Joy ride: Shifting demographics have boosted demand for RV rental services

The RV and Camper Van Rental industry has performed well over the past five years. Road tripping in a recreational vehicle (RV) or camper van is a leisure travel activity, so this industry relies heavily on a heathy economy. Positive economic conditions during the five-year period have enabled disposable income and consumer confidence to grow in line with the economic recovery. The strong national economy has encouraged consumers to spend on leisure travel, leading to an increase in the number of trips by domestic residents and heightened demand for RV rental services. Furthermore, plummeting gasoline prices over the past five years have stimulated RV travel and bolstered industry revenue...purchase to read more.

Industry Statistics & Market Size
Revenue
$390m
Annual Growth 12-17
4.7%
Forecast Growth 17-22
Profit
Employment
2,229
Businesses
926

Industry Threats & Opportunities

  • RV rental has increasingly appealed to a younger demographic
  • Millennials have become increasingly attracted to RV rentals because of the niche experience
  • Baby boomers are a key market for the industry
  • Industry Report - Starting a New Business Chapter

    Prospective companies eager to enter the RV and Camper Van Rental industry contend with significant barriers to entry due to the high capital requirements. New entrants must purchase a significant volume of vehicles and store locations to compete with industry stalwarts, such as Cruise America and USA RV Rental. For example, Cruise America has more than 120 locations throughout the US. The extensive network of locations enables these companies to offer consumers one-way RV and camper van rentals, a stream of revenue new entrants will be unable to generate.New entrants will also experience difficulty establishing a reputation and brand name that can compete with the likes of the industry’s two largest players. Est...purchase to read more.

    Additional Insights for the RV & Camper Van Rental Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the RV & Camper Van Rental Industry are

  • Having a good reputation
  • Guaranteed supply of vehicles
  • Ensuring pricing policy is appropriate
  • IBISWorld analysts also discuss how external factors such as Per capita disposable income and Number of adults aged 50 and older in the RV & Camper Van Rental industry impact industry performance..

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    What's in this report

    What is the RV & Camper Van Rental Industry?

    This industry rents or leases recreational vehicles (RVs) and camper vans. Consigning recreational vehicles on behalf of private owners is included in this industry. Retailing RVs and lease-to-own and time-sharing arrangements are excluded from this industry.

    Industry Products
  • Class A
  • Class C
  • Class B
  • Sport-utility trailers
  • Fifth-wheel trailers
  • Conventional travel trailers
  • Expandable travel trailers
  • Folding and tent trailers
  • Industry Activities
  • Short-term leasing of camper vans
  • Short-term leasing of recreational vehicles
  • Consignment leasing of recreational vehicles
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Per capita disposable income
  • Number of adults aged 50 and older
  • World price of crude oil
  • Consumer Confidence Index
  • Domestic trips by US residents

  • Current Performance
  • Improving economic conditions
  • RV-sharing drives industry innovation
  • Demographics shift in favor of RV travel
  • Industry landscape
  • Chart: Revenue Growth

  • Industry Outlook
  • Demographic trends
  • Industry landscape
  • Table: RV & Camper Van Rental Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - RV & Camper Van Rental Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Consumers

  • Key Selling Industries
  • Computer & Packaged Software Wholesaling
  • Copier & Office Equipment Wholesaling
  • Truck, Trailer & Motor Home Manufacturing

  • Products & Services
  • Class A
  • Class C
  • Class B
  • Sport-utility trailers
  • Fifth-wheel trailers
  • Conventional travel trailers
  • Expandable travel trailers
  • Folding and tent trailers
  • Chart: RV & Camper Van Rental Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Aged from 35 to 54
  • Aged 34 and younger
  • Aged from 55 to 64
  • Aged 65 and older
  • Chart: Major Market Segmentation for the RV & Camper Van Rental Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
    ProfitDepreciationPurchasesWagesOther
  • Chart: Cost Structure Benchmarking – Sector vs RV & Camper Van Rental

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the RV & Camper Van Rental Industry

  • Industry Globalization
    Cruise America Inc., USA RV Rentals,
  • Table: Cruise America Inc. - financial performance
  • Table: USA RV Rentals - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the RV & Camper Van Rental Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the RV & Camper Van Rental Industry
    Includes:
  • Industry Revenue (2008-2022)
  • Industry Gross Product (2008-2022)
  • Establishments (2008-2022)
  • Businesses (2008-2022)
  • Employment (2008-2022)
  • Wages (2008-2022)
  • Number of adults aged 50 and older (2008-2022)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Baby Boomers
  • The demographic of Americans born between 1946 and 1964, accounting for a major proportion of the population.
  • Consignment
  • The act of placing a material in the hand of another to enter commerce via renting or selling, but retaining ownership if and until the item is resold.
  • Slideout
  • A recreational vehicle feature in which a ceiling and/or wall to the vehicle expands and retracts, enabling streamlined travel and more spacious living area when stationary.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s industry research report on RV & Camper Van Rental can be used to help you understand the industry’s market size, growth potential and major companies. Five-year forecasts provide insight into the industry’s prospects, so you can make decisions with confidence. This information is perfectly suited to informing your business plans, pitch books, benchmarking and SWOT analysis.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on RV & Camper Van Rental:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The RV & Camper Van Rental market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on RV & Camper Van Rental, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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