- Leverage Ratios (2018-2023)
- Operating Ratios (2018-2023)
- Cash Flow & Debt Service Ratios (2015-2030)
- Revenue per Employee (2015-2030)
- Revenue per Enterprise (2015-2030)
- Employees per Establishment (2015-2030)
- Employees per Enterprise (2015-2030)
- Average Wage (2015-2030)
- Wages/Revenue (2015-2030)
- Establishments per Enterprise (2015-2030)
- IVA/Revenue (2015-2030)
- Imports/Demand (2015-2030)
- Exports/Revenue (2015-2030)
Detailed analysis
- Trends in the cost component for industry operators and their impact on industry costs and profitability
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2015-2030)
- IVA (2015-2030)
- Establishments (2015-2030)
- Enterprises (2015-2030)
- Employment (2015-2030)
- Exports (2015-2030)
- Imports (2015-2030)
- Wages (2015-2030)
Top Questions Answered
Unlock comprehensive answers and precise data upon purchase. View purchase options.
What is the market size of the Swimming Pool Cleaning Services industry in the United States in 2025?
The market size of the Swimming Pool Cleaning Services industry in the United States is $8.8bn in 2025.
How many businesses are there in the Swimming Pool Cleaning Services industry in the United States in 2025?
There are 78,817 businesses in the Swimming Pool Cleaning Services industry in the United States, which has grown at a CAGR of 2.9 % between 2020 and 2025.
How may import tariffs affect the Swimming Pool Cleaning Services industry in the United States?
The Swimming Pool Cleaning Services industry in the United States is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.
How may export tariffs affect the Swimming Pool Cleaning Services industry in the United States?
The Swimming Pool Cleaning Services industry in the United States is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.
Has the Swimming Pool Cleaning Services industry in the United States grown or declined over the past 5 years?
The market size of the Swimming Pool Cleaning Services industry in the United States has been growing at a CAGR of 4.2 % between 2020 and 2025.
What is the forecast growth of the Swimming Pool Cleaning Services industry in the United States over the next 5 years?
Over the next five years, the Swimming Pool Cleaning Services industry in the United States is expected to grow.
What does the Swimming Pool Cleaning Services industry in the United States include?
Swimming pool and spa pool cleaning and Swimming pool and spa equipment maintenance and repair are part of the Swimming Pool Cleaning Services industry in the United States.
How competitive is the Swimming Pool Cleaning Services industry in the United States?
The level of competition is high and increasing in the Swimming Pool Cleaning Services industry in the United States.
Methodology
How are IBISWorld reports created?
IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.
Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.
IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.
What data sources do IBISWorld analysts use?
Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.
Key data sources in the US include:
- US Census Bureau
- US Bureau of Labor Statistics
- US International Trade Commission
Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.
These sources include:
- Industry and trade associations
- Industry federations or regulators
- Major industry players annual or quarterly filings
Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.
How does IBISWorld forecast its data?
IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.
IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.
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