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Travel Agencies in Lithuania Industry Data and Analysis
Revenue in the Travel Agencies industry is expected to grow at a compound annual rate of 12.3% over the five years through 2025 to €121.5 billion. The focus of the travel industry in the last five years has been recovering from the COVID-19 pandemic. Travel demand plunged during 2020 and 2021, when COVID-19 outbreak grounded flights and confined people to their homes. While domestic travel could continue in some countries, most travel agencies had no trips to sell. Since restrictions were lifted across Europe and globally (which happened at each country’s own pace), the travel sector has seen a resurgence in demand by trends characterised as revenge travel and responsible travel. People made up for lost time by taking more trips after COVID-19 restrictions had been lifted. In 2024 and 2025, consumers are still keen for trips but want value-for-money adventures instead as they’re cautious of their spending amid disposable income squeezes. International travel to Europe has also resurged, especially from the US, thanks to the more favourable dollar-to-Europe rate – a welcome trend for agencies. There’s concerns that President Trump’s administration and US tariffs could see a drop in US visitors, but in early 2025 numbers have been strong.
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What's included in this industry analysis
IBISWorld's research coverage on the Travel Agencies industry in Lithuania includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released June 2025.
About this industry
What's this industry report about?
The Travel Agencies industry in Lithuania operates under the industry code LT-N7911. This industry is composed of agencies that provide booking, reservation and information services to European residents travelling domestically and internationally and international visitors travelling in Europe. These agencies include those that are solely or partially online or shopfront businesses. Travel agencies generate their income from commissions. Related terms covered in the Travel Agencies industry in Lithuania include bricks and mortar, global distribution system and online booking services .
What's included in this industry?
Products and services covered in Travel Agencies industry in Lithuania include Online booking services, High-street agency services and Corporate services.
What companies are included in this industry?
The Travel Agencies industry in Lithuania is highly fragmented with no companies holding a market share greater than 5%.
Performance
What's included in the Performance chapter?
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Travel Agencies industry in Lithuania.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
Products & Markets
What's included in the Products and Markets chapter?
The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the Travel Agencies industry in Lithuania.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
Geographic Breakdown
What's included in the Geographic Breakdown chapter?
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Travel Agencies industry in Lithuania.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
Competitive Forces
What's included in the Competitive Forces chapter?
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Travel Agencies industry in Lithuania. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
Companies
What's included in the Companies chapter?
The Companies chapter covers Key Takeaways, Market Share and Companies in the Travel Agencies industry in Lithuania. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
External Environment
What's included in the External Environment chapter?
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Travel Agencies industry in Lithuania. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
Financial Benchmarks
What's included in the Financial Benchmarks chapter?
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Travel Agencies industry in Lithuania. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
Industry Data
What's included in the Industry Data chapter?
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Travel Agencies industry in Lithuania.
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Frequently Asked Questions
What is the market size of the Travel Agencies industry in Lithuania in 2026?
The market size of the Travel Agencies industry in Lithuania is €243.7m in 2026.
How many businesses are there in the Travel Agencies industry in Lithuania in 2025?
There are 313 businesses in the Travel Agencies industry in Lithuania, which has grown at a CAGR of 0.4 % between 2020 and 2025.
Has the Travel Agencies industry in Lithuania grown or declined over the past 5 years?
The market size of the Travel Agencies industry in Lithuania has been growing at a CAGR of 25.5 % between 2020 and 2025.
What is the forecast growth of the Travel Agencies industry in Lithuania over the next 5 years?
Over the next five years, the Travel Agencies industry in Lithuania is expected to grow.
What does the Travel Agencies industry in Lithuania include?
Online booking services and Travel agency services are part of the Travel Agencies industry in Lithuania.
How competitive is the Travel Agencies industry in Lithuania?
The level of competition is low and steady in the Travel Agencies industry in Lithuania.
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