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Floor Covering Stores in the US - Market Research Report (2016-2031)

Jacob Posada Jacob Posada New York, United States Last Updated: January 2026 NAICS 44221

Revenue

$61.5bn

2026

$61.5bn

Past 5-Year Growth

Profit

$X.Xbn

Employees

144k

Businesses

16,598

Wages

$X.Xbn

Floor Covering Stores in the US industry analysis

The Floor Covering Stores industry is emerging from a volatile period marked by sharp swings in housing and renovation activity and tightening competition from big-box and online channels. After pandemic-era tailwinds drove a surge in high-ticket remodeling and premium flooring purchases, revenue momentum has reversed. Industry sales are projected to slip 0.5% in 2026 to about $61.5 billion, capping a five-year revenue CAGR of -0.4%. Profit has compressed by about 2.0% as wage inflation, elevated material costs and discount-driven competition erode pricing power. At the same time, shifting consumer preferences toward hard-surface products and away from carpet, along with growing online sales and digital tools, are reshaping how and where customers buy flooring. 

Trends and Insights

  • Homeowners increasingly prefer hardwood and tile over carpet. Stores that diversify their suppliers, lean into LVT/LVP and private labels and target remodelers, healthcare and retail will better offset the impact of weak new-home construction.
  • Affordability and innovation have driven hard-surface flooring to the top. With advancements improving authenticity and durability, options like luxury vinyl and laminate are gaining popularity among budget-conscious homeowners and commercial clients.
  • The Southeast’s huge and growing population makes it a prime downstream market for floor covering stores. Warm weather, severe storms and rapid growth in states like Florida and Georgia boost demand for durable, stylish residential and commercial flooring.
  • Fragmentation limits concentration in the industry. With most companies being geographically specific and specialized, retailers prioritize serving their local communities and benefit from lower transportation costs.
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Industry Statistics and Trends

Market size and recent performance (2016-2031)

Industry revenue has declined at a CAGR of 0.4 % over the past five years, to reach an estimated $61.5bn in 2026.

Trends and Insights

Housing and renovation swings are whipsawing floor covering revenue

  • Near-zero interest rates in 2020 and 2021 unleashed an intense wave of home buying and renovation, as cheap borrowing prompted many households to undertake or upgrade flooring projects. Floor covering store revenue jumped 32.3% over the two years, with pent-up demand and low mortgage rates combining to drive higher-ticket remodels and premium product choices. This period highlighted how closely the industry’s performance aligns with housing transactions and discretionary home improvement spending.
  • Additional trends and insights available with purchase
Floor Covering Stores in the US
Revenue (2016-2031)
IBISWorld Logo Source: IBISWorld

Industry outlook (2026-2031)

Market size is projected to grow over the next five years.

Trends and Insights

Rising competition will drive elevated consolidation activities

  • Rising competition will intensify as big-box chains, online sellers and Floor & Décor’s aggressive expansion crowd a stagnant customer pool, pushing retailers into profit-eroding price wars. As price becomes a primary weapon, many businesses will adopt dynamic pricing that tracks real-time demand and competitor moves, rewarding nimble players but squeezing those with weak data capabilities.

Biggest companies in the Floor Covering Stores in the US

Company
Market Share (%)
2026
Revenue ($m)
2026
Profit ($m)
2026
Profit Margin (%)
2026
Floor & Décor Holdings
4,548.1
338.6
7.4

To view the market share and analysis for all 1 top companies in this industry, view purchase options.

Products & Services Segmentation

Floor Covering Stores in the US
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Carpets and other soft-surface floor coverings, Other hard-surface floor coverings and Hardwood flooring. Carpets and other soft-surface floor coverings is the largest segment of the Floor Covering Stores in the US.

Trends and Insights

Durable, design-forward and value-focused offerings drive growth in hard surface floor coverings

  • Hard surface floor coverings, including tile, natural stone, laminate and luxury vinyl tile (LVT), generate substantial revenue by combining durability with diverse aesthetics across price points. Tile’s ability to last over 50 years and resist water supports premium pricing, while natural stones like marble and granite command top-tier earnings due to their luxurious look and exceptional durability, despite requiring higher maintenance.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

Establishments in this industry retail carpets, rugs, tiles and vinyl flooring. Most operators manage sales and administrative activities, such as customer service, product merchandising, advertising, inventory control and cash handling. Some operators also offer installation or repair services.

What's included in this industry?

Products and services covered in the Floor Covering Stores industry in the United States include Retailing carpet, Retailing floor coverings , Retailing rugs and Installing floor coverings.

Companies

Companies covered in the Floor Covering Stores industry in the United States include Floor & Décor Holdings.

Purchase this report to view all 1 major companies in this industry.

Related Terms

Related terms covered in the Floor Covering Stores industry in the United States include broadloom, laminate flooring and resilient flooring.

Industry Code

NAICS 2017

NAICS 44221 - Floor Covering Stores in the US

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

Homeowners increasingly prefer hardwood and tile over carpet. Stores that diversify their suppliers, lean into LVT/LVP and private labels and target remodelers, healthcare an...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2016-2025) and forecast (2026-2031)
  • Employees, including historical (2016-2025) and forecast (2026-2031)
  • Businesses, including historical (2016-2025) and forecast (2026-2031)
  • Profit, including historical (2016-2026)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Affordability and innovation have driven hard-surface flooring to the top. With advancements improving authenticity and durability, options like luxury vinyl and laminate are...

In this chapter

  • Products & Services
  • Major Markets

Key metrics

  • Largest market segment and value in 2026
  • Product innovation level

Charts

  • Products & services segmentation in 2026
  • Major market segmentation in 2026

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

The Southeast’s huge and growing population makes it a prime downstream market for floor covering stores. Warm weather, severe storms and rapid growth in states like Florida ...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each state
  • Share of population compared to establishments in each region in 2026

Tables

  • Number and share of establishments in each state in 2026
  • Number and share of revenue each state accounts for in 2026
  • Number and share of wages each state accounts for in 2026
  • Number and share of employees in each state in 2026

Detailed analysis

  • Geographic spread of the industry across North America, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Fragmentation limits concentration in the industry. With most companies being geographically specific and specialized, retailers prioritize serving their local communities an...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2021-2026
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Floor & Decor has emerged as the industry's dominant store. Outside of larger home improvement stores, Floor & Decor dominates industry demand, with over 200 locations across...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2022 through 2026
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2026
  • Overview of Floor & Décor Holdings's performance by revenue, market share and profit margin from 2020 through 2026

Detailed analysis

  • Description and key data for Floor & Décor Holdings, and factors influencing its performance in the industry

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

Consumer confidence plays a pivotal role in flooring sales. When confidence is high, people are more likely to invest in home renovations, boosting demand. A dip in confidenc...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2016-2031) 
  • Assistance historical data and forecast (2016-2031) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Tech integrations and supplier networks help manage costs. Retailers mitigate volatile input prices by adopting modern tech and expanding supplier networks. With systems like...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2026
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2026
  • Investment vs. share of economy

Data tables

  • Industry Multiples (2019-2024)
  • Industry Tax Structure (2019-2024)
  • Income Statement (2019-2024)
  • Balance Sheet (2019-2024)
  • Liquidity Ratios (2019-2024)
  • Coverage Ratios (2019-2024)
  • Leverage Ratios  (2019-2024)
  • Operating Ratios (2019-2024)
  • Cash Flow & Debt Service Ratios (2016-2031)
  • Revenue per Employee (2016-2031)
  • Revenue per Enterprise (2016-2031)
  • Employees per Establishment (2016-2031)
  • Employees per Enterprise (2016-2031)
  • Average Wage (2016-2031)
  • Wages/Revenue (2016-2031)
  • Establishments per Enterprise (2016-2031)
  • IVA/Revenue (2016-2031)
  • Imports/Demand (2016-2031)
  • Exports/Revenue (2016-2031)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2016-2031)
  • IVA (2016-2031)
  • Establishments (2016-2031)
  • Enterprises (2016-2031)
  • Employment (2016-2031)
  • Exports (2016-2031)
  • Imports (2016-2031)
  • Wages (2016-2031)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Floor Covering Stores industry in the United States in 2026?

The market size of the Floor Covering Stores industry in the United States is $61.5bn in 2026.

How many businesses are there in the Floor Covering Stores industry in the United States in 2026?

There are 16,598 businesses in the Floor Covering Stores industry in the United States, which has grown at a CAGR of 1.1 % between 2021 and 2026.

How may import tariffs affect the Floor Covering Stores industry in the United States?

The Floor Covering Stores industry in the United States is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.

How may export tariffs affect the Floor Covering Stores industry in the United States?

The Floor Covering Stores industry in the United States is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.

Has the Floor Covering Stores industry in the United States grown or declined over the past 5 years?

The market size of the Floor Covering Stores industry in the United States has been declining at a CAGR of 0.4 % between 2021 and 2026.

What is the forecast growth of the Floor Covering Stores industry in the United States over the next 5 years?

Over the next five years, the Floor Covering Stores industry in the United States is expected to grow.

What are the biggest companies in the Floor Covering Stores industry in the United States?

The biggest company operating in the Floor Covering Stores industry in the United States is Floor & Décor Holdings

What does the Floor Covering Stores industry in the United States include?

Retailing carpet and Retailing floor coverings are part of the Floor Covering Stores industry in the United States.

Which companies have the highest market share in the Floor Covering Stores industry in the United States?

The company holding the most market share in the Floor Covering Stores industry in the United States is Floor & Décor Holdings.

How competitive is the Floor Covering Stores industry in the United States?

The level of competition is high and increasing in the Floor Covering Stores industry in the United States.

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in the US include: 

  • US Census Bureau
  • US Bureau of Labor Statistics
  • US International Trade Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

Learn more about our methodology and data sourcing on the Help Center.

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