The global economy presents its own set of opportunities and threats for businesses in a range of industries. IBISWorld’s Global Commercial Printing global market research report offers insightful industry analysis and research into the market at an international level. IBISWorld’s in-depth industry market research is presented in a logical and consistent format. The industry report contains key industry statistics, market size, industry trends, and growth and profit forecasts for a 5-year outlook period.


Market Share of Companies
There are no companies with a dominant market share in this industry
Industry Statistics & Market Size
Annual Growth
2011 - 2016
Annual Growth
2016 - 2021
Employment ('000)

Industry Threats & Opportunities

  • Growth in emerging markets has mitigated industry-wide declines and will remain strong
  • Industry acquisitions have caused slow global enterprise growth
  • Revenue growth will be assisted by global economic recovery
  • Industry Analysis & Industry Trends

    The industry's growth has been stagnating, particularly in developed markets, where digital media is increasingly replacing print form. The global recession also reduced consumer spending and advertising budgets, which ultimately led to a drop in commercial printing. However, growth in developing markets has somewhat mitigated the industry's revenue declines, with industry revenue is forecast to grow in the five years to 2021...

    Industry Investment

    The Global Commercial Printing industry has a medium level of capital intensity. In 2016, for every $1.00 spent on wages, industry operators typically spend $0.27 in capital investment. Typically, commercial printers heavily invest in a central production facility, computers, software, imagesetters, scanners, platemakers, binding equipment and printing presses. Increasing automation and technology capabilities has allowed for capital investment to remain minimal for operators after these initial investments. Rising capital investment in emerging markets in China, Eastern Europe and India has outpaced capital investment in the United States and European market, which has generally been declining over the past five years due to declining newspaper, magazine and other publishing revenue.


    Additional Insights for the Global Commercial Printing Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Global Commercial Printing Industry are

  • Attractive product presentation
  • Access to highly skilled workforce
  • Having marketing expertise
  • IBISWorld analysts also discuss how external factors such as Downstream Demand - Retail Trade and GDP of the BRIC nations in the Global Commercial Printing industry impact industry performance..

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    Industry Products

    What is the Global Commercial Printing Industry?

    This industry comprises companies that are engaged in printing on assorted materials, including paper, metal, glass, plastics, textiles and other materials. Operators may also perform prepress (e.g. platemaking and typesetting) and postpress services (e.g. book binding) in support of printing activities. Major end products include magazines; books; direct mail; catalogs; brochures; signs; labels for packaging; annual reports and business forms.

    Industry Products
    Commercial printing
    Package printing
    Industry Activities
    Manifold printing
    Commercial lithographic printing
    Commercial screen printing
    Commercial flexographic printing
    Commercial gravure printing
    Other commercial printing
    Book printing
    Quick printing
    Blankbook, loose-leaf binder and device
    Prepress and trade-binding services

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Downstream Demand - Retail Trade
  • GDP of the BRIC nations
  • Global internet usage
  • World price of wood pulp

  • Current Performance
  • Market conditions
  • Industry structure
  • Digital competition
  • Chart: Revenue Growth

  • Industry Outlook
  • Increasing competition
  • Profit margins
  • Table: Global Commercial Printing Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Global Commercial Printing Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • Global Newspaper Publishing
  • Global Book Publishing
  • Global Magazine Publishing

  • Key Selling Industries
  • Global Basic Organic Chemicals Manufacturing
  • Global Paper & Pulp Mills
  • Other Global Manufacturing

  • Products & Services
  • Commercial printing
  • Package printing
  • Other
  • Newspaper
  • Chart: Global Commercial Printing Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Advertisers
  • Labels and wrappings for manufacturers
  • Publishers
  • Other
  • Chart: Major Market Segmentation for the Global Commercial Printing Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Other costs
  • Chart: Cost Structure Benchmarking – Sector vs Global Commercial Printing

  • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Global Commercial Printing Industry

  • Industry Globalization
    Major Companies
    There are no major players in this industry
    Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Global Commercial Printing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Global Commercial Printing Industry
  • Industry Revenue (2007-2021)
  • Industry Gross Product (2007-2021)
  • Establishments (2007-2021)
  • Businesses (2007-2021)
  • Employment (2007-2021)
  • Wages (2007-2021)
  • World price of wood pulp (2007-2021)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Jargon & Glossary
    Computer-To- Plate (Ctp) Printing
  • A process of transferring digital data from computers directly onto printing plates.
  • Prepress
  • The processes performed on a printing order prior to its going to the press to be printed.
  • Printing Plate
  • Used to transfer an image to paper or other surface. A plate is prepared for each color used.
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
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    • Identify threats and opportunities
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    This report on Global Commercial Printing:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Global Commercial Printing market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Global Commercial Printing, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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