Overview

IBISWorld’s Beer Production market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

REPORT SNAPSHOT

Industry Analysis & Industry Trends

Over the five years through 2017, revenue for the Beer Production industry in China has been increasing at an average annualized rate of 0.6% to total $28.2 billion. In 2012, revenue for the Beer Production industry in China increased just 3.5% due to a slowdown in the national economy. In addition, output decreased 1.2% due to bad weather. In 2013, beer output and industry revenue increased 4.3% and 9.6%, respectively, due to the improving market and the introduction of new industry products.

In recent years, Banning drunken driving and open-air barbecue clean-up contributed to the downturn in the industry. In 2014, affected by slowing economic growth and abnormal weather conditions, the beer market growth slowed, with revenue growing 3.9% and output decreasing 2.6%...

Industry Report - Industry Key Buyers Chapter

The industry concentration ratio has increased in recent years in line with the industry's rapid development pace. The main beer enterprises have expanded their production scope and acquired other small firms to enlarge market share and promote their brand names throughout China. Such companies are the largest in the domestic market.

Tsingtao Beer has changed its sales strategy from regional markets to an integrated national market after attracting foreign capital. In the past, Tsingtao Beer's sales covered mainly Shandong, Jiangsu, Shanxi and Fujian provinces. However, the company now has beer production facilities across China and sells its products at the national level.

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Additional Insights for the Beer Production Industry

IBISWorld identifies 250 Key Success Factors for a business.The most important for the Beer Production Industry are

  • Establishment of brand names
  • Economies of scale
  • Having marketing expertise
  • IBISWorld analysts also discuss how external factors such as Domestic Goods Prices - Agricultural - Crops - Barley and Per Capita Disposable Income in the Beer Production industry impact industry performance..

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    Industry Products

    What is the Beer Production Industry?

    Businesses in the Beer Production industry manufacture fresh, carbonated beer products with a relatively low degree of alcohol (2.5% to 7.5%). The beer is packaged in kegs for sale to pubs, bars, restaurants and hotels. Beer can also be packaged in cans and bottles for sale to wholesale and retail alcoholic beverage distributors, and the hospitality sector.

    Industry Products
    Bottled beer
    Canned beer
    Keg and draught beer
    Other beer products
    Industry Activities
    Pure beer
    Barley malt
    Wheat malt
    Turbid beer

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Domestic Goods Prices - Agricultural - Crops - Barley
  • Per Capita Disposable Income
  • Age Group (20-34)
  • Downstream Demand - Beer, Wine and Liquor Stores
  • Level of Protectionist Policies - Local Government

  • Current Performance
  • Beer consumption in China
  • Beer output in China
  • Imports and exports
  • Chart: Revenue Growth

  • Industry Outlook
  • Table: Beer Production Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Beer Production Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • Supermarkets
  • Hotels
  • Motels
  • Full-Service Restaurants
  • Cafes, Bars & Other Drinking Establishments

  • Key Selling Industries
  • Sugar Production
  • Water Supply

  • Products & Services
  • Bottled beer
  • Canned beer
  • Keg and draught beer
  • Other beer products
  • Chart: Beer Production Industry Products and Services Segmentation

  • Demand Determinants
  • Per capita income
  • Government restrictions
  • Range of products

  • Major Markets
  • Beer wholesalers
  • Liquor retailers
  • Supermarkets and restaurants
  • Other
  • Chart: Major Market Segmentation for the Beer Production Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Depreciation and other costs
  • Chart: Cost Structure Benchmarking – Sector vs Beer Production

  • Basis of Competition
  • Brand competition
  • High- and low-end markets
  • Market integration process
  • Event marketing strategy
  • Foreign versus domestic brands
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Beer Production Industry

  • Industry Globalization
    Major Companies
    China Resources (Holdings) Co. Ltd.Tsingtao Brewery Pty LtdBudweiser InBev (China)Beijing Yanjing Beer Group CompanyCarlsberg Brewery Hong Kong Limited
  • Table: China Resources (Holdings) Co. Ltd. - financial performance
  • Table: Tsingtao Brewery Pty Ltd - financial performance
  • Table: Budweiser InBev (China) - financial performance
  • Table: Beijing Yanjing Beer Group Company - financial performance
  • Table: Carlsberg Brewery Hong Kong Limited - financial performance

  • Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Beer Production Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Beer Production Industry
    Includes:
  • Industry Revenue (2008-2022)
  • Industry Gross Product (2008-2022)
  • Establishments (2008-2022)
  • Businesses (2008-2022)
  • Employment (2008-2022)
  • Exports (2008-2022)
  • Imports (2008-2022)
  • Wages (2008-2022)
  • Total Assets (2008-2022)
  • Beer Output (2008-2022)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
    Gb 19821-2005
  • This standard limits the discharge volumes of waste water during beer production.
  • Gb/T18916.6
  • This standard regulates the use of water in beer production.
  • Gb4927-91
  • Beer manufacturers must comply with Beer State Standard GB4927-91, which has specific provisions for beer quality, transparency, density, smell, taste, technology, sanitation standards, and packaging.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Beer Production:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Beer Production market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Beer Production, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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