IBISWorld’s Newspaper Publishing market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.


Industry Analysis & Industry Trends

The Newspaper Publishing industry is set to generate $9.9 billion in 2017, with revenue falling at an annualized rate of 6.8% since 2012. In 2017 alone, revenue is set to fall 5.5%. Rising internet usage has reduced demand for newspapers, particularly in China's large cities. Additionally, rising newsprint paper costs have led to narrower profit margins.

The industry has a low concentration level compared with developed countries, although there has been an increase in the number of establishments. Certain newspaper publishers dominate specific regions in China. For example, Beijing Daily Group accounts for over 60.0% of total newspaper circulation in Beijing.

In the five years to 2022, ACMR-IBISWorld forecasts that industry revenue will decrease 6.1%...

Industry Report - Industry Locations Chapter

As China's political and culture center, Beijing is forecast to account for 18.9% of total industry revenue in 2017, ranking highest among all provinces, cities and autonomous regions in China. Several large-scale publishers are located in Beijing, such as Beijing Daily Group. Also, some publishers in other Chinese regions have established branches in Beijing to increase circulation and market share. The share of private and shareholding publishers in Beijing is also higher compared with other regions.

Guangdong province is expected to account for 17.7% of total industry revenue in 2017. Due to the province's large population, newspaper demand is higher compared to most other provinces and regions in China. The..

Additional Insights for the Newspaper Publishing Industry

IBISWorld identifies 250 Key Success Factors for a business.The most important for the Newspaper Publishing Industry are

  • Having a loyal customer base
  • Having an extensive distribution/collection network
  • Establishment of brand names
  • IBISWorld analysts also discuss how external factors such as Pervasive Technology - Internet Connections and Competition from other Industries in the Newspaper Publishing industry impact industry performance..

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    Industry Products

    What is the Newspaper Publishing Industry?

    The Newspaper Publishing industry in China comprises establishments that publish national and local newspapers. Establishments engaged in newspaper printing, wholesaling or retailing are not included in this industry.

    Industry Products
    Daily newspapers
    Weekly newspapers
    Industry Activities
    Newspaper publishing

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Pervasive Technology - Internet Connections
  • Competition from other Industries
  • Economic Indicators - Advertising
  • Household Disposable Income
  • Population Growth - Total Population
  • Industry Systems and Technology - Services to Printing

  • Current Performance
  • Advertising market
  • Chart: Revenue Growth

  • Industry Outlook
  • Industry landscape
  • Table: Newspaper Publishing Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Newspaper Publishing Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • Gas Stations
  • Hotels
  • Households

  • Key Selling Industries
  • Book, Magazine and Periodical Printing
  • Paper and Paperboard Manufacturing

  • Products & Services
  • Other
  • Daily newspapers
  • Weekly newspapers
  • Chart: Newspaper Publishing Industry Products and Services Segmentation

  • Demand Determinants
  • Population
  • Internet age
  • Income levels
  • Distribution networks
  • Major events

  • Major Markets
  • Newspaper publishers' branches
  • Subscriptions
  • Distribution companies
  • Other
  • Chart: Major Market Segmentation for the Newspaper Publishing Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Wages
  • Purchases and depreciation
  • Other costs
  • Chart: Cost Structure Benchmarking – Sector vs Newspaper Publishing

  • Basis of Competition
  • Price
  • Content
  • Distribution
  • Complementary items
  • Circulation and reach
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Newspaper Publishing Industry

  • Industry Globalization
    Major Companies
    Guangzhou Daily GroupBeijing Daily GroupShanghai United Media GroupNanfang Press CorporationShenzhen Press Group
  • Table: Guangzhou Daily Group - financial performance
  • Table: Beijing Daily Group - financial performance
  • Table: Shanghai United Media Group - financial performance
  • Table: Nanfang Press Corporation - financial performance
  • Table: Shenzhen Press Group - financial performance

  • Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Newspaper Publishing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Newspaper Publishing Industry
  • Industry Revenue (2008-2022)
  • Industry Gross Product (2008-2022)
  • Establishments (2008-2022)
  • Businesses (2008-2022)
  • Employment (2008-2022)
  • Wages (2008-2022)
  • Total Assets (2008-2022)
  • Total Printed Copies (2008-2022)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
  • The number of copies of an average issue that a newspaper distributes.
  • Netizens
  • People that rely on the internet for news and other information, as well as entertainment and other services.
  • Publishing Management Regulation
  • Issued in 1997, it stipulates the requirements of a publisher's establishments, the contents of publications as well as the requirements for printing and distribution.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
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    This report on Newspaper Publishing:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Newspaper Publishing market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Newspaper Publishing, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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