Drink up: The industry stands to benefit from shifting consumer preferences

Over the past five years, consumer drinking preferences have moved away from standard light beers, and many customers have shifted toward wine for its perceived health benefits and increasingly diverse flavor profiles. In the coming years, the industry will continue to benefit from a growing number of consumers, particularly among the millennial generation, who have expanded their palates toward domestic wine. Moreover, the Wineries industry in the United States has established itself as a key player in the global wine market...purchase to read more.

Industry Statistics & Market Size
Revenue
$23bn
Annual Growth 13-18
6.1%
Forecast Growth 18-23
Profit
Employment
57,208
Businesses
7,035

Industry Threats & Opportunities

  • Many consumers have switched to wine for its perceived health benefits and diverse flavor profiles
  • Small- to medium-sized wineries have experienced uncertainty in distribution conditions
  • Soil erosion and droughts will likely have an adverse effect on the industry
  • Industry Report - Industry Locations Chapter

    Climate and location are paramount to the success of an establishment in the Wineries industry. In general, winemaking facilities are located at or near vineyards to obtain a reliable supply of grape varieties. The best vineyards are located in valleys with steady precipitation and, generally, a moderate climate with appropriate soil types and low incidence of frost.The WestThe West is overwhelmingly the most prolific winemaking region in the United States, representing an estimated 56.7% of the industry's establishments in 2018. The region is led by California, which holds nearly all of the territory's wineries; this state accounts for 40.4% of all US wineries. Washington and Oregon are the next largest wine-producing states, holding 8.8% and 7.1% o...purchase to read more.

    Additional Insights for the Wineries Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Wineries Industry are

  • Establishment of export markets
  • Establishment of brand names
  • Supply contracts in place for key inputs
  • IBISWorld analysts also discuss how external factors such as Per capita expenditure on alcohol and Consumer spending in the Wineries industry impact industry performance..

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    What's in this report

    What is the Wineries Industry?

    The Wineries industry consists of companies engaged in at least one component of the winemaking process. This process includes growing and harvesting grapes, crushing and pressing grapes into unfermented wine and fermenting the wine. The industry also produces wine blends, brandies and wines made from other fruit sources.

    Industry Products
  • Chardonnay
  • Cabernet Sauvignon
  • Merlot
  • Pinot Grigio
  • Pinot Noir
  • Sauvignon Blanc
  • Zinfandel, Riesling and other blends
  • Industry Activities
  • Growing wine grapes
  • Blending wines
  • Bottling wines
  • Marketing and retailing wines
  • Manufacturing brandy, vermouth and cider
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Per capita expenditure on alcohol
  • Consumer spending
  • Excise tax on wine
  • Trade-weighted index
  • Regulation for the Alcoholic Beverages sector

  • Current Performance
  • Globalizing wine
  • Distribution changes and rapid growth
  • Pouring directly to the consumer
  • Chart: Revenue Growth

  • Industry Outlook
  • Industry landscape
  • Profit and employment
  • Potential growth areas
  • Table: Wineries Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Wineries Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Wine & Spirits Wholesaling
  • Supermarkets & Grocery Stores
  • Convenience Stores
  • Beer, Wine & Liquor Stores
  • Golf Courses & Country Clubs
  • Hotels & Motels
  • Casino Hotels
  • Chain Restaurants
  • Single Location Full-Service Restaurants
  • Bars & Nightclubs

  • Key Selling Industries
  • Cardboard Box & Container Manufacturing
  • Fruit & Nut Farming
  • Glass Product Manufacturing
  • Printing
  • Wineries

  • Products & Services
  • Chardonnay
  • Zinfandel, Riesling and other blends
  • Cabernet Sauvignon
  • Pinot Grigio
  • Merlot
  • Pinot Noir
  • Sauvignon Blanc
  • Chart: Wineries Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Wholesalers
  • Supermarkets and grocery stores
  • Restaurants, hotels and other food service providers
  • Exports
  • Convenience stores
  • Liquor stores
  • Chart: Major Market Segmentation for the Wineries Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Other
  • Chart: Cost Structure Benchmarking – Sector vs Wineries

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Wineries Industry

  • Industry Globalization
    E. & J. Gallo Winery, Constellation Brands Inc., The Wine Group Inc.,
  • Table: E. & J. Gallo Winery - financial performance
  • Table: Constellation Brands Inc. - financial performance
  • Table: The Wine Group Inc. - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Wineries Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Wineries Industry
    Includes:
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Exports (2009-2023)
  • Imports (2009-2023)
  • Wages (2009-2023)
  • Per capita expenditure on alcohol (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Table: Industry Financial Ratios
    New World Wine
  • A wine produced outside of the traditional wine-growing regions of Europe and North Africa.
  • Off-Premise
  • The purchase of wine in packaged form (i.e. bottles or boxes) for consumption at home or anywhere other than the location of purchase.
  • Old World Wine
  • Wine made in Europe; may also include other regions of the Mediterranean basin with long histories of winemaking such as North Africa and the Near East.
  • On-Premise
  • The purchase of wine for immediate consumption.
  • Tasting Room
  • Part of a winery, typically located on the premises of the winery's production facilities, at which guests may sample the winery's products.
  • Varietal
  • A wine made from a single grape variety.
  • Viticulture
  • The cultivation of grapevines.
  • Winery
  • A place where wine is made.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Wineries Industry Research Report offers insight into the market at the national level. Our analysis highlights macro trends in the overall sector and the micro trends faced by companies that do business in the Wineries industry. Our five-year outlook forecasts explain how the market is set to change and the product segments that will drive growth.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Wineries:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Wineries market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Wineries, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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