Burning rubber: As the economy grows, demand for new motorcycles will accelerate

IBISWorld’s Motorcycle Dealership and Repair market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.


Market Share of Companies
There are no companies with a dominant market share in this industry
Industry Statistics & Market Size
Annual Growth
Annual Growth

Industry Threats & Opportunities

  • Consumers who delayed big-ticket purchases during the downturn are anticipated to release pent-up demand
  • A growing number of people are buying motorcycles as an alternative to automobiles
  • A ramp-up in sales efforts will likely lead to more dealers entering or reentering the industry

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    Industry Analysis & Industry Trends

    The Motorcycle Dealership and Repair industry retails discretionary products, such as motorcycles, personal watercrafts and all-terrain vehicles. At the beginning of the five years to 2016, industry operators were still feeling the effects of the economic downturn. However, these trends reversed in 2013, as economic conditions, including consumer confidence and disposable income, recovered. The industry is expected to trend upward over the five years to 2021. As the economy grows, disposable income will rise and more consumers buy motorcycles and other industry vehicles. Women and younger adults (under 40 years old) will become emerging market segments, which will likely boost industry revenue, as these markets were previously untapped.


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    Industry Report - Industry SWOT Analysis Chapter

    The industry is in the mature stage of its life cycle. A well-established product offering and scant technological innovation will limit the industry's growth prospects. Industry value added (IVA), which measures the industry's contribution to the overall economy, will increase at an average annual rate of 0.7% during the 10 years to 2021. GDP will grow at an average annual rate of 2.1% during the same period, indicating the industry is growing at a slower rate than the economy. Industry sales continued to decline in the beginning of the 10-year period, as consumers remained financially cautious following the economic downturn. However, demand for industry products started to increase slowly throughout the five years to 2016, as disposable income and confidence rose. The..

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    Additional Insights for the Motorcycle Dealership and Repair Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Motorcycle Dealership and Repair Industry are

  • Ability to clearly specify requirements to suppliers
  • Ability to control stock on hand
  • Having a good technical knowledge of the product
  • IBISWorld analysts also discuss how external factors such as Per capita disposable income and Consumer Confidence Index in the Motorcycle Dealership and Repair industry impact industry performance..

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    Industry Products

    What is the Motorcycle Dealership and Repair Industry?

    The Motorcycle Dealership and Repair industry sells or repairs motorcycles, all-terrain vehicles and personal watercrafts. It also provides repair services and retails replacement parts and accessories.

    Industry Products
    New motorcycles, motor scooters and motor bikes
    Used motorcycles, motor scooters and motor bikes
    Motorized sports vehicles, including all-terrain vehicles
    Independent repairers (excluding dealerships)
    Industry Activities
    Retailing new and used on-highway motorcycles
    Retailing new and used off-highway motorcycles
    Retailing all-terrain vehicles
    Retailing personal watercrafts
    Providing repair and maintenance services
    Retailing parts and accessories

    Table of Contents

    About this Industry
    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry at a Glance
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Industry Performance
    Executive Summary
    Key External Drivers
  • Per capita disposable income
  • Consumer Confidence Index
  • Time spent on leisure and sports
  • Total vehicle miles
  • World price of crude oil

  • Current Performance
  • Recovery
  • Demographic changes
  • Repair or replace
  • Chart: Revenue Growth

  • Industry Outlook
  • Used to new
  • Harley versus the others
  • Environmental push
  • Table: Motorcycle Dealership and Repair Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Motorcycle Dealership and Repair Industry Lifecycle vs The Economy

  • Products & Markets
    Supply Chains
    Key Buying Industries
  • Consumers

  • Key Selling Industries
  • Automobile Wholesaling
  • Motorcycle, Bike & Parts Manufacturing

  • Products & Services
  • New motorcycles, motor scooters and motor bikes
  • Motorized sports vehicles, including all-terrain vehicles
  • Used motorcycles, motor scooters and motor bikes
  • Other
  • Independent repairers (excluding dealerships)
  • Chart: Motorcycle Dealership and Repair Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Male consumers
  • Businesses
  • Female consumers
  • Government
  • Chart: Major Market Segmentation for the Motorcycle Dealership and Repair Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Competitive Landscape
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Chart: Cost Structure Benchmarking – Sector vs Motorcycle Dealership and Repair

  • Basis of Competition
  • Internal
  • External

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Motorcycle Dealership and Repair Industry

  • Industry Globalization
    Major Companies
    There are no major players in this industry
    Operating Conditions
    Capital Intensity
  • Chart: Level of Capital Intensity for the Motorcycle Dealership and Repair Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Key Statistics
    Table: Industry Data for the Motorcycle Dealership and Repair Industry
  • Industry Revenue (2007-2021)
  • Industry Gross Product (2007-2021)
  • Establishments (2007-2021)
  • Businesses (2007-2021)
  • Employment (2007-2021)
  • Wages (2007-2021)
  • Per capita disposable income (2007-2021)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Table: Industry Financial Ratios
    Jargon & Glossary
    All-Terrain Vehicle (Atv)
  • An open, single-occupant vehicle with three-to-four wheels designed to drive over rugged terrain.
  • Motorcycle
  • A motorized bicycle used for transport.
  • Off-Highway Motorcycle
  • A motorcycle that does not comply with federal motor vehicle safety standards (e.g. competition motorcycles).
  • Why buy this report?

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Motorcycle Dealership and Repair:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Motorcycle Dealership and Repair market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Motorcycle Dealership and Repair, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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