Industry Analysis & Industry Trends
The Florists industry has been withering away over the past five years. Poor economic conditions during the recession reduced disposable income, deterring households from making discretionary purchases on flowers and plants. In addition, heightened competition has exacerbated declining demand, as discounted prices for comparable goods online and in supermarkets have led consumers to buy fewer flowers from traditional florists... purchase to read more
Industry Report - Industry Investment Chapter
The Florists industry requires a low level of capital investment because it relies primarily on human labor, rather than machinery. For every dollar spent on labor, the average company will invest about $0.09 in capital. Capital expenditure for the Florists industry includes cooling units and cash registers, which require few upgrades. As such, capital expenditures for the industry are incurred at the inception of the business and remain minimal. In the coming years, capital intensity is anticipated to remain low; floral arrangements and bouquets require special skills that cannot be mechanized. Furthermore, florists often have their own personal creative style that they use to differentiate their businesses.
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