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Sport & Camping Equipment Retailing in Australia Industry Data and Analysis
Australia’s sport and camping equipment retailing industry has emerged from the pandemic years into a more uneven trading climate, with enthusiasm for outdoor recreation colliding with tighter household budgets. Cost-of-living pressure has made consumers more selective, pushing some sporting goods purchases down the priority list, even as more affordable holidays like camping and caravanning have supported demand for outdoor gear. Despite ongoing volatility, major chains have shown resilience, with Super Retail Group posting gains at Rebel, BCF and Macpac in the first half ended December 2025 and KMD reporting 7.3% sales growth for the six months ended January 2026.
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What's included in this industry analysis
IBISWorld's research coverage on the Sport & Camping Equipment Retailing industry in Australia includes market sizing, forecasting, data and analysis from 2016-2031. The most recent publication was released June 2026.
About this industry
What's this industry report about?
The Sport & Camping Equipment Retailing industry in Australia operates under the ANZSIC industry code G4241. Industry retailers sell sporting goods and camping equipment. These products are sourced from domestic and international suppliers and then sold to consumers or business clients either in stores or online. Businesses that operate under a franchise model are included in the industry. Related terms covered in the Sport & Camping Equipment Retailing industry in Australia include ecommerce, leisure time and anglers.
What's included in this industry?
Products and services covered in Sport & Camping Equipment Retailing industry in Australia include Gym and fitness equipment , Camping equipment and Fishing equipment.
What companies are included in this industry?
Companies covered in the Sport & Camping Equipment Retailing industry in Australia include Super Retail Group, Spotlight and KMD Brands.
Performance
What's included in the Performance chapter?
The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Sport & Camping Equipment Retailing industry in Australia.
Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.
Products & Markets
What's included in the Products and Markets chapter?
The Products and Markets chapter covers detailed products and service segmentation and analysis of major markets for the for the Sport & Camping Equipment Retailing industry in Australia.
Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.
Geographic Breakdown
What's included in the Geographic Breakdown chapter?
The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Sport & Camping Equipment Retailing industry in Australia.
Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.
Competitive Forces
What's included in the Competitive Forces chapter?
The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Sport & Camping Equipment Retailing industry in Australia. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.
Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.
Companies
What's included in the Companies chapter?
The Companies chapter covers Key Takeaways, Market Share and Companies in the Sport & Camping Equipment Retailing industry in Australia. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.
Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.
External Environment
What's included in the External Environment chapter?
The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Sport & Camping Equipment Retailing industry in Australia. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.
Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.
Financial Benchmarks
What's included in the Financial Benchmarks chapter?
The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Sport & Camping Equipment Retailing industry in Australia. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.
Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.
Industry Data
What's included in the Industry Data chapter?
The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Sport & Camping Equipment Retailing industry in Australia.
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Frequently Asked Questions
What is the market size of the Sport & Camping Equipment Retailing industry in Australia in 2026?
The market size of the Sport & Camping Equipment Retailing industry in Australia is $6.7bn in 2026.
How many businesses are there in the Sport & Camping Equipment Retailing industry in Australia in 2026?
There are 4,167 businesses in the Sport & Camping Equipment Retailing industry in Australia, which has grown at a CAGR of 1.2 % between 2021 and 2026.
How may import tariffs affect the Sport & Camping Equipment Retailing industry in Australia?
The Sport & Camping Equipment Retailing industry in Australia is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.
How may export tariffs affect the Sport & Camping Equipment Retailing industry in Australia?
The Sport & Camping Equipment Retailing industry in Australia is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.
Has the Sport & Camping Equipment Retailing industry in Australia grown or declined over the past 5 years?
The market size of the Sport & Camping Equipment Retailing industry in Australia has been declining at a CAGR of 1.3 % between 2021 and 2026.
What is the forecast growth of the Sport & Camping Equipment Retailing industry in Australia over the next 5 years?
Over the next five years, the Sport & Camping Equipment Retailing industry in Australia is expected to grow.
What are the biggest companies in the Sport & Camping Equipment Retailing industry in Australia?
The biggest companies operating in the Sport & Camping Equipment Retailing industry in Australia are Super Retail Group, Spotlight and KMD Brands
What does the Sport & Camping Equipment Retailing industry in Australia include?
Water sport, snow sport and skating equipment and Gym and fitness equipment are part of the Sport & Camping Equipment Retailing industry in Australia.
Which companies have the highest market share in the Sport & Camping Equipment Retailing industry in Australia?
The company holding the most market share in the Sport & Camping Equipment Retailing industry in Australia is Super Retail Group.
How competitive is the Sport & Camping Equipment Retailing industry in Australia?
The level of competition is high and increasing in the Sport & Camping Equipment Retailing industry in Australia.
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