Shop around: The convenience of online shopping will drive industry demand

Over the past decade, the Online Home Furnishing Sales industry has grown at a staggering rate. Per capita disposable income is expected to continue increasing amid declining unemployment and an improving economy, enabling consumers to increase their spending on discretionary items. Furthermore, as the number of broadband internet connections continue to rise in conjunction with a decrease in overall leisure time, the overall convenience and efficiency of online shopping is expected to lure more consumers to choose online retailers over brick-and-mortar locations. Over the next five years, continued economic growth and an increase in consumer spending is expected to drive the industry. As a result of these trends, industry revenue is forecast to rise over the five years to 2022...read more.

Industry Statistics & Market Size
Revenue
$11bn
Annual Growth 12-17
17.0%
Forecast Growth 17-22
Profit
Employment
62,250
Businesses
17,647
What Our Customers Say

Industry Threats & Opportunities

  • The overall convenience and efficiency of online shopping is expected to increase demand
  • The revival of the housing market is expected to boost sales of home furnishings
  • Online sales will continue to increase thanks to a continued pivot in consumer preferences
  • Industry Report - Industry Products Chapter

    Decorative accessoriesDecorative accessories as a segment encompasses home items that meant to stylishly accent a room. Thus, this product segment spans a wide range of products such as lamps, lampshades, mirrors, picture frames, clocks, vases and similar items. Given the wide range and the functional diversity of segment products, revenue generated from decorative accessories is expected to make it the largest product segment in the industry, generating 27.7% of total revenue in 2017. Compared with 2012, market share for segment products has remained largely unchanged as increasing disposable income affected each equally. Without any fundamental changes to style trends, decorative accessories remained the most popular home furnishing purchases for consumers...purchase to read more.

    Additional Insights for the Online Home Furnishing Sales Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Online Home Furnishing Sales Industry are

  • Ability to minimize inventory costs
  • Proximity to key markets
  • Proper product presentation
  • IBISWorld analysts also discuss how external factors such as Consumer spending and Number of mobile internet connections in the Online Home Furnishing Sales industry impact industry performance..

    shopping_cartPURCHASE OPTIONS

    What is the Online Home Furnishing Sales Industry?

    This industry retails a range of home furnishing goods, such as curtains, draperies, blinds, shades and decorative accessories, via the internet. Merchandise is purchased from domestic (in some cases international) manufacturers and wholesalers, and then sold to the public online.

    Industry Products
  • Textile products
  • Kitchenware
  • Decorative accessories
  • Seasonal decorations
  • Industry Activities
  • Retailing curtains, draperies, slipcovers, vertical and horizontal blinds
  • Retailing towels, sheets, blankets and table linens
  • Retailing decorative accessories
  • Retailing outdoor and patio furniture
  • Retailing small electric/personal care appliances
  • Retailing soft-surface floor covering
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Consumer spending
  • Number of mobile internet connections
  • Percentage of services conducted online
  • Housing starts
  • Homeownership rate
  • World price of crude oil

  • Current Performance
  • Technological innovation spurs growth
  • Demographics boost growth
  • Sales tax legislated to affect operators
  • Chart: Revenue Growth

  • Industry Outlook
  • Technological advances
  • Competition
  • Legislative battle
  • Table: Online Home Furnishing Sales Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Online Home Furnishing Sales Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Consumers

  • Key Selling Industries
  • Ceramics Manufacturing
  • Glass Product Manufacturing
  • Hand Tool & Cutlery Manufacturing
  • Home Furnishing Wholesaling
  • Textile Mills

  • Products & Services
  • Decorative accessories
  • Textile products
  • Other
  • Kitchenware
  • Seasonal decorations
  • Chart: Online Home Furnishing Sales Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Consumers 55 to 64 years old
  • Consumers 35 to 44 years old
  • Consumers 45 to 54 years old
  • Consumers 25 to 34 years old
  • Consumers over 65 years old
  • Consumers under 25 years old
  • Chart: Major Market Segmentation for the Online Home Furnishing Sales Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Depreciation
  • Other
  • Chart: Cost Structure Benchmarking – Sector vs Online Home Furnishing Sales

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Online Home Furnishing Sales Industry

  • Industry Globalization
    Williams-Sonoma Inc. Crate and Barrel
  • Table: Williams-Sonoma Inc. - financial performance
  • Table: Crate and Barrel - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Online Home Furnishing Sales Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Online Home Furnishing Sales Industry
    Includes:
  • Industry Revenue (2008-2022)
  • Industry Gross Product (2008-2022)
  • Establishments (2008-2022)
  • Businesses (2008-2022)
  • Employment (2008-2022)
  • Wages (2008-2022)
  • Consumer spending (2008-2022)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Brick-And-Mortar
  • Stores that have a physical presence and location, as opposed to online retailers.
  • Broadband
  • An alternative to a dial-up internet connection that allows users access to higher rates of data and greater bandwidth.
  • E-Tailer
  • A retailer that primarily sells goods and services via the internet. Many of these companies do not have brick-and-mortar locations.
  • Why buy this report?

    The Online Home Furnishing Sales Industry Research Report measures market size, analyses current and future trends, and provides an indication of market share for the industry’s largest companies. IBISWorld’s collection of industry market research reports gives you insightful, up-to-date information on the supply chains, economic drivers, and key buyers and markets for hundreds of industries.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Online Home Furnishing Sales:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Online Home Furnishing Sales market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Online Home Furnishing Sales, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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