Morning brews: Revenue will heat up as the wave of health consciousness supports industry growth

Emerging from the shadow of the Coffee Production industry (IBISWorld report 31192a), the Tea Production industry is beginning to come into its own. Bolstered by rising health consciousness and disposable income among consumers, IBISWorld estimates industry revenue will increase over the five years to 2018. A growing emphasis on healthy living is shifting consumer dietary patterns toward healthier beverages such as tea, driving industry growth. Tea manufacturers are marketing the various health benefits of tea consumption, such as its effect on lowering cholesterol. Tea is becoming more popular due to the growing variety of flavors, strengths and sweeteners offered by manufacturers...purchase to read more.

Industry Statistics & Market Size
Revenue
$1bn
Annual Growth 13-18
1.9%
Forecast Growth 18-23
Profit
Employment
2,897
Businesses
47

Industry Threats & Opportunities

  • Tea is becoming more popular due to the growing number of varieties manufacturers offer
  • Growing tea consumption motivated several small, niche players to enter the industry
  • Higher demand for specialty teas will continue to boost the number of domestic tea producers
  • Industry Report - Industry Products Chapter

    Black, green and white teas are all produced using the camellia sinensis leaf, with different processing techniques rendering the differences in taste. Tea bags are small, sealed bags containing tea leaves and, sometimes, spices. Tea bags are usually made of fibrous material, which enables hot water to steep into the bag during preparation. They are popular because bags act as an infuser, making it easy to dispose of tea leaves after brewing tea. Loose tea is typically tea leaves packaged in a canister that is vacuum sealed to retain freshness and flavor. This form of tea enables the consumer to brew to a desired strength, flavor or consistency. Tea may also be prepared using liquid or powdered concentrates that require dilution before consumption...purchase to read more.

    Additional Insights for the Tea Production Industry

    IBISWorld identifies 250 Key Success Factors for a business.The most important for the Tea Production Industry are

  • Supply contracts in place for key inputs
  • Ability to adapt to change
  • Product differentiation
  • IBISWorld analysts also discuss how external factors such as Per capita tea consumption and Demand from supermarkets and grocery stores in the Tea Production industry impact industry performance..

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    What's in this report

    What is the Tea Production Industry?

    This industry comprises businesses that blend and package tea, excluding iced and ready-to-drink tea.

    Industry Products
  • Bagged black tea
  • Loose black tea
  • Bagged green tea
  • Loose green tea
  • Other teas
  • Industry Activities
  • Importing tea leaves
  • Tea leaf oxidation
  • Blending tea
  • Packaging tea
  • Table of Contents

    Industry Definition
    Main Activities
    Similar Industries
    Additional Resources
    Industry Statistics Snapshot
    Industry Structure
    Executive Summary
    Executive Summary
    Key External Drivers
  • Per capita tea consumption
  • Demand from supermarkets and grocery stores
  • Trade-weighted index
  • Healthy eating index
  • Per capita disposable income
  • Number of adults aged 65 and older

  • Current Performance
  • Innovative growth
  • Tea trade trends
  • Chart: Revenue Growth

  • Industry Outlook
  • More exposure
  • International trade grows
  • Table: Tea Production Industry Revenue Outlook

  • Industry Life Cycle
  • Life cycle reasons
  • Chart: Benchmarking - Tea Production Industry Lifecycle vs The Economy

  • Supply Chains
    Key Buying Industries
  • Grocery Wholesaling
  • Supermarkets & Grocery Stores
  • Convenience Stores
  • Food Service Contractors
  • Street Vendors

  • Key Selling Industries
  • Baking Mix & Prepared Food Production
  • Plastic Bottle Manufacturing
  • Wholesale Trade

  • Products & Services
  • Bagged black tea
  • Bagged green tea
  • Loose black tea
  • Other teas
  • Loose green tea
  • Chart: Tea Production Industry Products and Services Segmentation

  • Demand Determinants
    Major Markets
  • Consumers age 20 to 39
  • Consumers age 40 to 59
  • Consumers over 60
  • Consumers under 20
  • Exports
  • Chart: Major Market Segmentation for the Tea Production Industry

  • International Trade
    Business Locations
    Chart: Business Locations by State
    Market Share Concentration
    Key Success Factors
    Cost Structure Benchmarks
  • Profit
  • Purchases
  • Wages
  • Other costs
  • Chart: Cost Structure Benchmarking – Sector vs Tea Production

  • Basis of Competition
  • Internal competition
  • External competition

  • Barriers to Entry
  • Table: Barrier to Entry Checklist for the Tea Production Industry

  • Industry Globalization
    Starbucks Corporation, Bigelow Tea Company, Unilever, Hain Celestial Group Inc.,
  • Table: Starbucks Corporation - financial performance
  • Table: Bigelow Tea Company - financial performance
  • Table: Unilever - financial performance
  • Table: Hain Celestial Group Inc. - financial performance

  • Capital Intensity
  • Chart: Level of Capital Intensity for the Tea Production Industry
  • Chart: Tools of the Trade: Growth Strategies for Success

  • Technology & Systems
    Revenue Volatility
  • Chart: Volatility vs Industry Growth

  • Regulation & Policy
    Industry Assistance
    Table: Industry Data for the Tea Production Industry
    Includes:
  • Industry Revenue (2009-2023)
  • Industry Gross Product (2009-2023)
  • Establishments (2009-2023)
  • Businesses (2009-2023)
  • Employment (2009-2023)
  • Exports (2009-2023)
  • Imports (2009-2023)
  • Wages (2009-2023)
  • Demand from Supermarkets and Grocery Stores (2009-2023)

  • Table: Annual Percentage Change for Key Industry Data
    Table: Key Ratios for Industry Key Data
    Table: Industry Financial Ratios
    North American Free Trade Agreement (Nafta)
  • A generally duty-free agreement signed by the governments of Canada, Mexico and the United States, creating a trilateral trade bloc in North America.
  • Oolong
  • A traditional tea, originating in China, which ranges between green and black tea in terms of oxidation.
  • Oxidation
  • Describes a state where tea leaves undergo a change in molecular structure.
  • Ready-To-Drink (Rtd)
  • A beverage produced and packaged for immediate consumption.
  • What Our Customers Say

    Why buy this report?

    IBISWorld’s Tea Production Industry Research Report offers insight into the market at the national level. Our analysis highlights macro trends in the overall sector and the micro trends faced by companies that do business in the Tea Production industry. Our five-year outlook forecasts explain how the market is set to change and the product segments that will drive growth.

    IBISWorld industry market research reports enable you to:
    • Find out about key industry trends
    • Identify threats and opportunities
    • Inform your decisions for marketing, strategy and planning
    • Quickly build competitive intelligence
    This report on Tea Production:
    • Provides Market Size information to assist with planning and strategic decisions.
    • Includes the necessary information to perform SWOT, PEST and STEER analysis.
    • Helps you understand market dynamics to give you a deeper understanding of industry competition and the supply chain.
    • Analyses key performance and operational metrics so that you can benchmark against your own business, that of your customers’ businesses, or your competitors’ businesses.
    The Tea Production market research report includes:
    • Historical data and analysis for the key drivers of this industry
    • A five-year forecast of the market and noted trends
    • Detailed research and segmentation for the main products and markets
    • An assessment of the competitive landscape and market shares for major companies
    • And of course, much more

    IBISWorld reports on thousands of industries around the world. Our clients rely on our information and data to stay up-to-date on industry trends across all industries. With this IBISWorld Industry Research Report on Tea Production, you can expect thoroughly researched, reliable and current information that will help you to make faster, better business decisions.

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