Mixed up: Consumers and restaurants will demand blenders again, but imports remain a threat

Revenue for the Food Processor and Blender Manufacturing industry has decreased slightly over the five years to 2018. The shift of lower-end appliance manufacturing to lower-cost countries in Asia and Mexico, along with traditional manufacturing powerhouses like Germany, hurt industry operators. Over the next five years however, industry revenue is expected to rebound as it benefits from a stronger US economy. In addition, industry exports are projected to slowly rise, as demand stabilizes in foreign markets. While premium products will comprise a greater proportion of the market, competition from imports will continue to challenge the industry over the next five years...purchase to read more.

Industry Statistics & Market Size
Revenue
$1bn
Annual Growth 13-18
-1.3%
Forecast Growth 18-23
Profit
Employment
5,670
Businesses
78
Market Share of Companies

Industry Threats & Opportunities

  • Domestic demand for food processors and blenders is forecast to grow, but a growing share will be satisfied by imports
  • Despite positive trends in consumer spending, import penetration has challenged the industry
  • Industry exports are projected to slowly rise, as demand stabilizes in foreign markets
  • Industry Report - Industry Analysis Chapter

    Revenue for the Food Processor and Blender Manufacturing industry has decreased slightly over the five years to 2018. The industry contended with increasing import penetration during the five-year period, which led to a double-digit decline in revenue in 2016. This is largely due to the shift of lower-end appliance manufacturing to lower-cost countries in Asia and Mexico, along with traditional manufacturing powerhouses such as Germany. Manufacturing in Asia and Mexico benefits greatly from lower-wage costs and less-regulatory oversight. This has made it an attractive location for many US-based companies, as lower production costs enable them to sell appliances at substantially inexpensive prices. Since the US market tends to be very price-conscious, this is a significant benefit...purchase to read more.

    Additional Insights for the Food Processor & Blender Manufacturing Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Food Processor & Blender Manufacturing Industry are

  • Control of distribution arrangements
  • Automation
  • Market research and understanding
  • IBISWorld analysts also discuss how external factors such as Import penetration into the manufacturing sector and Per capita disposable income in the Food Processor & Blender Manufacturing industry impact industry performance..

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    What's in this report

    What is the Food Processor & Blender Manufacturing Industry?

    This industry manufactures electric- and motor-driven appliances used in food preparation. More specifically, industry operators manufacture blenders, food processors, stand mixers, slicers, whippers, tenderizers, molders and several other appliances (e.g. ice crushers) used in slicing, chopping, grinding, shredding, pureeing, crushing and mixing food items.

    Industry Products
  • Blenders and slicers
  • Food processors including mixers and parts and attachments
  • Other products including tenderizers
  • Industry Activities
  • Manufacturing blenders
  • Manufacturing food processors
  • Manufacturing mixers (handheld and stand)
  • Manufacturing immersion blenders
  • Manufacturing ice crushers
  • Manufacturing baby food makers
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Import penetration into the manufacturing sector
  • Per capita disposable income
  • Price of plastic materials and resin
  • Trade-weighted index

  • Current Performance
  • Demand for industry products
  • Competition from abroad
  • Strategies for maintaining market share
  • Chart: Revenue Growth

  • Industry Outlook
  • Rising domestic demand
  • Continued import penetration
  • Table: Food Processor & Blender Manufacturing Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Food Processor & Blender Manufacturing Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • TV & Appliance Wholesaling
  • Consumer Electronics Stores
  • Supermarkets & Grocery Stores
  • Department Stores
  • Warehouse Clubs & Supercenters
  • Accommodation and Food Services
  • Consumers

  • Key Selling Industries
  • Electrical Equipment Manufacturing
  • Laminated Plastics Manufacturing
  • Metal Wholesaling

  • Products & Services
  • Blenders and slicers
  • Other products including tenderizers
  • Food processors including mixers and parts and attachments
  • Chart: Food Processor & Blender Manufacturing Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Exports
  • Wholesalers and distributors
  • All Other including Retailers and Direct Sales
  • Chart: Major Market Segmentation for the Food Processor & Blender Manufacturing Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
    ProfitPurchasesWagesDepreciationRent, utilities, marketing and other miscellaneous costs
  • Chart: Cost Structure Benchmarking – Sector vs Food Processor & Blender Manufacturing

  • Basis of Competition
    Barriers to Entry
  • Table: Barrier to Entry Checklist for the Food Processor & Blender Manufacturing Industry

  • Industry Globalization
    Vitamix,
  • Table: Vitamix - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Food Processor & Blender Manufacturing Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Food Processor & Blender Manufacturing Industry
    Includes:
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Exports (2009-2023)
  • Imports (2009-2023)
  • Wages (2009-2023)
  • price of plastic materials and resin (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Cross-Sell
  • Selling an additional product or service to an existing customer.
  • Food Processor
  • An electric kitchen appliance that is used for chopping, mixing or pureeing foods.
  • Immersion Blender
  • A handheld kitchen appliance that is used to blend ingredients or puree food in the container in which they are being prepared.
  • Mixer
  • A kitchen appliance intended for mixing, folding, beating and whipping food ingredients.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Food Processor & Blender Manufacturing Industry Research Report contains up-to-date data and analysis, allowing you to identify the strengths and potential weaknesses of major companies in the industry. Build your credibility with clients and prospects by sharing insights into the current and emerging trends driving their industry. Our market research gives you the tools to win new business and keep existing clients.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Food Processor & Blender Manufacturing:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Food Processor & Blender Manufacturing market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Food Processor & Blender Manufacturing, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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