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The plant and flower growing industry has experienced notable growth during the current period, largely driven by strong agricultural costs and consumer spending. High crude oil prices, global demand, supply-chain disruptions and geopolitical tensions have elevated the agricultural price index, compelling growers to transfer these increased costs to consumers. This surge initially boosted revenues and provided some relief to producers despite long-term pressures on profit. Even as plant and flower prices and revenues have dropped from 2021 and 2022 peaks, they have remained above previous levels. Concurrently, consumer spending has remained robust, supporting the nursery and floriculture sectors. The willingness of consumers to invest in discretionary purchases, such as luxury plants and flowers, has been a key factor in driving industry performance despite inflationary trends and economic uncertainties. Industry revenue has grown at a CAGR of 0.5% in the current period, reaching an estimated $20.9 billion after growing 1.6% in 2025.
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IBISWorld's research coverage on the Plant & Flower Growing industry in the United States includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released August 2025.
The Plant & Flower Growing industry in the United States operates under the NAICS industry code 11142. Plant and flower growers produce horticulture and floriculture plants for sale. They grow nursery plants, including trees and shrubs; flowering plants, like foliage plants, cut flowers, flower seeds and ornamentals; and short rotation woody trees, like Christmas trees and cottonwoods. These plants can be grown under cover or in an open field. Related terms covered in the Plant & Flower Growing industry in the United States include organic agricultural production, genetically modified (gm), tensiometer, trellis, propagative and short rotation woody crops (srwcs).
Products and services covered in Plant & Flower Growing industry in the United States include Horticulture, Floriculture and Other.
The Plant & Flower Growing industry in the United States is highly fragmented with no companies holding a market share greater than 5%.
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Plant & Flower Growing industry in the United States.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
The Products and Markets chapter covers detailed product and service segmentation, analysis of major markets and international trade data for the for the Plant & Flower Growing industry in the United States.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Plant & Flower Growing industry in the United States.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Plant & Flower Growing industry in the United States. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
The Companies chapter covers Key Takeaways, Market Share and Companies in the Plant & Flower Growing industry in the United States. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Plant & Flower Growing industry in the United States. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Plant & Flower Growing industry in the United States. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Plant & Flower Growing industry in the United States.
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The market size of the Plant & Flower Growing industry in the United States is $20.9bn in 2026.
There are 46,463 businesses in the Plant & Flower Growing industry in the United States, which has grown at a CAGR of 1.7 % between 2020 and 2025.
The Plant & Flower Growing industry in the United States is likely to be impacted by import tariffs with imports accounting for a moderate share of industry revenue.
The Plant & Flower Growing industry in the United States is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.
The market size of the Plant & Flower Growing industry in the United States has been growing at a CAGR of 0.5 % between 2020 and 2025.
Over the next five years, the Plant & Flower Growing industry in the United States is expected to grow.
Floriculture production and Horticulture production are part of the Plant & Flower Growing industry in the United States.
The level of competition is moderate and increasing in the Plant & Flower Growing industry in the United States.