Overview

For sale: Continued recovery in the housing market will lead to healthy revenue growth

The Real Estate Agency Franchises industry market report contains strategic analysis of the key drivers influencing the industry. Save hours of time on research and prospecting using IBISWorld’s standardized, up-to-date reports on thousands of industries. Our industry research provides growth and profit forecasts for a five-year outlook period, presented in a clear and user-friendly format.

REPORT SNAPSHOT

Market Share of Companies
There are no companies with a dominant market share in this industry
Industry Statistics & Market Size
Revenue
$25bn
Annual Growth
12-17
6.9%
Annual Growth
17-22
Profit
Employment
55,062
Business
18,715

Industry Threats & Opportunities

  • Franchise brokers and agents have experienced stronger conditions as real estate markets improve
  • Corporate profit is expected to widen once more, boosting industry demand
  • Improving consumer incomes will increase demand for residential properties

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    Industry Analysis & Industry Trends

    Over the past five years, the Real Estate Agency Franchises industry has recovered from the deteriorating consumer wealth and plunging corporate profit that previously inhibited the industry. As the value of residential and nonresidential construction rebounded due to stronger economic conditions over the five years to 2017, industry operators consequently experienced increased demand for both the housing and commercial spaces they sell. Over the next five years, stronger macroeconomic conditions are expected to provide a platform for continued growth in the real estate sector, and thus, demand for residential properties...

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    Industry Report - Industry Locations Chapter

    The geographical distribution of real estate agency franchises is largely reflected by the size and distribution of the US population. Economic activity is the main determinant of population distribution within the United States because individuals tend to work and live in areas with strong business activity and employment prospects. Local regulations and tax laws also play a role in determining the location of franchises.

    Over the past decade, the US population has been migrating toward warmer climates. According to the US Census, the 10 counties with the largest population increases were mostly in California, Nevada, Arizona and North Carolina. As the population migrates, the need for office buildings, apartments, homes and retail centers increases. As ..

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    Additional Insights for the Real Estate Agency Franchises Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Real Estate Agency Franchises Industry are

  • Aggressive marketing/franchising - given the high level of competition
  • Accessibility to consumers/users
  • Ability to quickly adopt new technology
  • IBISWorld analysts also discuss how external factors such as Value of residential construction and Existing home sales in the Real Estate Agency Franchises industry impact industry performance..

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    Industry Products

    What is the Real Estate Agency Franchises Industry?

    Real estate agency franchises receive branding, marketing, administrative support, training and other services in exchange for franchise, royalty and renewal fees to the franchisor. Industry operators are limited to real estate agency companies that operate as a franchise and exclude other operations.

    Industry Products
    Residential real estate agency franchises
    Commercial real estate agency franchises
    Industry Activities
    Real estate sales
    Real estate brokerage
    Real estate listing

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Value of residential construction
  • Existing home sales
  • Value of private nonresidential construction
  • House price index
  • year conventional mortgage rate
  • Corporate profit

  • Current Performance
  • Recovering construction markets
  • Franchises consolidate branding
  • Technological opportunities and threats
  • Chart: Revenue Growth

  • Industry Outlook
  • Growth in residential sales
  • Commercial values rise
  • Online emphasis
  • Table: Real Estate Agency Franchises Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Real Estate Agency Franchises Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • Apartment Rental
  • Commercial Leasing
  • Consumers

  • Key Selling Industries
  • Printing
  • Wired Telecommunications Carriers
  • Wireless Telecommunications Carriers

  • Products & Services
  • Residential real estate agency franchises
  • Commercial real estate agency franchises
  • Chart: Real Estate Agency Franchises Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Sellers
  • Lessors
  • Buyers
  • Chart: Major Market Segmentation for the Real Estate Agency Franchises Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
    ProfitPurchasesWagesMarketing expensesRent and utilitiesOther
  • Chart: Cost Structure Benchmarking – Sector vs Real Estate Agency Franchises

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Real Estate Agency Franchises Industry

  • Industry Globalization
    Major Companies
    There are no major players in this industry
    Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Real Estate Agency Franchises Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Real Estate Agency Franchises Industry
    Includes:
  • Industry Revenue (2008-2022)
  • Industry Gross Product (2008-2022)
  • Establishments (2008-2022)
  • Businesses (2008-2022)
  • Employment (2008-2022)
  • Wages (2008-2022)
  • Existing home sales (2008-2022)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
    Franchise
  • A form of business that operates under a contract agreement and usually pays a business organization a fee to operate under the franchiser's trade name.
  • Franchisee
  • The party in a franchising agreement that purchases the rights and brands of the franchisor to open a branch.
  • Franchisor
  • A company that permits an individual to operate a location or locations of their business.
  • Royalty Fee
  • An annual fee charged to a franchisee by a parent company for ongoing services and support.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Real Estate Agency Franchises:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Real Estate Agency Franchises market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Real Estate Agency Franchises, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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