All eyes: Online eyewear sales will grow at a slower pace due to industry concentration

Since 2004, the Online Eyeglasses and Contact Lens Sales industry has benefited from the Fairness to Contact Lens Consumers Act, which has enabled consumers to receive contact lens prescriptions without having to purchase industry products from a particular seller. For example, prescribers that provide eye prescriptions cannot require patients to purchase contact lens, glasses or other industry products at the end of the fitting, enabling online retailers to provide eye products directly to consumers...purchase to read more.

Industry Statistics & Market Size
Annual Growth 13-18
Forecast Growth 18-23

Industry Threats & Opportunities

  • Online retailers will expand their software that enables consumers to virtually try on products
  • Many online retailers have invested in innovative technologies to mitigate competition
  • More operators will invest in word-of-mouth and social media marketing
  • Industry Report - Industry SWOT Analysis Chapter

    The Online Eyeglasses and Contact Lens Sales industry is currently in the growth phase of its life cycle. Industry value added (IVA), which measures an industry's contribution to the overall economy, is expected to grow at an annualized rate of 4.9% over the 10 years to 2023. Comparatively, GDP is anticipated to increase at an annualized rate of 2.1% during the 10-year period. As more consumers look toward the internet to purchase products, including eyewear, the industry will exhibit growth. As the prevalence of broadband connections and mobile internet services grows, more individuals will be able to purchase online eyewear...purchase to read more.

    Additional Insights for the Online Eyeglasses & Contact Lens Sales Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Online Eyeglasses & Contact Lens Sales Industry are

  • Ability to quickly adopt new technology
  • Having a good reputation
  • Easy access for customers
  • IBISWorld analysts also discuss how external factors such as Demand from optometrists and Per capita disposable income in the Online Eyeglasses & Contact Lens Sales industry impact industry performance..

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    What's in this report

    What is the Online Eyeglasses & Contact Lens Sales Industry?

    This industry sells optical and eyewear goods over the internet. Merchandise is generally purchased from domestic (in some cases international) manufacturers and wholesalers, and it is then sold to the public.

    Industry Products
  • Eyeglasses
  • Sunglasses
  • Nonprescription eyeglasses
  • Contacts
  • Industry Activities
  • Retailing prescription and nonprescription eyeglasses over the internet
  • Retailing contact lenses over the internet
  • Retailing sunglasses over the internet
  • Retailing optical accessories over the internet
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Demand from optometrists
  • Per capita disposable income
  • Number of broadband connections
  • Number of people with private health insurance

  • Current Performance
  • E-commerce competes with brick-and-mortar
  • Enterprises and employees
  • Chart: Revenue Growth

  • Industry Outlook
  • Innovative technologies
  • Regulatory framework
  • Table: Online Eyeglasses & Contact Lens Sales Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Online Eyeglasses & Contact Lens Sales Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Consumers

  • Key Selling Industries
  • Glasses & Contact Lens Manufacturing
  • Optometrists

  • Products & Services
  • Contacts
  • Eyeglasses
  • Nonprescription eyeglasses
  • Sunglasses
  • Chart: Online Eyeglasses & Contact Lens Sales Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Individuals aged 50 and older
  • Individuals aged 35 to 49
  • Individuals aged 19 and younger
  • Individuals aged 20 to 34
  • Chart: Major Market Segmentation for the Online Eyeglasses & Contact Lens Sales Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Marketing and advertising
  • Other costs
  • Chart: Cost Structure Benchmarking – Sector vs Online Eyeglasses & Contact Lens Sales

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Online Eyeglasses & Contact Lens Sales Industry

  • Industry Globalization
    1-800 Contacts, The Walgreen Company,
  • Table: 1-800 Contacts - financial performance
  • Table: The Walgreen Company - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Online Eyeglasses & Contact Lens Sales Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Online Eyeglasses & Contact Lens Sales Industry
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Wages (2009-2023)
  • Number of broadband connections (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Brick And Mortar
  • Stores that have a physical presence and location, as opposed to online retailers.
  • Broadband
  • An alternative to dial-up internet that gives users access to higher rates of data and greater bandwidth.
  • Eye Care Professional (Ecp)
  • An individual who provides a service related to the eyes or vision.
  • Optometrist
  • Individuals that earn a Doctor of Optometry, perform eye exams, write prescriptions and dispense eyewear.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Online Eyeglasses & Contact Lens Sales Industry Research Report offers insight into the market at the national level. Our analysis highlights macro trends in the overall sector and the micro trends faced by companies that do business in the Online Eyeglasses & Contact Lens Sales industry. Our five-year outlook forecasts explain how the market is set to change and the product segments that will drive growth.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Online Eyeglasses & Contact Lens Sales:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Online Eyeglasses & Contact Lens Sales market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Online Eyeglasses & Contact Lens Sales, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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