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Global Wine Manufacturing Industry Data and Analysis
Global wine producers entered 2025 having weathered a period of remarkable volatility. Over the preceding five years, wineries faced a rollercoaster of deteriorating and then rebounding revenue, shaped by a tangle of external shocks. Extreme weather upended production stability, supply chains fractured and consumer behavior shifted as new generational habits took hold. Under the surface, profit performance separated the resilient from the rest. While topline sales whipsawed, savvy producers adapted with tighter cost control, more efficient procurement and a decisive embrace of premiumization. With exports losing ground, domestic channels and direct-to-consumer strategies increasingly underpinned the bottom line, even as supply and demand trends looped through cycles of contraction and growth. Revenue expanded at a CAGR of 6.2% over the past five years but slowed to just 1.6% in 2025, totaling $359.5 billion.
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What's included in this industry analysis
IBISWorld's research coverage on the Global Wine Manufacturing industry includes market sizing, forecasting, data and analysis from 2015-2030. The most recent publication was released October 2025.
About this industry
What's this industry report about?
The Global Wine Manufacturing industry operates under the industry code C1123-GL. The Global Wine Manufacturing industry consists of companies engaged in at least one component of the winemaking process. Industry operators grow and harvest grapes, crush and press grape mixtures, ferment wine and eventually distribute wine for retail sale. The industry also manufactures wine and brandy from other fruit sources. Related terms covered in the Global Wine Manufacturing industry include terroir, appellation, old world wine, new world wine, varietal, winery, viticulture and vintner.
What's included in this industry?
Products and services covered in Global Wine Manufacturing industry include Red wine varietals, White wine varietals and Sparkling wine.
What companies are included in this industry?
The Global Wine Manufacturing industry is highly fragmented with no companies holding a market share greater than 5%.
Performance
What's included in the Performance chapter?
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Global Wine Manufacturing industry.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
Products & Markets
What's included in the Products and Markets chapter?
The Products and Markets chapter covers detailed product and service segmentation, analysis of major markets and international trade data for the for the Global Wine Manufacturing industry.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
Geographic Breakdown
What's included in the Geographic Breakdown chapter?
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Global Wine Manufacturing industry.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
Competitive Forces
What's included in the Competitive Forces chapter?
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Global Wine Manufacturing industry. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
Companies
What's included in the Companies chapter?
The Companies chapter covers Key Takeaways, Market Share and Companies in the Global Wine Manufacturing industry. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
External Environment
What's included in the External Environment chapter?
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Global Wine Manufacturing industry. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
Financial Benchmarks
What's included in the Financial Benchmarks chapter?
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Global Wine Manufacturing industry. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
Industry Data
What's included in the Industry Data chapter?
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Global Wine Manufacturing industry.
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Frequently Asked Questions
What is the market size of the Global Wine Manufacturing industry in 2026?
The market size of the Global Wine Manufacturing industry is $358.5bn in 2026.
How many businesses are there in the Global Wine Manufacturing industry in 2025?
There are 79,875 businesses in the Global Wine Manufacturing industry, which has grown at a CAGR of 3.7 % between 2020 and 2025.
How may import tariffs affect the Global Wine Manufacturing industry?
The Global Wine Manufacturing industry is likely to be impacted by import tariffs with imports accounting for a moderate share of industry revenue.
How may export tariffs affect the Global Wine Manufacturing industry?
The Global Wine Manufacturing industry is likely to be impacted by export tariffs with exports accounting for a moderate share of industry revenue.
Has the Global Wine Manufacturing industry grown or declined over the past 5 years?
The market size of the Global Wine Manufacturing industry has been growing at a CAGR of 6.2 % between 2020 and 2025.
What is the forecast growth of the Global Wine Manufacturing industry over the next 5 years?
Over the next five years, the Global Wine Manufacturing industry is expected to grow.
What does the Global Wine Manufacturing industry include?
Wine grape growing and Wine blending are part of the Global Wine Manufacturing industry.
How competitive is the Global Wine Manufacturing industry?
The level of competition is high and increasing in the Global Wine Manufacturing industry.
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