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Horse Farming in Australia - Market Research Report (2015-2030)

Jonathan Trotter Jonathan Trotter Melbourne, Australia Last Updated: November 2025 ANZSIC A0191

Revenue

$1.5bn

2025-26

$1.5bn

Past 5-Year Growth

Profit

$XXX.Xm

Employees

4,646

Businesses

3,204

Wages

$XXX.Xm

Horse Farming in Australia industry analysis

The Horse Farming industry has faced challenging trading conditions in recent years as a tempered economic recovery in 2022 reduced individuals' willingness to invest in a horse. High interest rates, reduced household discretionary income and the rising costs of training and care have deterred buyers, with two of the leading auctions, The Inglis Classic Sale and Magic Millions, recording the lowest sales volumes since 2018 for the month of January 2025, and the first decline in syndicate participation in five years. The market has become increasingly reliant on premium stallion sales. While overall transaction volumes have fallen, elite bloodstock continues to command record-breaking prices, with demand heavily concentrated at the top end of the market. This reliance on a small pool of proven sires leaves industry revenue highly exposed to fluctuations in top-tier stallions' availability and performance. Overall, industry revenue is expected to fall at an annualised rate of 3.5% over the past five years to total $1.47 billion in 2025-26, when revenue is anticipated to contract by 0.4%. 

Trends and Insights

  • The Horse Farming industry is facing polarised market conditions. Lower syndicate numbers, stemming from financial pressures, are threatening industry revenue as the number of horses sold at auction is diminishing, while premium stallions are setting record auction prices.
  • Thoroughbreds comprise a small portion of the total Australian horse population. However, thoroughbred operations can be extremely valuable, with the thoroughbred product segments generating the most industry revenue.
  • About 85% of horse farming establishments are located in New South Wales, Queensland and Victoria. These states have abundant flat areas with good natural rainfall or access to irrigation water, which is crucial for horse farming.
  • Quality is the main competitive factor in the industry, particularly for operators that farm thoroughbreds. Bloodlines of studs and broodmares that involve previous race winners attract premium prices.
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Competitors

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Industry Statistics and Trends

Market size and recent performance (2015-2030)

Industry revenue has declined at a CAGR of 3.5 % over the past five years, to reach an estimated $1.5bn in 2025.

Trends and Insights

Low yearling sales have caused industry revenue to slump

  • The Horse Farming industry has endured declining revenue for five consecutive years, placing significant pressure on breeders and vendors. According to The Straight, the Magic Millions and Inglis Classic sales reported the lowest number of yearlings purchased in the opening months of the calendar year since 2018, highlighting the downturn in demand.
  • Additional trends and insights available with purchase
Horse Farming in Australia
Revenue (2015-2030)
IBISWorld Logo Source: IBISWorld

Industry outlook (2025-2030)

Market size is projected to grow over the next five years.

Trends and Insights

Rising horse racing activity will drive revenue growth

  • The Horse and Dog Racing industry, the industry's key downstream market, is poised for growth, driven by increasing demand from its key downstream market, gambling.

Biggest companies in the Horse Farming in Australia

Company
Market Share (%)
2026
Revenue
2026

There are no companies that hold a market share exceeding 5% in the Horse Farming in Australia industry.

Products & Services Segmentation

Horse Farming in Australia
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including Thoroughbred services, Thoroughbred sales and Standardbred breeding and services. Thoroughbred services is the largest segment of the Horse Farming in Australia.

Trends and Insights

Cost-of-living pressures have reduced syndication activity and slowed thoroughbred sales

  • Racehorse owners and other horse farmers are the primary market for thoroughbred horses. Key annual sales events include the Magic Millions auctions, the Inglis Classic Yearling Sale and the Inglis Australian Easter Yearling Sale.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

The industry engages in horse farming, which includes breeding thoroughbreds, standardbreds and other horse breeds. Thoroughbred and standardbred horses are mainly sold to trainers for the purpose of horse and harness racing, while other breeds are generally sold to the public for recreational purposes. Industry operators also offer agistment services.

What's included in this industry?

Products and services covered in the Horse Farming industry in Australia include Thoroughbred services, Thoroughbred sales, Standardbred breeding and services and Leisure, work and sport horse breeding and services.

Companies

Companies covered in the Horse Farming industry in Australia include .

Purchase this report to view all major companies in this industry.

Related Terms

Related terms covered in the Horse Farming industry in Australia include shuttle stallions, equine influenza, thoroughbred, standardbred, yearling, agistment, broodmare, laminitis and ppe.

Industry Code

ANZSIC 2006

ANZSIC 0191 - Horse Farming in Australia

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

The Horse Farming industry is facing polarised market conditions. Lower syndicate numbers, stemming from financial pressures, are threatening industry revenue as the number o...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2015-2024) and forecast (2025-2030)
  • Employees, including historical (2015-2024) and forecast (2025-2030)
  • Businesses, including historical (2015-2024) and forecast (2025-2030)
  • Profit, including historical (2015-2025)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

Thoroughbreds comprise a small portion of the total Australian horse population. However, thoroughbred operations can be extremely valuable, with the thoroughbred product seg...

In this chapter

  • Products & Services
  • Major Markets
  • International Trade

Key metrics

  • Largest market segment and value in 2025
  • Product innovation level
  • Total imports, level and trend
  • Total exports, level and trend
  • Trade Balance

Charts

  • Products & services segmentation in 2025
  • Major market segmentation in 2025
  • International trade, including imports by country and exports by country

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services
  • Recent trends in import and export volumes, country of origin or destination, and expected future trends

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

About 85% of horse farming establishments are located in New South Wales, Queensland and Victoria. These states have abundant flat areas with good natural rainfall or access ...

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each region
  • Share of population compared to establishments in each region in 2025

Tables

  • Number and share of establishments in each region in 2025
  • Number and share of revenue each region accounts for in 2025
  • Number and share of wages each region accounts for in 2025
  • Number and share of employees in each region in 2025

Detailed analysis

  • Geographic spread of the industry across Asia Pacific, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

Quality is the main competitive factor in the industry, particularly for operators that farm thoroughbreds. Bloodlines of studs and broodmares that involve previous race winn...

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2020-2025
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

There are no companies that hold a market share exceeding 5% in the Horse Farming in Australia industry.

Analyst insights

No company in the Horse Farming industry accounts for over 5.0% of industry revenue. The industry is highly fragmented and comprises many sole proprietors. However, some larg...

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

Horse farmers face strong regulatory pressures. Strict regulations govern breeding thoroughbreds and recording bloodlines, as this determines foals' value.

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2015-2030) 
  • Assistance historical data and forecast (2015-2030) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Cost structures vary considerably among operators in the Horse Farming industry. Larger operators, like Godolphin, tend to have higher labour costs, as they operate extensive...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2025
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2025
  • Investment vs. share of economy

Data tables

  • Cash Flow & Debt Service Ratios (2015-2030)
  • Revenue per Employee (2015-2030)
  • Revenue per Enterprise (2015-2030)
  • Employees per Establishment (2015-2030)
  • Employees per Enterprise (2015-2030)
  • Average Wage (2015-2030)
  • Wages/Revenue (2015-2030)
  • Establishments per Enterprise (2015-2030)
  • IVA/Revenue (2015-2030)
  • Imports/Demand (2015-2030)
  • Exports/Revenue (2015-2030)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2015-2030)
  • IVA (2015-2030)
  • Establishments (2015-2030)
  • Enterprises (2015-2030)
  • Employment (2015-2030)
  • Exports (2015-2030)
  • Imports (2015-2030)
  • Wages (2015-2030)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the Horse Farming industry in Australia in 2025?

The market size of the Horse Farming industry in Australia is $1.5bn in 2025.

How many businesses are there in the Horse Farming industry in Australia in 2025?

There are 3,204 businesses in the Horse Farming industry in Australia, which has declined at a CAGR of 0.3 % between 2020 and 2025.

How may import tariffs affect the Horse Farming industry in Australia?

The Horse Farming industry in Australia is likely to be impacted by import tariffs with imports accounting for a moderate share of industry revenue.

How may export tariffs affect the Horse Farming industry in Australia?

The Horse Farming industry in Australia is likely to be impacted by export tariffs with exports accounting for a moderate share of industry revenue.

Has the Horse Farming industry in Australia grown or declined over the past 5 years?

The market size of the Horse Farming industry in Australia has been declining at a CAGR of 3.5 % between 2020 and 2025.

What is the forecast growth of the Horse Farming industry in Australia over the next 5 years?

Over the next five years, the Horse Farming industry in Australia is expected to grow.

What does the Horse Farming industry in Australia include?

Thoroughbred services and Thoroughbred sales are part of the Horse Farming industry in Australia.

How competitive is the Horse Farming industry in Australia?

The level of competition is high and increasing in the Horse Farming industry in Australia.

Methodology

How are IBISWorld reports created?

IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.

Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.

IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

What data sources do IBISWorld analysts use?

Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in Australia include:

  • Australian Bureau of Statistics
  • Australian Taxation Office
  • Australian Securities & Investments Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

How does IBISWorld forecast its data?

IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.

IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.

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