IBISWorld’s Newspaper Publishing market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.


Industry Analysis & Industry Trends

The Newspaper Publishing industry is set to generate $9.9 billion in 2017, with revenue falling at an annualized rate of 6.8% since 2012. In 2017 alone, revenue is set to fall 5.5%. Rising internet usage has reduced demand for newspapers, particularly in China's large cities. Additionally, rising newsprint paper costs have led to narrower profit margins.

The industry has a low concentration level compared with developed countries, although there has been an increase in the number of establishments. Certain newspaper publishers dominate specific regions in China. For example, Beijing Daily Group accounts for over 60.0% of total newspaper circulation in Beijing.

In the five years to 2022, ACMR-IBISWorld forecasts that industry revenue will decrease 6.1%...

Industry Report - Industry Investment Chapter

For every dollar spent on labor, about 17 cents are invested in capital in this industry. Newspaper publishers in China have relatively low automation levels. The printing activities of newspaper publications are usually outsourced, and other major publishing functions, such as reporting, editing, advertising, sales and distribution require a skilled workforce.

In addition to general office equipment, publishers are required to equip journalists with computers, and photographers with professional camera equipment. These capital requirements for newspaper publishers are therefore relatively higher than some other publishing industries.

The capital intensity level is expected to increase in future years due to the introduction of equipment to improve efficiencies.


Additional Insights for the Newspaper Publishing Industry

IBISWorld identifies 250 Key Success Factors for a business.The most important for the Newspaper Publishing Industry are

  • Having a loyal customer base
  • Having an extensive distribution/collection network
  • Establishment of brand names
  • IBISWorld analysts also discuss how external factors such as Pervasive Technology - Internet Connections and Competition from other Industries in the Newspaper Publishing industry impact industry performance..

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    Industry Products

    What is the Newspaper Publishing Industry?

    The Newspaper Publishing industry in China comprises establishments that publish national and local newspapers. Establishments engaged in newspaper printing, wholesaling or retailing are not included in this industry.

    Industry Products
    Daily newspapers
    Weekly newspapers
    Industry Activities
    Newspaper publishing

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Pervasive Technology - Internet Connections
  • Competition from other Industries
  • Economic Indicators - Advertising
  • Household Disposable Income
  • Population Growth - Total Population
  • Industry Systems and Technology - Services to Printing

  • Current Performance
  • Advertising market
  • Chart: Revenue Growth

  • Industry Outlook
  • Industry landscape
  • Table: Newspaper Publishing Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Newspaper Publishing Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • Gas Stations
  • Hotels
  • Households

  • Key Selling Industries
  • Book, Magazine and Periodical Printing
  • Paper and Paperboard Manufacturing

  • Products & Services
  • Other
  • Daily newspapers
  • Weekly newspapers
  • Chart: Newspaper Publishing Industry Products and Services Segmentation

  • Demand Determinants
  • Population
  • Internet age
  • Income levels
  • Distribution networks
  • Major events

  • Major Markets
  • Newspaper publishers' branches
  • Subscriptions
  • Distribution companies
  • Other
  • Chart: Major Market Segmentation for the Newspaper Publishing Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Wages
  • Purchases and depreciation
  • Other costs
  • Chart: Cost Structure Benchmarking – Sector vs Newspaper Publishing

  • Basis of Competition
  • Price
  • Content
  • Distribution
  • Complementary items
  • Circulation and reach
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Newspaper Publishing Industry

  • Industry Globalization
    Major Companies
    Guangzhou Daily GroupBeijing Daily GroupShanghai United Media GroupNanfang Press CorporationShenzhen Press Group
  • Table: Guangzhou Daily Group - financial performance
  • Table: Beijing Daily Group - financial performance
  • Table: Shanghai United Media Group - financial performance
  • Table: Nanfang Press Corporation - financial performance
  • Table: Shenzhen Press Group - financial performance

  • Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Newspaper Publishing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Newspaper Publishing Industry
  • Industry Revenue (2008-2022)
  • Industry Gross Product (2008-2022)
  • Establishments (2008-2022)
  • Businesses (2008-2022)
  • Employment (2008-2022)
  • Wages (2008-2022)
  • Total Assets (2008-2022)
  • Total Printed Copies (2008-2022)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
  • The number of copies of an average issue that a newspaper distributes.
  • Netizens
  • People that rely on the internet for news and other information, as well as entertainment and other services.
  • Publishing Management Regulation
  • Issued in 1997, it stipulates the requirements of a publisher's establishments, the contents of publications as well as the requirements for printing and distribution.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
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    This report on Newspaper Publishing:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Newspaper Publishing market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Newspaper Publishing, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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