SEARCH   
MEMBER LOGIN    
Forgot Password?

Printing in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Printing Market Research Report | NAICS 32311 | Nov 2016

Out of ink: Digital media alternatives and low demand continue to threaten industry revenue

The Printing market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Revenue
$85bn
Annual Growth 11-16
-0.5%
Annual Growth 16-21
Annual Growth
Profit
Profit
Employment
454,540
Businesses
49,977
Industry Threats & Opportunities
  • Declining demand and price pressure resulting from excess capacity have forced industry operators to consolidate
  • Digital printing has grown significantly over the past five years as a share of the industry
  • The industry will continue to struggle as digital media replaces traditional paper products
  • ... purchase to read more

Industry Analysis & Industry Trends

The Printing industry's struggles have continued over the past five years as digital products and services have increasingly displaced traditional printed materials. Printers were historically central to both publishing and advertising; however, over the past two decades, rapid technological change has upended both markets and sent the industry into structural decline. Over the next five years, the industry will continue to struggle as digital media replaces traditional paper products. Meanwhile, profit margins are expected to slightly increase, mainly due to a drop in labor expenses as a result of industry consolidation... ... purchase to read more

Industry Report - Industry Analysis Chapter

The Printing industry’s long-term struggles have continued over the past five years as digital products and services have increasingly displaced traditional printed materials. Printers were historically central to both publishing and advertising, yet over the past two decades, rapid technological change has upended both markets and sent the industry into structural decline. The migration of media content and ad dollars to digital platforms has only accelerated since 2011, precipitously reducing demand for the Printing industry. Amid this trend, industry revenue is expected to have declined at an annualized rate of 0.5% over the five years to 2016 to $84.8 billion. In .. ... purchase to read more

Additional Insights for the Printing Industry

IBISWorld identifies 250 Key Success Factors for a business.The most important for the Printing Industry are

  • Having marketing expertise
  • Access to highly skilled workforce
  • Attractive product presentation
  • IBISWorld analysts also discuss how external factors such as Print advertising expenditure and Demand from publishing industries in the Printing industry impact industry performance... purchase to read more

     


    Industry ProductsRelated Reports

    What is the Printing Industry?

    Companies in this industry primarily print on paper, textile products, metal, glass, plastic and other materials, excluding fabric. Industry operators engage in a variety of printing processes including lithographic, gravure, screen, flexographic, digital and letterpress processes. This industry does not include publishers that also perform printing, nor does it comprise companies that perform prepress or postpress services without traditional printing.

    Industry Products
    Commercial lithographic printingCommercial flexographic printingCommercial screen printingDigital printingOther printingBook printingCommercial gravure printing
     
    Industry Activities
    Commercial lithographic printingCommercial gravure printingCommercial flexographic printingCommercial screen printingQuick printingDigital printingManifold business forms printingBook printingBlank book, loose-leaf binders and devices


    Table of Contents
    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Print advertising expenditure
  • Demand from publishing industries
  • Manufacturing capacity utilization
  • Price of paper
  • Current Performance
  • Digital competition
  • Consolidation and diversification
  • Digital printing
  • Election opportunity
  • Chart: Revenue Growth
  • Industry Outlook
  • Online technologies
  • Industry structure
  • Table: Printing Industry Revenue Outlook
  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Printing Industry Lifecycle vs The Economy
  • Products & Markets
    Supply Chains
  • Key Buying Industries
  • Retail Trade
  • Magazine & Periodical Publishing
  • Book Publishing
  • Finance and Insurance
  • Professional, Scientific and Technical Services
  • Key Selling Industries
  • Computer Manufacturing
  • Computer Peripheral Manufacturing
  • Ink Manufacturing
  • Paper Mills
  • Paperboard Mills
  • Printing Services
  • Products & Services
  • Commercial lithographic printing
  • Other printing
  • Digital printing
  • Commercial flexographic printing
  • Commercial screen printing
  • Book printing
  • Commercial gravure printing
  • Chart: Printing Industry Products and Services Segmentation
  • Demand Determinants
  • Advertising
  • Technology
  • Consumer spending
  • Major Markets
  • Manufacturers
  • Advertisers
  • Publishing
  • Other
  • Financial and legal firms
  • Exports
  • Chart: Major Market Segmentation for the Printing Industry
  • International Trade
    Business Locations
  • Chart: Business Locations by State
  • Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Rent and utilities
  • Depreciation
  • Other
  • Chart: Cost Structure Benchmarking – Sector vs Printing
  • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Printing Industry
  • Industry Globalization
    Major Companies
    RR Donnelley & Sons Co.
    Quad/Graphics Inc.
  • Table: RR Donnelley & Sons Co. - financial performance
  • Table: Quad/Graphics Inc. - financial performance
  • Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Printing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success
  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth
  • Regulation & Policy
    Industry Assistance
    Key Statistics
  • Table: Industry Data for the Printing Industry
  • Includes:
  • Industry Revenue (2007-2021)
  • Industry Gross Product (2007-2021)
  • Establishments (2007-2021)
  • Businesses (2007-2021)
  • Employment (2007-2021)
  • Exports (2007-2021)
  • Imports (2007-2021)
  • Wages (2007-2021)
  • Print advertising expenditure (2007-2021)
  • Table: Annual Percentage Change for Key Industry Data
  • Table: Key Ratios for Industry Key Data
  • Table: Industry Financial Ratios
  • Jargon & Glossary
    Computer-To-Plate Printing
  • The process of transferring digital data from computers directly onto printing plates.
  • E-Book
  • An electronic version of a book that can be downloaded to a portable e-reader, smartphone or computer.
  • Gravure Printing
  • The process by which an image is engraved on a copper cylinder and partly immersed in ink, thus allowing the image to be transferred; typically used for high-volume printing such as wallpaper.
  • Printing Plate
  • Used to transfer an image to paper or other surface. A plate is prepared for each color used.

  • Why Buy this Report?
    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Printing:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Printing market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Printing, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

    View Sample
    Quote
    Select Clients
    Back to Top