Safe bet: Changing business models and security concerns will sustain industry growth

The Security Software Publishing industry has experienced steady growth over the five years to 2017. The explosion of data, a rise in internet enabled solutions and cloud services, and an increase in services conducted online, encouraging consumers to share personal information, are expected to stimulate the industry's expansion. Additionally, as sophisticated criminals in search of a new source of profit dominate the virus creation field, viruses have become more widespread and aggressive. High-profile cyber-attacks targeting retailers, financial institutions and healthcare providers are expected to further stimulate demand for industry products...read more.

Industry Statistics & Market Size
Revenue
$12bn
Annual Growth 12-17
4.0%
Forecast Growth 17-22
Profit
Employment
30,759
Businesses
3,643
Market Share of Companies
What Our Customers Say

Industry Threats & Opportunities

  • Computer, tablet and smartphone users increasingly view security software as a necessary purchase
  • Private investment in computers and software surged, buoying industry revenue
  • As individuals increasingly store data in the cloud, hackers will have fresh opportunities to attack
  • Industry Report - Industry Locations Chapter

    The Security Software Publishing industry is highly technologically intensive and tends to cluster near areas where there is an opportunity to attract software engineers. Therefore, industry operators locate near top universities and in areas where there are other software companies. Increasingly, many companies are starting operations overseas, taking advantage of lower labor costs. These locations, however, fall outside of the scope of US-based industry. Additionally, the ease of collaborating across borders using the internet means that geographical locations have become increasingly insignificant for the majority of industry companies.The West has the highest concentration of employees, accounting for 29.0% of industry establishments. California alone accounts for 20.0% o...purchase to read more.

    Additional Insights for the Security Software Publishing Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Security Software Publishing Industry are

  • Undertaking technical research and development
  • Access to highly skilled workforce
  • Protection of patents
  • IBISWorld analysts also discuss how external factors such as Private investment in computers and software and Corporate profit in the Security Software Publishing industry impact industry performance..

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    What is the Security Software Publishing Industry?

    This industry develops and distributes antivirus, anti-keylogger, spyware removal, encryption and firewall software. Operators in the industry may also provide consulting and technical support related to this software.

    Industry Products
  • Data protection
  • Threat protection
  • Security management and analysis
  • Network, internet and server
  • Other services
  • Industry Activities
  • Antivirus software publishing
  • Firewall software publishing
  • Spyware removal software publishing
  • Encryption software publishing
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Private investment in computers and software
  • Corporate profit
  • Number of mobile internet connections
  • Number of broadband connections
  • Per capita disposable income
  • Prime rate
  • Government consumption and investment

  • Current Performance
  • Attacks spur growth
  • Market shift
  • Business demand
  • Industry structure
  • Chart: Revenue Growth

  • Industry Outlook
  • Cloud computing
  • Market shift
  • Business demand
  • Acquisitions
  • Looking ahead
  • Table: Security Software Publishing Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Security Software Publishing Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Computer Manufacturing
  • Computer Stores
  • Information

  • Key Selling Industries
  • Intellectual Property Licensing
  • Operating Systems & Productivity Software Publishing

  • Products & Services
  • Threat protection
  • Data protection
  • Other services
  • Network, internet and server
  • Security management and analysis
  • Chart: Security Software Publishing Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Businesses
  • Consumers
  • Government
  • Chart: Major Market Segmentation for the Security Software Publishing Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
    ProfitWagesPurchasesMarketing, rent and additional expenses
  • Chart: Cost Structure Benchmarking – Sector vs Security Software Publishing

  • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Security Software Publishing Industry

  • Industry Globalization
    Symantec CorporationMcAfee
  • Table: Symantec Corporation - financial performance
  • Table: McAfee - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Security Software Publishing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Security Software Publishing Industry
    Includes:
  • Industry Revenue (2008-2022)
  • Industry Gross Product (2008-2022)
  • Establishments (2008-2022)
  • Businesses (2008-2022)
  • Employment (2008-2022)
  • Wages (2008-2022)
  • Number of mobile internet connections (2008-2022)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Table: Industry Financial Ratios
    Adware
  • Software that generates revenue through autorendering of advertisements. Often paired with malware.
  • Antivirus
  • Software designed to prevent, detect and remove viruses.
  • Firewall
  • Device or software designed to allow authorized network communication while blocking unauthorized communications.
  • Malicious Software (Malware)
  • Software designed to disrupt computer operation, gather sensitive information or gain unauthorized access to computer systems.
  • Software As A Service (Saas)
  • A model of software deployment where a provider licenses an application to customers for use as a service on demand.
  • Spyware
  • Software designed to gather sensitive information from a computer or network without the user's knowledge.
  • Virus
  • Software that automatically replicates itself. This industry provides products that protect against malware viruses.
  • Why buy this report?

    IBISWorld’s industry research report on Security Software Publishing can be used to help you understand the industry’s market size, growth potential and major companies. Five-year forecasts provide insight into the industry’s prospects, so you can make decisions with confidence. This information is perfectly suited to informing your business plans, pitch books, benchmarking and SWOT analysis.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Security Software Publishing:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Security Software Publishing market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Security Software Publishing, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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