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Wine and cider production have long histories in Europe, with the continent making up over half of the world’s production of both drinks. However, despite being home to eight of the top ten alcohol-consuming nations worldwide, Europe is witnessing a slump in alcohol consumption, which raises concerns about wine and cider demand. The World Health Organization reports that the average alcohol intake per person dropped by 22% between 2000 and 2022. With young people drinking less than previous generations, this has continued over the past five years. This shift is primarily driven by increased health consciousness, prompting many to limit or even stop their alcohol consumption. These trends have contributed to a drop in revenue over the five years through 2025, at an estimated compound annual rate of 1.7% to reach €46.4 billion, including a projected 0.9% bump in 2024.
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IBISWorld's research coverage on the Wine & Cider Production industry in Portugal includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released September 2025.
The Wine & Cider Production industry in Portugal operates under the industry code PT-C1102. Participants in this industry produce different wine varieties from fermenting grapes. The industry also includes the production of other fermented alcoholic beverages such as cider, perry and mead. Related terms covered in the Wine & Cider Production industry in Portugal include fermentation, grape must and vermouth .
Products and services covered in Wine & Cider Production industry in Portugal include Sparkling wines, Still wines and Cider.
The Wine & Cider Production industry in Portugal is highly fragmented with no companies holding a market share greater than 5%.
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Wine & Cider Production industry in Portugal.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
The Products and Markets chapter covers detailed product and service segmentation, analysis of major markets and international trade data for the for the Wine & Cider Production industry in Portugal.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Wine & Cider Production industry in Portugal.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Wine & Cider Production industry in Portugal. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
The Companies chapter covers Key Takeaways, Market Share and Companies in the Wine & Cider Production industry in Portugal. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Wine & Cider Production industry in Portugal. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Wine & Cider Production industry in Portugal. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Wine & Cider Production industry in Portugal.
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The market size of the Wine & Cider Production industry in Portugal is €2.6bn in 2026.
There are 1,758 businesses in the Wine & Cider Production industry in Portugal, which has grown at a CAGR of 4.9 % between 2020 and 2025.
The market size of the Wine & Cider Production industry in Portugal has been growing at a CAGR of 4.4 % between 2020 and 2025.
Over the next five years, the Wine & Cider Production industry in Portugal is expected to grow.
Sparkling wine and Still wine are part of the Wine & Cider Production industry in Portugal.
The level of competition is moderate and steady in the Wine & Cider Production industry in Portugal.